No matter what type of launch you're doing, this 4-phase system will help you stay organized, focused, and on track to hit all of your goals. In this episode, I break down all 4 phases, plus give you a to-do list for each so you know exactly what to be doing, and when, to sell out your launch.

 

ACTIVATE YOUR BETA LAUNCH! Get a free copy of the Beta Launch Blueprint: https://kristadickson.com/blueprint 

 

HANG OUT WITH ME ON INSTAGRAM: https://www.instagram.com/itskristadickson/ 

 

VISIT MY WEBSITE: https://kristadickson.com/ 

 

LINKS MENTIONED

Episode 037: How to Write Launch Emails That Convert

Blog: 4 Secrets for Writing Sales Page Copy That Converts

It's time for our first ever interview on the Krista Dickson Show! I had the honor of interviewing my good friend Katie about all things money management, budgeting, and finances for course creators. We dive into:

→ The biggest mistakes she sees entrepreneurs make when it comes to their money

→ The simple action steps you can take to gain more control over your finances and spending

→ The basics of the Profit First system and how to apply it to your business as a solopreneur

→ Katie's recommended tools for budgeting and bookkeeping

→ How to navigate the "feast and famine" cycle most course creators get stuck in, so you can start coming out ahead with your money

If you enjoy this episode, please leave a review on iTunes or send Katie and I a message to let us know!

 

CONNECT WITH KATIE

Katie's website: https://morewithmoney.com/ 

Katie's membership: https://financiallegacylounge.com?aff=kristadickson (*affiliate link)

Follow Katie on Instagram: https://www.instagram.com/katie.morewithmoney/ 

Grab Katie's free CFO Starter Kit: https://cfokit.morewithmoney.com/ 

 

TOOLS & RESOURCES MENTIONED

The Profit First book by Mike Michalowicz

Budgeting tools: YNAB and Good Budget

Bookkeeping tools: QuickBooks and Wave

 

CONNECT WITH KRISTA

Krista's website: https://kristadickson.com/ 

Hang out on Instagram: https://www.instagram.com/itskristadickson/ 

Let’s talk pricing.

Whether you’re basing your prices off of what other people in your industry are doing... or you’re just pulling a number out of thin air and hoping for the best… probably not the best strategy ;)

In this episode, you'll get a crash course on successfully pricing your online course with confidence — including my 6 golden rules for pricing and the 7 most important things to consider when choosing your price. Ready? Let’s go!

 

LINKS

The Hot List: https://kristadickson.com/list 

Course Creation Bootcamp: https://kristadickson.com/bootcamp 

Beta Launch Blueprint: https://kristadickson.com/blueprint 

Hang out on Instagram: https://www.instagram.com/itskristadickson/ 

You know you want to create an online course. That sweet sweet time freedom is calling to you! But what should your course be about? And how can you ensure the course topic will be irresistible to your ideal audience? Tune in to this episode to find out! 

 

GET YOUR FREE BETA LAUNCH BLUEPRINT! → https://kristadickson.com/blueprint 

 

LET'S HANG OUT ON INSTAGRAM: https://www.instagram.com/itskristadickson/ 

 

VISIT MY WEBSITE: https://kristadickson.com/

It's no surprise that I love online courses. But that doesn't mean I think they're right for everyone!

In this episode, I share 6 major benefits of creating and selling courses, plus 4 tell-tale signs that you're READY to create your first profitable online course.

 

This episode is brought to you by my 30-day program, Course Creation Bootcamp. Want to create your first wildly popular course that your students totally obsess over? Learn more and sign up here: https://kristadickson.com/bootcamp 

 

PRE-SELL YOUR COURSE! Listen to episode 024 for all the details: https://kristadickson.com/blog/pre-sell-your-online-course 

 

START, GROW, & SELL TO YOUR EMAIL LIST with The Hot List: https://kristadickson.com/list 

 

CONNECT WITH MY ON IG! https://www.instagram.com/itskristadickson/ 

You know you want to create an online course. That sweet sweet time freedom is calling to you! But what should your course be about? And how can you ensure the course topic will be irresistible to your ideal audience? Tune in to this episode to find out! 

 

GET YOUR FREE BETA LAUNCH BLUEPRINT! → https://kristadickson.com/blueprint 

 

LET'S HANG OUT ON INSTAGRAM: https://www.instagram.com/itskristadickson/ 

 

VISIT MY WEBSITE: https://kristadickson.com/ 

Struggling to write captivating, persuasive launch emails to sell your courses? In this episode, you'll get a deep-dive training on writing sales emails that convert like crazy. 

