K2 Sales Podcast

For B2B companies that are taking a digital first approach; meeting their clients where they are and creating an experience for them to engage and ultimately partner, this takes place on
LinkedIn. Some are playing the long game and doing it well, while others are looking for the
quick wins, pitching too soon and damaging their reputation.
With 740M users, it is easy for your message to get lost, your voice diluted by the masses and
your brand unrecognized by your target audience.

In my conversation with Marc W. Halpert, LinkedIn trainer, coach and evangelist, author,
multipreneur, he shares what it takes to stand out on LinkedIn with an underlying focus
on knowing your Why. Listen to our conversation where we tell our unique story of meeting in Simon Sinek’s “Know your Why” course and how it led to us supporting each other on LinkedIn.

[5:40] The importance of knowing your Why
[7:03] Give more than you get
[8:16] How to write with emotion, leveraging your why
[9:25} What you should have on your LinkedIn profile
[12:15] Using your why to get referrals
[13:45] What is the Japanese philosophy Ikigai, get to the core of why you do what you do
[18:10] What role does vulnerability plan in your LinkedIn posts
[20:25] What should you be posting on LinkedIn, hint…story telling
[26:45] Asking for referrals, why should we do it?
[37:20] Content is king, what should I be doing?
[42:33] Vanity metrics what should I be concerned with?
[47:15] New feature on LinkedIn
[53:58] 3 things to get started on the path to game changing results with LinkedIn

Resources:
Simon Sinek- Know your Why, TED Talk
https://www.youtube.com/watch?v=_-fdJzvpX60

Connect with Marc
linkedin.com/in/marchalpert
[email protected]

Blog subscriptions: https://connect2collaborate.wordpress.com/todays-linkedin-nugget/
Author of “LinkedIn Marketing Techniques for Law & Professional Practices,” published
by American Bar Association at www.shopaba.org, Amazon, and Barnes and Noble. Look
for the second edition coming Spring 2021!
 
Self-published: “You, Us, Them: LinkedIn Marketing Concepts for Nonprofit
Professionals Who Really Want to Make a Difference,” in paper or Kindle, with an accompanying online e-course. Order at https://connect2collaborate.wordpress.com/nonprofitcourse/.
 
Now available: “LinkedIn for Baby Boomers (and other encore career changers),” an
online e-course package of materials. More details/order: https://wp.me/PT2tC-6kU.
 
JUST RELEASED: “Your First Career Position: Best In Class Program” a 4+ hr video
course I co-wrote designed for college grads to win that all important first job: best techniques in resumes, cover letters, Linkedin profile, interviewing, and networking, for branding success in the recent #newnormal. 
jobmarket: https://thebestinclass.thinkific.com/courses/program

Subscribe, Leave a comment, and review of K2 Sales podcast by visiting:
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Interested in learning more about our Virtual Sales training programs, visit us as
https://k2perform.com

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

The currency we trade in is time. How can sales people exchange value for time using Lean Six
Sigma. 
In my conversation with Morteza Zohrabi, Master Black Belt in Lean Six Sigma we discuss how customers perceive value, the importance of validating our ideas, solutions with our
clients, checking in with the VOC, voice of customer. The importance of having a sales process, lean culture and much more.

[ 3:58] What is Lean Six sigma

[6:40] How do customers perceive value?

[8:44] Voice of customer, VOC

[10:34] Why to avoid batching only to realize it’s not what the customer wants

[12:34] Push vs pull system, design your product based on pull, listen to what market is asking

[15:07] How can you develop business acumen? get to know your customer using the 5 Why’s,
get them thinking differently to help gain the commitment to change.

[17:20] Dealing with Root cause vs symptoms

[20:35] Rational way of thinking, how can you improve learning through reflection and self-
awareness.

[21:02] PDCA- Plan, Do, Check Act, how can this be used in sales? Continuous learning to
support your growth mindset.

[26:58] The importance of a sales process, defining it and modifying it

[40:39 Kaizen Blitz, how can small iterations in your process help improve your process and
drive results. Add a customer to the mix to test your thought process and see the difference

[50:20] Are you operating as a group or a team, what makes the difference?

[55:27] Adopting a Lean culture starts at the top of the organization

[58:01] What 3 things can you start doing today to developing a Lean mindset and start seeing
results

To get in touch with Morteza and learn more about Lean Six Sigma and how it can help you in
your role, you can connect with him at
https://www.linkedin.com/in/mzohrabi/

Subscribe, Leave a comment and review of K2 Sales podcast by visiting:
https://www.k2perform.com/resources/podcast

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

In this episode of the K2 Sales podcast, we have invited Gerry Stefanatoson to the show. Gerry is the former General Manager of Pfizer Essential Health and has over 30 years of global pharmaceutical and medical device experience. 
He started his career in 1988 at Abbott in their Nutritional Division and has acquired sales and marketing management experience in positions with pharmaceutical products in
various therapeutic areas, generics, legacy brands, and medical devices.

