Lessons In Product Management

Leading Through Peace Time Versus War Time w/Bill Masur - Group Product Manager @ SwipeClock and Founder of ProductMastery


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On this episode, I sat down with Bill Masur, Group Product Manager at SwipeClock. 

Bill has experience working for large brands and startups, working in multiple types of business models, and now finds himself leading a product team for a highly profitable and growing software company in Utah. 

The topic of today's episode is Product Leadership Through Peace Time Versus War Time. Even without the global pandemic, Bill found himself in a position of product leadership and identified his organization's situation as being in war time. Bill breaks down how he identified that, the difference between leading through peace time versus war time, and what product managers can do to help their organization lead through challenging times. 

Here's some of the things we discussed:

  • Much of the thought leadership that PMs learn come from organizations and Product thought leaders who operate during peace times
  • Peace time doesn't necessarily mean "easy" but it does allow for a different approach than you have to take during war times
  • The luxuries you lose during war times that most PMs really enjoy during peace times
  • The signs of peace time
  • The signs of war time
  • Some of the most underappreciated aspects of business
  • Why our customers shouldn't be the only ones who receive our empathy
  • The path to peace time has to come through the messiness of war time
  • How to lead through war times to quickly get back to peace times
  • Connect with Bill at: [email protected]

    LinkedIn: https://www.linkedin.com/in/bmasur/

    Twitter: https://twitter.com/futureinmindd

    Or for mentorship: ProductMastery.com

    ...more
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