 

Here's what you'll learn:

1) How to avoid boring, robot-syndrome sales emails and keep yours engaging and fun to read — so that more people open them, read all the way through, and click the link to buy

2) The importance of direct-response copywriting (AKA: the type of writing that generates sales) and my favorite resource to help you get started

3) The Launch Email Breakdown: The top 5 emails I recommend sending during your launch, and exactly what to include in each. Use this as your playbook when writing emails for your next launch!

 

REGISTER FOR MY FREE EMAIL MARKETING WORKSHOP WITH TEACHABLE: 5 Secrets to Help You Start, Grow, & Sell to Your Email List as a New Course Creator → https://bit.ly/email-list-workshop 

 

OTHER EPISODES MENTIONED:

004: Why My First Course Launch Flopped

018: Pre-Launch Strategy 101

009: How to Sell More With Testimonials

 

LINKS MENTIONED:

Blog Post: How to Grow Your List With Hot Leads Before a Launch

My email list software of choice: ConvertKit (*affiliate link)

Blog Post: 3 Subject Line Hacks to Boost Your Open Rate

Copywriting Book: "The Art of the Click" by Glenn Fisher

Add a countdown timer to your sales page: Motion Mail

Join my email marketing course: The Hot List

 

LET'S CONNECT ON INSTAGRAM! → @itskristadickson

VISIT MY WEBSITE → https://kristadickson.com/

One of my big goals for the second half of this year was to step up my affiliate promotions and income... And we're off to a great start!

In this episode, I share a behind-the-scenes look at a recent affiliate promotion where I generated $10,000 for a $100 course bundle. We cover:

• The top 5 strategies that boosted my sales during this promo

• Aaaall the numbers: # of bundles sold, revenue, # of emails sent, and more

• The one big thing I'd do differently if I could go back in time

 

GET MY FREE 5-FIGURE LAUNCH CHECKLIST: https://kristadickson.com/launch

 

LEARN HOW TO NAIL YOUR SOCIAL PROOF & TESTIMONIALS! Episode 009: https://kristadickson.com/blog/sell-more-today-with-testimonials 

 

CONNECT WITH ME ON INSTAGRAM: https://www.instagram.com/itskristadickson/ 

 

VISIT MY WEBSITE: https://kristadickson.com 

 

JOIN MY COURSES: https://kristadickson.com/courses 

Want a sneak peek at how I run my business on a day-to-day basis? In this episode, I bring you behind-the-scenes in my business, life, and pregnancy so you can see what a typical week in my life looks like right now. Enjoy!

 

LINKS MENTIONED IN THIS EPISODE:

 

THE $5K COURSE CREATOR BUNDLE! Closes Aug. 20, 2020: https://kristadickson.com/bundle 

 

ASANA — the tool I use to manage my business, team, and schedule: https://asana.com/ 

 

LEARN MORE ABOUT MONTHLY CEO DAYS! Check out this blog post and podcast episode for all the details: https://kristadickson.com/blog/monthly-ceo-day

 

WAVE — the free bookkeeping tool I use: https://www.waveapps.com/ 

 

CONNECT WITH ME ON INSTAGRAM: https://www.instagram.com/itskristadickson/ 

 

VISIT MY WEBSITE: https://kristadickson.com/ 

Tune in for a juicy Q&A about course creation, launching, and building your online business!

 

Here's what we cover in this episode:

→ How to overcome imposter syndrome, especially if it’s stopping you from creating your course and getting it out there

→ Finding the time to create your course when you’re super busy (+ a hack to overcome procrastination!)

→ How to choose a lucrative course topic that’s pretty much guaranteed to sell

→ How to avoid the “mid-launch slump” and stay energetic and high-vibe throughout your entire launch

→ My top 5 strategies for making consistent sales of your evergreen courses

→ Plus a fun personal question about how I met my boyfriend, Scott!

 

LINKS MENTIONED IN THIS EPISODE:

CREATE YOUR COURSE IN THE NEXT 30-60 DAYS! Join Course Creation Bootcamp: https://kristadickson.com/bootcamp

 

LEARN HOW TO PRE-SELL YOUR ONLINE COURSE! Check out episode 024: https://kristadickson.com/blog/pre-sell-your-online-course

 

READY TO START OUTSOURCING IN YOUR BIZ? Tune in to episode 019 for my best tips: https://kristadickson.com/blog/outsourcing-101

 

GET THE FIVE-FIGURE LAUNCH CHECKLIST & STEAL MY STRATEGIES! https://kristadickson.com/launch

 

AUTOMATE SALES OF YOUR EVERGREEN COURSE! Get started with Deadline Funnel: https://deadlinefunnel.com/ 

 

COME HANG OUT WITH MY ON INSTAGRAM: https://www.instagram.com/itskristadickson/

 

VISIT MY WEBSITE & READ MY BLOG: https://kristadickson.com/