With Abbott's spin-off of their Hospital Products Division in 2003, he moved to Hospira, where he held key roles such as Vice President of Canada and Latin America Region and Corporate Vice President and President of Canada, Australia, and New Zealand. 
He moved to Pfizer, leading Pfizer Essential Health and has led key acquisitions and integrations, turning around several businesses in Canada and International markets.

In our chat with Gerry, he shares his leadership journey with stories and experiences that produced game-changing results in the organization. We also took a deep dive into the fundamentals of good leadership and his top 3 things to help you get started on your early stages of leadership and career development. 

This is an exciting episode you will surely love!

To get in touch with Gerry and get to learn more from his experience and consistent record of success, you can follow him on LinkedIn 

Subscribe, Leave a comment, and review of K2 Sales podcast by visiting:
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For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

Heidi Solomon-Orlick appears on the K2 Sales Podcast to talk about closing the gender gap and her latest business, Girlz Who Sell. If you think sales is a male dominated industry now, imagine how it was in the 80’s. Heidi explains how she focused on diversity, equity, and inclusion initiatives (even before they were popular), and how YOU can marry your passion for
sales and mentoring young emerging talent, in order to make an impact.

[02:18] Advertising and Marketing as a career in the 80s.

[05:07] Heidi’s goal is to position sales as an intentional career choice for college-aged women. Working in the Sales Capacity, sales is the largest single employment category in the U.S.

[07:01] Women are better than their male counterparts in sales, we need to get more women in sales.

[10:19] Sales as a career path, sales misconceptions.

[17:52] Golf, make the environment more collaborative.

[20:37] Hiring women, fix what's happening at the corporate level. Building the pipeline is only one piece of the puzzle.

[25:44] Women are under stress, impact of the pandemic, balancing work and family.

[29:28] Companies restructuring and reinventing themselves, the youth are the future.

[32:34] Competing for opportunities, issues.

[36:15] How to make your way and progress up the leadership ladder.

[39:27] Education is important, women in general do want to see and support other women in sales.

[41:48] Sales as a career path. Learn about and decide what you know and what you don't want.

Key Quotes
“In 2019, 15.8 million have worked in a sales capacity. That's across all sales types: B2B and B2C. It is the largest single employment category, of but that 3 million salespeople, only 35% are women.”
[06:00]

“If you ask a young girl, what she wants to be when she grow up, no young girl ever answers ‘B2B sales.’ The sales profession has been male dominated. Women who are currently in sales leadership, at one point had a negative perception of and misunderstanding of what sales is.”
[10:00]

“Women are under a tremendous amount of stress. The impact of the pandemic was not gender-neutral. Over a million more women have lost jobs versus their male counterparts. Women of color have been negatively impacted by the pandemic. Women are, are under an incredible amount of stress.”
[26:00]

Resources
https://girlzwhosell.com/
https://www.facebook.com/GirlzWhoSell
https://www.instagram.com/girlzwhosell/
https://www.linkedin.com/company/girlzwhosell/
https://twitter.com/GirlzWhoSell
https://www.youtube.com/channel/UCiMItHl4V0jG-NQYCitxQGg

The K2 Sales Podcast on YouTube https://youtu.be/4uFb2QZolso

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

 As a sales leader, are you taking the time to find out what that is and coaching to it?
In my conversation with Adam Clark, we discuss servant leadership, sales coaching, culture and how law enforcement helped shape his sales career.
He draws a parallel between the two “you are selling to people in difficult situations, come in with a plan and get a curve ball and have to switch gears on the fly. Have great empathy, you need to get look at what they have going on and pivot, rely on training is critical”.

9:44 How to connect in a different way. Have a plan, but part of that plan should be to listen to hear what they are saying and not with the intent to respond.

11:15 Sales reps have to admit when they are “phoning it in” and not putting in the work, no room for winging in, our clients are less tolerant

11: Those getting it right and understand how to connect, be authentic, take time for training, do research they are the ones making president club, that group is still small. 

