A cautionary tale from Rob Long about programming to your audience

Just Look Up

When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the Martini Shot!” I call these stories “Martini Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob Long theankler.com

TV & Film

When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the Martini Shot!” I call these stories “Martini Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob Long theankler.com

When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the&nbsp;Martini Shot!” I call these stories “Martini&nbsp;Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob Long theankler.com

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