SaaS Metrics School

Klaviyo Filed Their S-1 and Gross Revenue Retention Formula

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In episode #47, I dive into Klaviyo’s gross revenue retention (GRR) formula. Wait! What? That definition does not look standard.

- The standard GRR formula

- Klaviyo’s GRR formula

- 2 big takeaways

Blog post on gross revenue retention: https://www.thesaascfo.com/how-to-calculate-gross-dollar-retention/

SaaS Metrics courses here: https://www.thesaasacademy.com/

Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout

Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page

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SaaS Metrics SchoolBy Ben Murray
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