14:08 leadership job is to facilitate for the people you are leading, develop them, coach, train them. They all have different needs; training & Development is key. First step is to remove ego and realize maybe you don’t have all the answers, don’t be afraid to ask for resources to bring people in to upskill and level up your team, you can facilitate that. Step outside go get an expert

16: 12 vulnerability, the need for authentic connection in a leadership role is critical.,

17:20 Understanding their personal goals is critical to developing the personal connection with them. Understand the motivations of this person, the steps you have to change in asking them to do something different, it will become much easier, you will be looking through the same lens.

19:20 people want to matter more, be part of the bigger picture, they will become apathetic at some point. As a leader you need to make sure they are part of this mission and more than just the numbers you are putting up.

21:28 Leading with purpose, Know your why? Invite your team to look at their bigger purpose, beyond the pay cheque.

24: Coach to the individual not to the team,

25:12 Vulnerability, ownership and accountability goes hand in hand.

26:17 What is leadership role in defining culture of an organization?

26:22  top level down on culture, intentionally developed and maintained, you have to make decisions what it should look like.
Measuring your risks, have self-awareness, self-reflection to facilitate behaviour change. Risk if I don’t do this and what is risk if I do? Measure both sides of the coin.

34:07 self-awareness in developing strong leaders, leadership is a reflection of other leadership experiences we’ve had. We’ve picked up certain things whether we know it or not, we have all been led at some point.

36:10 Ask for feedback, invite a colleague, mentor to support you on your path towards change.

40:35 sales coaching, what is the current landscape?
If you are not connecting and coaching in an effective way you are just managing activity, it may accomplish some goals, it will create more problems & contribute to burn out.

48:55 Use tools technology for activities, you don’t need your manager to be this task rabbit, we have the tools to do this, outreach.

50:52 In leadership your job is to serve your people and let them take care of the customers, your customers will take care of your shareholders. Start with your people.

52: Now is the time to look after your people more than ever. Dig deeper and put more time in to connection. Do the small things that help the big things take care of themselves.

54:26 If you can’t do it slow you can’t do it fast, slowing down is essential.

Connect with Adam
[email protected]

Video 
https://youtu.be/UuD5FC71rRQ

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

Ted Newill shares stats on current landscape for med tech and med device sales reps, alternative approaches to gaining access to their buyers and how virtual in some instances is adding greater value than face to face.

[9:20​] Virtual conferences have been a disappointment; associations are no happy.
Alternatives
 Invest in website
 Identify leads from website and move them to CRM
 Educational webinars
 Downloadable white papers, gain data points showing level of interest
 Marketing automation software
 Rank the level of interest and turn it over to sales rep

{18:30​) Box truck shortage. What happened? companies are buying, renting or leasing box trucks and customizing them to a demonstration office.

[20:11​] Targeted webinar- 5-20 people that really matter, interest them, get higher participation in webinar. EatNgage, do evening programs or lunch and learns.

[25:16​] virtual selling can be an opportunity if you have a geographically large territory.
Re-visit areas of your territory that have been neglected.

[28:58​] virtuous circles within organization.
Invite 10 doctors, mix customers with prospects.

[31:26​] Trial options, create a wet lab kit for the doctor and walk him through the steps virtually

[32:33​] ExplorOR Surgical, virtual platform, different levels for different kinds of products, you can add steps in to platform ensuring best practices.

[38:45​] Goals to prepare for virtual presentations:

[41:50​] Power point slides, are you able to navigate seamlessly to specific sections within the pp

[43:03​] How to interreact in a virtual environment, understand the camera

[45:47​] Examples of discussion points to for GPO’s, think outside of the typical contract thinking, how can you help?

https://www.medicaldevicesuccess.com/​

Watch now 
https://www.youtube.com/watch?v=5RRXwhqA1xA&list=PLUy6sTL-YRs9UoK_HamgwHa0XStIWkXYL&index=7

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

AI Specialist, Brian Lenahan speaks with me on how AI can support us as sales professionals.
Human connection still plays an important role, we need humans to do the things Alexa cannot.

We discuss how AI can be applied and integrated in to companies. It has to be something
valuable. It is a tool; doesn’t replace very important human elements.

[4:53] Define AI, allows us to create insights we would not be able to gather
Challenges of accuracy existed and have it has come a long way in the last few years, same true with senses. Garbage in and garbage out still rings true.

1) Data: Basing AI on bad, incorrect, improperly structured or tagged data still produces
negative outputs.
2) Bias: Data heavily biased, insights from algorithm, will be weighted towards these things and not reality. Significant amount of work has been down to correct for this. We need to go a layer above with ethics.

[9:38] Example of succession planning, bias was removing women out of filter, in the past it was predominantly men so women were taken out of the equation.
C-suite have to feel comfortable that what is being produced is not a black box they simply get
an output from.
Organizations that are producing game changing results are using templates, checklists, have
introduced a Chief ethics officer, Chief Compliance officer or Chief data officer, to ensure steps have been taking in designing algorithms.

