Katie Beal Brown is known as the trailblazer behind Lone River Beverage Company, the hard seltzer company inspired by her West Texas roots. Just 11 months after launch, Lone River Beverage Company was acquired by the world's leading alcoholic beverage company, Diageo. But behind the brand, is the inspiring story of Katie. In this episode, Katie talks about how she launched Lone River Beverage Company in NYC at the start of COVID. She then describes how a planned two-week photoshoot in West Texas turned into a year and a half stay due to the pandemic, and how this unexpected time with family supported her business growth. Katie emphasizes the importance of a clear business vision, authentic branding, and connecting with consumers. Her story touches on adapting to unexpected changes, integrating motherhood with entrepreneurship, and finding balance amid life-altering events. You can find Katie on Instagram @katiebealbrown and her company at loneriverbevco.com.