Lee2B

Lee2B

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Lee2B episodes

  • Taking Your Content Global with Lee Densmer

    Double the Lee, Double the Insights. Double the Fun!

    I'm joined by a fellow Lee in the B2B world, the phenomenal Lee Densmer – a global content market expert and owner of Globia, a content marketing consultancy that offers content strategy, editorial planning, and content development.

    With 23 years immersed in translation and interpretation, Lee brings a unique global perspective, helping businesses master the art of cross-cultural communication.

    49 min
  • LGBTQ Visibility with GLAAD's Ross Murray

    Get ready for a conversation that sparks change and challenges the status quo as we dive in to LGBTQ visibility, faith communities, GLAAD and more.

    Coming to the mic with passion and purpose, we've got Ross Murray, Vice President at the GLAAD Media Institute and a driving force in LGBTQ advocacy. He is a member of the 2021 OUT100 and was named one of Mashable’s “10 LGBT-Rights Activists to Follow on Twitter.”

    He's secured national media interest in stories of LGBTQ equality. With a focus on the intersection of religion and LGBTQ issues, Ross brings unique insights, making waves on outlets like CNN, MSNBC, and more. Ordained as a Deacon, he's on a mission to bridge LGBTQ and faith communities.

    53 min
  • Commercializing Cannabis with Steven Arthur George

    Ever wonder what it's like to have a career in cannabis? Know what cannabis commercialization entails? No?

    Lee speaks with Steven Arthur George, the founder of KAYA KREATIVE, where he provides Cannabis Commercial Strategy consulting and fractional sales support. Steve worked at Tilray, one of the cannabis giants, as an Alliance Manager and Country manager prior to consulting.

    46 min
  • OOH Advertising for B2B with Greg Wise

    Think out-of-home advertising is just for B2C? Think again!

    Lee speaks with Greg Wise, a founder member of HubSpot's eCommerce team who dove headfirst into the concrete jungle of commercial real estate. Trading screens for streets, he became passionate for "real-world" advertising, and co-founded OneScreen.ai in 2020. One Screen is rewriting the out of home advertising for both b2b and b2c.

    Get ready for a ride as Greg spills the beans on merging the crisp metrics of digital marketing with the boots-on-the-ground impact of Out-of-Home advertising.

    50 min
  • Gamifying Personal Development with Autumn Wade

    Get ready to dive into the realm of wisdom, laughter, and a touch of glitter with today’s guest. I'm thrilled to introduce Autumn Wade, the brains behind Coaches & Dragons, a place where self-discovery meets downright fun.

    With over two decades in the IT & Operations trenches, Autumn's seen it all – the good, the gross and everything in between. From corporate disappointments to going to bed proud Every. Single. Day, she's mastered the art of transforming challenges into victories.

    47 min
  • The Irresistible Urge of Building a Startup with Melissa Moody

    Meet Melissa Moody, a marketer with an exceptional journey, including a remarkable 14-year tenure at Google. You may know Melissa as the founder and CMO of Gated. Or from her podcast 2 Pizza Marketing where small-team marketers can feast on bite-sized brilliance. 

    Melissa is also the co-founder of 'Wednesday Women,' a movement amplifying the voices of outstanding female executives.

    She's getting ready to launch a new product that is making me go Nuts with excitement!

    50 min
  • Semi-Funny Marketing with Tim Davidson

    What happens when LinkedIn's "Semi-Funniest" marketer comes on the SaaSiest podcast for B2B?

    Lots of laughs and even more marketing insights, tips, and tricks!

    Tim Davidson, Senior Director, Digital Marketing at Directive, doesn't just get marketing; he masters it with a sense of humor. Whether he's decoding Google Ads, diving into ABM, or revealing the mysteries of paid social media, Tim combines marketing wisdom with a dash of humor, making B2B marketing more relatable and fun. We're in for a captivating conversation that's part marketing wisdom, part humor, and all things SaaS on Lee2B

    45 min
  • Activating Magic with Jacki Leahy

    With over nine years of experience conjuring magic in the tech startup world, Jacki Leahy is not your average advisor. As a Fractional RevOps Advisor and the Founder of Activate the Magic, her RevOps consulting firm, she specializes in helping Seed to Series C B2B SaaS companies optimize their revenue operations and go-to-market strategies.

    But Jacki doesn't stop at traditional business solutions; she's a transformational wizard, changing the way we interact and work together. 🪄 From creating sustainable practices to infusing joy into every step, she weaves powerful outcomes that stand the test of time.

    Step into the enchanting world of tech stacks and tech startups and discover the secrets to her magical touch on this episode of Lee2b: The SaaSiest podcast for B2B

    55 min
  • Data-Driven DEI with Tara Robertson

    Get ready for an insightful conversation about leadership, equality, and the transformative power of inclusion.

    Lee speaks with Tara Robertson,  a leadership coach and a champion of diversity, equity, and inclusion. She's on a mission to empower underrepresented leaders in the corporate world, helping them transform from underestimated to unapologetic successes. As a consultant she partners with corporate leaders to help drive systemic change. 

    She's been at the forefront of change in open source technology and corporate spaces, including a remarkable stint leading Diversity and Inclusion at Mozilla. Tara’s work has been included in Harvard Business Review, Forbes, CBC and other media. 

    44 min
  • SEO Secrets with Maeva Cifuentes

    It’s an exciting episode because it’s a first for Lee2B, we're crossing continents to chat with a remarkable guest: Maeva Cifuentes who’s joining us from Barcelona

    Maeva is the founder and CEO of Flying Cat Marketing, an agency specializing in SEO and content for B2B SaaS companies, with a focus on HR Tech, martech, and salestech.

    Maeva's unique blend of expertise brings a refreshing human touch to digital growth. She's not just a marketing powerhouse; she's an Angel investor, fractional CMO, and certified confidence and communication coach. Plus, when she's not reshaping the digital world, you'll find her on the improv comedy stage or exploring new cultures.

    49 min

About Lee2B

From the publisher's feed

Join Lee for fun conversations with the brightest and funniest minds in the B2B industry. Lee2B is meant to feel like you're pulling up a chair to eavesdrop on your group of friends - if your friends happen to be B2B marketers, salespeople, and founders who don’t hold back.