[15:31] human emotion, empathy.

[17:30] body language and tone

[18:55] How you approach automation, frees up time to focus on personalization and creativity.

[20:00] 4 th industrial revolution is about AI, becomes more important to see how jobs are
trending, changing, more tools are not always better. Tools that support you such as pipeliner,
https://www.pipelinersales.com/ bring info to you in an efficient way.

[23:17] how do millennials use tech?
Gen z are becoming buyers, more comfortable with a chat vs a F2F conversation.

[24:33] Experiencing trust person to person that comes with relationships

[25:48] Amount of data information from video vs text is exponential, we will continue to grow here.

[26:36] How can sales managers and leaders support their team with AI?
How the behaviours are all pulled in, do you agree with it?
How Novartis https://www.novartis.com/ is producing game changing results with AI

[31:30] Use VR training without the risks. Used in sales training, onboarding

[34:16] ER Virtual training drives high engagement and adrenaline due to its “realness”.

[36:35] Conversational analytics, Gong.io, https://www.gong.io/ shares predictable analytics,
help improve trust as message is supported with data.

[37:10] call center example, getting on going feedback ie) pitch, pace and real time coaching.
Gong.io looks at deal intelligence, market intelligence, packaging lot of information for sales
professionals.

[38:30] Wingman, https://www.trywingman.com/ coaching sales person with real time tools.
More tenured reps don’t need to see all the elements anymore, it is customizable to level of
performance and experience of individual.

[40:17] Is AI seen as big brother?
70% Ai projects fail due to the people in them

[44:39] How can people get started introducing AI in to their company

Follow Brian at Linkedin
https://www.linkedin.com/in/brian-lenahan-innovation/
https://aquitaineinnovationadvisors.com/
https://www.youtube.com/channel/UCLQ27Xr17zXZjKJCAlFcLNQ

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

We discussed, why a sale process is so important.

Those that don’t have a sales process, what should they focus on:
1) Data- understand what is actually happening, 1-3 months to start benchmarking, leverage HubSpot free CRM
2) Reading books, learn from books and employ their ideas

8:35- Knowing it’s importance, why aren’t people defining a sales process.
Commitment and tenacity, building a process, most sales people are not trained to do this, not always afford the time to see what is working.
Help them come together, think about future deals, give yourself enough time to build out sales process.

60-70% of people listening to this podcast, haven’t given themselves permission to slow down, target, re-set, take away things not working, train, provide sales enablement tools, track it and come together.
Turnover of reps, churn mill, red light. Stop, slow down assess and figure out what’s happening.

14:50 How does churn affect culture?

Innovation in sales, what is and isn’t working with Inbound marketing?

Millennials do not want to be left alone. They want feedback support and know they can innovate safely. It is a time for change and innovation.

Growth pains lead to growth gains.

19:45 Cultural shift, being honest and owning your vulnerabilities, lean in to it.

20:15 Objective and key results (OKR’s) only work if the executive team is the first to lead them.

We must do the same thing with vulnerability.

21:15 B2H, essence of success, people want real talk now, emerging trends.

We encourage people to adopt #vidyard, integrate video.

24:55 WIFM

26:43 Swimming Example

SEO value in the B2B space, focus in the Awareness stage with Inbound marketing.

32:25 Are we making people click? How do you know without tracking?
Are you getting a 20% conversion? What are we aiming for? Is it realistic and achievable?

Are you willing to test, measure and look to improve, build the muscle?

35:35 Google Analytics, not an easy-to-use tool in my opinion
Google Ads, you need to be using Google Analytics, if you don’t have time, work with an Ad Agency.

FB and IG for paid addsIG. Need to have really good creative, test messaging. FB offers Incredibly detailed levels of targeting questions.

37:30 HubSpot Analytics for returning traffic to website, separate from your anonymous traffic.

39:30 Spend the time targeting your audience 20% conversion rate on landing page, chat bots as well, important and emerging trend.

Look at problem and the ways you could solve it, what’s in your wheel house?

If people are looking to start increasing their inbound marketing how can they get started:
49:00 Build one funnel to attract at the awareness stage- help them consider their options, even though it may not be yours.

Connect with Alysha at tangiblewords.com via chatbot.

If you would like to watch the interview, see our YouTube channel below.

https://www.youtube.com/channel/UCLQ27Xr17zXZjKJCAlFcLNQ

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

10:18 Having a road map and blue print for you as a seller is important but
overlaying it with your buyers’ journey is critical and often overlooked.
How are your buyers interacting with your brand? Too often we become “me
driven” unaware of where our buyer is in the journey.

