Keeping Business Real

Keeping Business Real

By Lisa CorduffBusinessMarketing
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Keeping Business Real episodes

  • The Green Dress
    In this episode, Lisa chats about her experience that all the best things happen outside the comfort zone. She shares her recent trip into the zone of discomfort to buy a new dress. Fuelled by an intention to evolve her business, she navigates all the feelings that swirl around the purchase.
    Lisa inspires you to get uncomfortable in your business and experience the personal and business growth that follows.
    0:30 How Lisa came to be on a shopping trip with a brand developer in search of a green dress.
    4:40 Gobble gobble. Feeling like a turkey in all the wrong dresses.
    5:05 Finding the green dress. Lisa chats about trusting in herself, trusting in the experts and taking that dress all the way to Laguna Beach.
    7:30 New level, new devil. Lisa shares how the 'discomfort feels' took her over before her first ever photoshoot. She highlights the many ways in which your business may call you to get out of your comfort zone.
    12:10 What is your green dress? Lisa invites you to try your uncomfortableness on.
    Connect with Lisa on Instagram @kbr_with_lisa
    15 min
  • Five Things I'd Tell Myself in the First Year of Business
    Lisa reaches out a supportive hand to her earlier self, sending back five messages to help her through the chaos of that first year in business.
    If you're just starting out with your online business (and maybe it's feeling like a bit of shit show?) then Lisa's insightful words are here just for you.
    1:26 Lisa looks back to her first year of business with 3 kids under 4, no systems, no real clue about running a business and a strong demand for her services.
    2:42 The chaos won't end anytime soon, so find ways to support yourself.
    5:37 A reflection on the best investments Lisa has made.
    7:13 Your loved ones won't get it - and that's okay. How to cope with a partner, family and friends who have no idea what you do.
    9:15 Learn about boundaries and apply them (quick!)
    11:22 It's okay for you to follow through on this big dream. Lisa has an emotional chat about her stories around motherhood and running a successful business. She shares her struggle to reconcile the two roles.
    15:39 Get in touch! If you're just starting out, what most resonated with you? Or if you've already learnt a few lessons of your own, what would you like your earlier self to know?
    Connect with Lisa on Instagram @kbr_with_lisa
    18 min
  • Four Non-negotiables for Your Business Growth
    Lisa shares the four things she has found to be essential to growing an online business. In this episode, Lisa looks closely at each non-negotiable and provides some inspiring ideas so that you can get your business moving in the direction you want.
    0:45 This isn't about telling you what to do or laying down 'the rules'.
    1:05 Consistency: it's the path to building trust. How consistency can turn those resounding crickets into a two-way conversation.
    3:18 Visibility: it's not comfortable but it is necessary. Lisa explores finding ways to be seen that feel good to you.
    5:15 Customers: yes, you need to SELL things to people. If marketing feels icky to you, Lisa provides a fresh perspective.
    7:14 Your personal growth: your number one business strategy. Lisa gets honest about your business - it's a reflection of you. She shares inspiration for getting un-stuck and moving yourself and your business forward.
    9:20 The importance of listening to yourself. Lisa looks at the difference between learning from mentors and teachers (yay!) and being sold a solution that is actually inside of you (boo!).
    12:50 Lisa summarises her four non-negotiables to business growth and reminds you that YOU are the most important factor in your business.
    Find Lisa on Instagram: https://www.instagram.com/kbr_with_lisa/
    17 min
  • Lisa's Business Journey So Far
    In the first episode Lisa provides a brief and inspiring background of the humble beginnings of her business, discussing the key factors that helped her launch with a bang.
    And no - it wasn't a fancy funnel!
    Enjoy getting to know Lisa and learn more about what you'll find her at Keeping Business Real.
    0:45 How Lisa's business journey began
    4:20 Lisa discusses being an 'intra'preneur during her twenties and the addictive nature of having freedom to create your own projects.
    6:00 How selling a kitchen appliance turned out to be the best market research
    8:35 How creating a 21 Day Challenge ended in $35k revenue
    11:25 What Lisa has learnt about online marketing since her very humble beginnings
    13:30 When cracks started to appear in Lisa's life
    14:40 The importance of having a fire in your belly
    16:30 Where the business is at right now
    18:20 Why no one is served by 'picture perfection' and why Lisa promises to keep it real
    21:00 Rising into your awesomeness
    Find Lisa at https://lisacorduff.com/
    24 min

About Keeping Business Real

From the publisher's feed

When Lisa Corduff launched her first online program teaching women how to eat more wholefoods taking small steps, back in 2014 she had no idea the rollercoaster she'd just jumped on!