Learning with Leslie

In this interview, I’m on the line with the one, the only, Serena Appiah, the owner, publisher, and carpenter-in-training behind Thrift Diving, a blog and YouTube channel that inspires people to decorate, improve, and maintain their home with paint, power tools, and thrift stores. 

As a mom of three boys, ages 13, 9, and 7, Serena has outfitted her home with many thrift store treasures--not only because it's economical and fun, but because raising three boys means things will get dirty (or broken!). 

Serena left her job back in 2015 and since then has grown by leaps and bounds. It’s been exciting to just watch from the sidelines and see all the stuff she has accomplished, the brands she is working with and the business she has built. 

I know there are some awesome things we can learn from her.

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In today’s episode, we’re gonna be talking about Blogging for SEO. 

If you are blogging in 2020 and Search Engine Optimization is not on your list of priorities, then you better start waking up. 

Every episode, I talk about Google having mood swings. But the fact is that Google can be your friend and if Google is your friend, it can end up sending you tons of traffic. But in order for Google to be your friend, you have to do your part. 

And the fact is, there’s so much you can do to make sure you are optimizing your blog for Search Engine Traffic. But There’s so much information out there on SEO and it can all get so complicated. My goal here is to give you a solid foundation. 

This episode and the accompanying blog post is here to be your comprehensive guide for how to do it and do it well.

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In today’s interview,  I’m on the line with Jamila Souffrant, who is a podcaster, writer and founder of Journey to Launch, where she shares her journey to reach Financial Independence while helping others do the same. 

She’s considered a go-to financial thought leader in the personal finance field and is the resident financial expert on a weekly segment on News12, the most-watched local TV news-station in NYC and has been featured in other notable media outlets such as ESSENCE, Refinery 29, Money Magazine, CNBC, CBS, Business Insider and more. 

The Journey To Launch Podcast was also named one of "27 Podcasts You Need To Start Listening To In 2018 by BuzzFeed". I wanted to get her on here to talk about how she used podcasting to grow her brand.

In today’s episode, I’m going to be giving you my top blogging tips for 2020 and beyond. 

Blogging has changed. That’s a fact. It’s something that is continuing to evolve. 

As Social Media changes the world at large it’s also changing the world of Blogging. Google has had many mood swings. There’s more competition than ever before. 

And if you want to succeed at blogging in 2020 and beyond, you have to think strategically about how you approach blogging. 

But I still believe that blogging is alive and well, and in some ways - more important than ever. But the fact is that we can’t continue doing things the way we did in 2010. 

You need to have that 2020 vision. In this episode, I’m, going to take lessons I’ve learned from blogging, working with clients and other businesses and share them with you. 

Yes, this is my last episode for the decade. And in it, I share why I've been absent, what I've been working on and my plans for 2020.

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It takes a lot of work to build a blog. When should you get help? When should you start outsourcing? That's what I answer in this episode.

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How does a blogger go from part-time to full-time income with their blog? In this interview, Jen Grice shares how it happened for her.

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Are you looking to start a podcast? Do you find yourself confused about equipment or the steps? In this episode, you will get all the answers.

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In this episode, I deviate from the norm and just share a bit of what I'm working on right now.

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Are you looking to self-publish a book to grow your audience? In this interview, Marcus shares his experience doing so and gives actionable tips to help you do it.

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Questions? Comments? Suggestions? Call the hotline @ (888) 835 - 2414