Lead Gen Leaders

TEN DEMOS IN A WEEK!!! That's right, Jacob Hahn, the manager of the Brand Ambassador program for TightSeal Exteriors & Baths generated ten demonstrations in a single week by visiting recently completed installations, delivering a gift basket and following a proven process! Tune in to this episode of Lead Gen Leaders as I interview Jacob as well as the owner Kevin Kabaczinski to discuss their substantial growth and how they have focused on the fundamentals of Repeat Business, Referral Business, Radius Marketing around job sites and Online Reviews. They reveal countless golden nuggets from their growth journey and several powerful points!

I sit down with Tracy Jones and discuss her wins and losses and what it takes to grow and become a Lead Gen Leader. Tracy is currently the Lead Gen Specialist manager as well as the company recruiter at Herl’s Bath and Home. She has also been an event manager as well as the marketing director. Tune into this episode to see what is possible in this business when you work at it, work on your self and work on your staff.

I sit down with Mark Highbaugh to talk all about texting. Mark has spent the last decade perfecting his company Marlimar. Marlimar helps contractors incorporate texting into their companies. Mark brings forth a wealth of knowledge with how texting can help you convert leads better and incorporate texting into all sides of your business including marketing, sales recruiting and production. 

I sit down with Peter Crum and discuss all things with buying leads online and how to get them to convert into issued appointments that can sell.   Peter has a wealth of knowledge spanning well over a decade beginning with Handyman Online in 1999 and has been in the field of online lead gen with QuinStreet / Modernize Home Services, since 2008. . If you are buying leads online or ever thought about it this is the episode for you.

 Tony and I sit down and discuss 4 fantastic lead gen opportunities for the 4th quarter. Top coaches all agree that many games are won or lost in the 4th quarter. Success in the home remodeling industry isn’t much different. That is why this episode is dedicated to tips to help you finish strong in the 4th quarter of 2020.

Jr Sedlack has a wealth of knowledge in the direct mail industry. He has directly served the home remodeling for over 20 years. If you do direct mail or are even thinking about it, this is the episode for you. Tune in to hear the ins and outs of creating a successful direct mail campaign.

Bryan Klugh has over 20 years of knowledge pertaining to online Lead Gen. He is currently a managing partner at VisionLine Media where they manage over 700 websites and online lead gen for many home improvement companies nationally. We sit down and discuss the basics around live chat and form fills. Bryan give best practices to get the most out of these tools.

Brian Gottlieb has had a major impact in my career as well as the home improvement industry. His approach to Culture and lead gen in his company Tundraland has really set the company apart from the competition. We discuss culture and cause marketing and what that means for recruiting marketers, lowering turnover and generating massive amounts of leads.  

Megan's career in home improvements goes back over 10 years. She got her start in the call center where she quickly moved up to call center manager. From there she continued to advance having the roles of marketing manager and now most recently the Director of sales and Marketing for a great Home improvement company in Michigan.  She is also a consultant at Tony Hoty Training and Consulting. Megan knows how to build great teams that consistently produce results. One of the ways she does that is by continued training and motivation. These ongoing monthly and quarterly training's are known as Boot Camps. Tune into this episode to learn how to take your team to the elite level by creating fun and engaging ongoing training.

Joe has a vast understanding of the home remodeling industry spanning well over 20 years and going all the back to his dad being a tin man. He really understands what it takes to get products sold and that starts with marketing. The one thing you need to do to be a top marketing company is to INNOVATE. Joe is one the best when it comes to innovation which led him and his product Flex Screen to be featured on Shark Tank where he landed a deal with the Queen of QVC Lori Greiner  Tune into this episode of Lead Gen Leaders to understand how to create a culture of growth and innovation and how to really separate your company from the competition.