We were young adults, maybe 20 or so, when it became a common refrain among us. "I'm sick and tired of being sick and tired." We'd chuckle, but it was true. Sadly, it was mostly just a humorous comment and not some moment of newly found determination. We never attempted to improve our circumstances. Rather, we just chuckled at poking fun at how our lives were going.
It wasn't that we didn't want to improve, but we didn't do much in the way of affecting change. Talk is cheap. And we were really cheap!
I've been down. I've been out. And I've discovered that when you hit bottom you're not necessarily done. There are always new lows you knew nothing about standing ready to show you firsthand, "Here we are!"
The myth is persuasive. Wrong, but persuasive. Like all the deep fakes that infiltrate our brain daily (if not hourly). We see stories and believe them to be true. Never mind that it's an illusion propped up behind some insecure, fear-filled idiot behind a keyboard who has less of a clue about things than we do. And we know we're stupid! ;)
Bigger is better. And so is more.
No, it's not. There's enormous value in small, powerful, and profitable endeavors. Mostly, there's value in small, powerful, and profitable steps toward improvement. That's the point of today's show, but such steps don't get taken until we reach our "enough is enough" point.
We're just one big break away. One bit of luck that will change everything.
I was in my teens when I started selling stereo gear at a local hi-fi shop. No sales experience other than going from house to house in the neighborhood asking people if I could mow their lawn for $10. I quickly learned, as a straight commission salesperson (which means I earned nothing unless I sold something), salespeople can behave like gamblers, always thinking "the next one" will be the big one. Even more quickly, I learned there is no next big one. There was some moronic, delusional fantasy that the Universe would bend to our need for the next sale to be a big one that paid high commissions. Why would the Universe care that I wanted a new set of wider tires for my car? Fact is, the Universe not only lacks concern for such things, but mostly the Universe has no say in the matter. Shoppers did. And if shoppers came in the store they certainly didn't want new tires for my car. They had their own desires and if I wasn't able to help them get what they wanted, well, see ya later new tires!
I had read and re-read Dale Carnegie's book, "How To Win Friends & Influence People." I knew the truism he taught about helping others get what they want. Some guy in Dallas with a funny name would come along later and make it one of his more famous quotes...
You can have everything in life you want if you will just help other people get what they want. – Zig Ziglar
Never one to fawn over those "motivational" speaker types, I was skeptical from the get-go about all that. And I was smart enough to know absolutes are dangerous, so when Zig told me I could have EVERYTHING IN LIFE I WANTED...well, I knew it made for a powerfully good quote, but I also knew it was complete rubbish. ;)
But by the time I turned 17 I absolutely knew, as a salesperson, that I had to deliver what shoppers most wanted in order to achieve whatever financial goals I might have. So I quickly realized it wasn't merely about helping others get what they want, it was - at least for me as a hi-fi sales guy - about helping shoppers get whatever they wanted in a stereo system. If, like me, they wanted wider tires for their car, well, I wasn't going to be much help. But if I wanted wider tires for my car - and I did - then I knew my path forward was in helping them get whatever they wanted in a hi-fi setup. Context matters.
That path forward was a fast lesson for me. And I wish I were better at remaining disciplined...