9:48 “meet them where they’re at” What does that really mean?
Those succeeding are “others” driven, really tapping in to the various stages their buyer could be in, emotional state, then create a targeted message. 
Resonance 

plumber Example 9:06

7:35 What signals are our buyers giving us that allows us to know where they are?
how do we create an experience that will be different? 
that makes them feel comfortable?
 in good hands, they know your solution can address their problem.

5:59 Awareness
5:37 Consideration
5:07 Decision

5:09 As sales people, our role is to facilitate a buying decision. Co-create it, work together, collaborate, make them an active participant. Avoid pulling your customer reluctantly along your sales process. Look for physical verifiers from your buyer that they are engaged.
Are you customer focused in your conversations? what language are they using?
what questions are they asking? where are they clicking on your website? Do they feel heard, are you building trust? Are they ready to move to next stage in the process?

3:58, 3 steps to focus on immediately:
1)Look at your sales process, ensure you have one. Map out various stages, also Look at buyers’ journey, “be others focused” remove any friction. If steps are not purposeful, remove them
2) Look at experiences you are creating for your buyer, are they enjoyable, will they want to come back? Share with their network?
3) Understand and isolate at what point did things go well, obvious wins, when things didn’t work out, understand why?

1:27 Talk to existing clients, what stood out to them, what could you do
differently? They are your best resources, they bought in to you and continue to see the value.
Involve current customers and stay close to it. It is iterative.

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy

Unlock the power of video to improve your customer experience and increase sales

Video is new for many, we discuss what is holding people back
It is a non-negotiable tool, having the human connection is so important.

4:58
How can you get more comfortable?
To be good at what you do, we have to adapt to the way people are buying now. What creates the best buying experience in the remote world, video is a no brainer there. It does not replace all communication, getting good and comfortable with it for 2021 will be a gamechanger!

14:15
What do I need to get started?
Low barrier to entry, very little tech required

 Webcam in computer
 Build in mic
 Internal headsets
 Vidyards’ chrome extension is free to get started right away.

Framework required, not a “spray and prey” approach. Take a methodical approach, review different stages in the sales process that different videos make sense in.

19:00
Vidyard GameChanging Customer story. Thomas Buchanan’s story on how he uses video in a creative way to closes 6 figure deals.

1) Cold call first touch. Opens up call, ask for permission to send personalized video to how he can potentially help

2) Records 90 sec demo on his Ipad, casual, authentic, shared more about their platform shares customer story of how he has helped a similar customer

3) Open rate is 100%,  video is circulating internally across other stakeholders

4) CTA if this is interesting, let me know if it makes sense to jump on a call

Prospect is now pre-qualified; involving different stakeholders, not relying on one champion. Infiltrated rest of organization, built that influence and now you can control the narrative.

23:47
Vidyard as a business communication tool, use analytics to track results of how video is performing- tying it back to efforts of a sales person.

26:35
Manage a remote team is new, engage new hires, on boarding remotely. Need higher touch, ways to feel included use VIDEO.

28:35
How can Sales leaders leverage asynchronous video to cut down sales meetings?

31:19
 Those just getting started
1) Download Vidyard chrome extension, no investment
2) Create a nice space in your home
3) Think of video as being another skill you have to learn
4) Block off time

38:34
Advanced techniques:
There is a huge opportunity using video throughout the entire sales process, not just in prospecting. Look at Awareness, Consideration, Close

Mid funnel- Micro demos, product overview. Create a playlist of most commonly asked questions, send a quick video from your pre-recorded library.

Close- Insert customer testimonials, a 30 sec selfie video about their experience. Welcome message from CEO.

Post Sales- keep your clients informed of new feature being released

On boarding process- make warm introduction, showing your client who their new contact is through video

Proposal /pricing stage- gives you access to person behind the curtain- someone you may never would never otherwise get the chance to meet

Parting words- It’s not about tech, audio or lighting, it’s about saying Yes and committing to something that is out of your comfort zone. Commit to getting 1% better every day. Growth doesn’t occur when there is comfort.

To connect with Rachel on LinkedIn or email [email protected]

Learn more about Vidyard reach out to https://www.vidyard.com/

If you would like to watch the interview, see our YouTube channel below.


https://www.youtube.com/channel/UCLQ27Xr17zXZjKJCAlFcLNQ

For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

$495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

1:1 and group coaching packages available as well.

To access our free one week Trial visit The  K2 Sales Academy