This week's episode is all about your website's home page! Alex Collier, a brand and web designer, joined me to talk about the importance of a well-designed homepage, common mistakes photographers make when designing theirs, the importance of including clear and compelling calls to action, and more.

Alex also shares her formula for creating an effective homepage that you don't want to miss out on!

Takeaways: The homepage is the first impression and should capture attention and establish trust

Today I'm sharing what's inside my endometriosis toolkit! These are things I use when I'm at home and on-the-go to make chronic illness life a little more manageable.

Takeaways: Having an endometriosis specialist perform a hysterectomy surgery can provide better outcomes. Items like heating pads, ergonomic seat cushions, and proper shoes can help manage pain and discomfort.

Using an e-reader instead of physical books can alleviate hand pressure and make reading more accessible.

I'm sharing part two of my experience with endometriosis today for Endometriosis Awareness Month! Including an update on where I'm at, how I'm managing things day-to-day, and also how people can support others in their lives who have endometriosis themselves.

Takeaways: Endometriosis symptoms can be managed but not completely eliminated. Tracking menstrual cycles can provide insights into symptom patterns.

Adjusting work schedules and limiting commitments can help manage symptoms.

In this episode, I'm re-sharing my journey with endometriosis and how it's shaped both my personal life and my business.

Living with a chronic illness has its own set of challenges, but I'm sharing how I've learned to manage symptoms and prioritize self-care along the way.

Join me as I discuss the importance of support from healthcare professionals and the impact of streamlining business processes to enhance the client experience. Whether you're facing endometriosis or any chronic illness.

Social media isn’t the only way to book clients—and it’s definitely not the most sustainable. In this episode, I’m joined by business coach, podcaster, and author Candice Coppola to talk about why email marketing is one of the most overlooked tools for wedding photographers.

Candice shares how to use email marketing to attract right-fit clients, build trust, and increase revenue—without being at the mercy of the algorithm. We dive into practical strategies like creating location-specific opt-ins, building nurture sequences that actually convert, and using email to increase product sales with current and past clients.

If you’ve been relying on Instagram alone to grow your photography business, this conversation will show you a smarter, more sustainable way forward.

Show Notes: https://simplysandrayvonne.ca/email-marketing-for-wedding-photographers/

This week I'm interviewing Cameron and Tia about the use of AI in the photography industry. We chat about our excitement and hesitations surrounding AI and share some of our favourite tools, as well as diving into the impact it can make on your client experience, your business, and your life overall.

Takeaways: AI tools can save photographers time and increase productivity, allowing them to focus on their areas of expertise.

Using AI in content creation, such as email subject lines and blog post.

Erin Perkins, a deafblind accessibility educator and the owner of Mabely-Q, joins me for an interview this week!

We talked all about the importance of accessibility for photographers, ways to improve accessibility online, and being adaptable to client needs.

Takeaways: Accessibility should be a top priority for all business owners, particularly in the wedding photography industry.

Small business owners face challenges in incorporating accessibility due to limited resources

Happy belated New Year, friends! Today I'm sharing my top three favourites in various categories for the year 2023, and a look inside my goals and vision for Q1 of 2024.

Takeaways: Investing in quality photography equipment can greatly enhance the quality of your work. Using systems and tools like HoneyBook, PicTime, and Imagine AI can streamline your business processes.

Utilizing editing tools like AI Select in Lightroom, the denoise feature in Lightroom, and Topaz Sharpen AI can improve the quality of your work and work ethic.

Make sure you're investing your money in the right places so you're never left feeling like you've been scammed.

Laylee Emadi joins me for an interview to talk all about red, beige, and green flags to watch out for in a creative educator!

Show Notes: - https://simplysandrayvonne.ca/redflags-laylee-emadi/

The Creative Educator Conference - https://simplysandra--layleeemadi.thrivecart.com/the-creative-educator-conference-2024/ (affiliate link!)

On this week's episode, I'm talking all about an easy way to up-level your client experience without having to spend any money or add any extra work to your plate. Sound too good to be true?! I promise, it's not!

Show Notes: Coming Soon...Support the show

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