Kickstarter Journeys

DIE in the Dungeon is 2 weeks into its 3 week crowdfunding efforts, and some more in-journey information to share with anyone who wants to learn from a campaign while it is still live!

In this episode I talk about Crowdfunding Support emails/messages, Keeping your Backers engaged, and finding ways to share your game/campaign through others social channels.

In this episode I speak with game publisher Richard MacRae, of Analog Game Studios. He is accompanied by Corey Keller, the game designer of their most recent Kickstarter game, Latte Throwdown. Richard talks about the experiences of using Kickstarter to gauge the interest and audience for their games. Corey shares how he markets and plays the game to help engage others about the game he designed.

Here is a link to Analog Game Studios website.

And here is a link to Latte Throwdown on KS!

To learn more about FunDaMental Games feel free to visit www.thefundamentalgames.com

Introduction Music provided by: https://www.purple-planet.com

Voice introduction by Marilena D.

In the fourth episode of the DIE in the Dungeon sidequest series I dive into some of the things I am doing to keep the campaign alive during the "trough". As of day 6 the game is well over its funding goal, with almost 600 backers and a few SGs unlocked... so how do I keep it going?

1 - Staggered content of videos/reviews (Rolling Solo, OneStop CoOp Shop, Logan Chops)

2 - Backer engagement, encouraging sharing through fun challenges directly related to the game and the final production.

3 - Advertising, paid and unpaid, using different strategies at different points in the campaign

More sidequest info to come! This Journey is still in full swing with 14 days to go as of the launch of this podcast episode!

This episode is a bit different than most, featuring a game designer who also supports Kickstarter campaigns through pre-marketing, consultation, landing page creations, and more! Andrew Lowen, with his company Next Level Web, has helped several games develop strong marketing strategies to get their games in front of people who would really like them (and in turn, back them).

Games include The Isofarian Gaurd, Mint Control, Open Ocean, and DIE in the Dungeon! (yes, thats my game there).

Learn some of his thoughts on how to market early on (and how EVERY post you make is actually a form of marketing), how to advertise, and thoughts on other aspects of game sharing.

Want to reach out to Andrew? Here's a link to Next Level Web.

Curious about his highest performing consultation? Here's a link to Isofarian Gaurd.

Haven't seen DIE in the Dungeon yet? Check it out!

To learn more about FunDaMental Games feel free to visit www.thefundamentalgames.com

Introduction Music provided by: https://www.purple-planet.com

Voice introduction by Marilena D.

Episode 3 discusses Launch Day and beyond!

What I think about and work on the day prior

What I focus on the  day of

How to engage and discuss with backers

How to plan for the inevitable "lull", and some of my planned strategies

Hope this listen is helpful!

Campaign Link: https://www.kickstarter.com/projects/fundamentalgames/die-in-the-dungeon?ref=72tun1

This episode features another first for the podcast, a creator that is selling a digital only product! How do you get people to want to pay for something they can't smell, hear, or feel? Well, you give them a beautiful, digital rendition of a magazine! This bi-monthly magazine is all about what I regularly interview guests about... board games! We talk about paid ads, and about influencers in different aspects.

Here is the Digital Magazine's KS Page

And here is the podcast we discuss, Getting Geeky with Gamer Leaf

To learn more about FunDaMental Games feel free to visit www.thefundamentalgames.com

Introduction Music provided by: https://www.purple-planet.com

Voice introduction by Marilena D.

Episode 31 features a fellow Canadian, Jeremy Rozenhart. Jeremy created a quick, fun, fantasy themed dexterity/party style game that raised over $5,000 USD on Kickstarter. Pretty awesome!

Jeremy talks about how he made his own video through setting up a street performance, and how his manufacturer is also his shipping company (link below).

Here is the Wizard Thieves Kickstarter Page.

And here is the manufacturer AND shipper of Jeremy's game, InkPlay Games.

To learn more about FunDaMental Games feel free to visit www.thefundamentalgames.com

Introduction Music provided by: https://www.purple-planet.com

Voice introduction by Marilena D.

RECAP #3

Ep 21 Rachael Blaske – Mint Control

Learned about low price point games, mass production quantities, and building a company based on a theme (Mint Tins)

Ep 22 Justin Burgess – WTF

Learned about creating a game based on a specific niche/community, and what efforts may be needed to expand from there.

Ep 23 Dan Letzring – Leitman Games (Squire for Hire and Adventure Tactics)

Learned about created a diverse offering of games within a company, and how to bring a popular, nostalgic game to life (Final Fantasy Tactics).

Ep 24 Adam Rehberg – Thrive (and Planet Unknown)

Adam discusses how he has fun with unique game components and mechanics, and then his game launched earning over $200,000 on KS!

Ep 25 Patrick Petersen – Dungeon Brawler

A new creator takes the idea of sidescrolling combat games into a very neat card game. He shares with us some of his learnings in the process.

Ep 26 Jacob Lindberg – SINS

A discussion about Cortadoo games entry into publishing games, including the amazing art in SINS, to the astounding mini planned to be included in the upcoming Cthulu Island.

Ep 27 JC Cheuk – Chicken Heist

JC shares some insight into the creation of the Chicken Heist party game, the artwork, and working with a team from a distance.

Ep 28 Dan/Connie Kazmaier – Chai

Plenty can be learned from Dan & Connie about how to truly build a community, the fun of travelling while playtesting, and creating deluxe game versions.

Ep 29 Billy Meyer – Goblin King is Angry

Billy was partnered up with long time friend Jonny Tingle, creating a very interesting Tower Attack game (instead of tower defense). He shares how the introduction of Lore into his campaign had people looking forward to more updates, and how a visually exciting component gave the campaign the funding push it needed to get it to production.

Ep 30 – Brandon Raasch – Lost Worlds of Josh Kirby

Brandons company, Bard Games, is focused on using Ips to develop visually and mechanically fun games. He shares his process for finding an IP, and plenty of insight into stretch goals as well.