Legal Talk Network

This special episode of Un-Billable Hour goes to the heart of your firm’s existence: attracting and signing new clients in a digital world. 

Guest Jason Hennessey of Hennessey Digital built his company through reverse engineering the Google algorithm. He’s a respected leader in law firm marketing and offers valuable tips you can put to work today. 

Learn core principles successful firms use to climb Google search rankings. Embrace the variables that help them adapt and shape their marketing to reach more potential new clients. 

Hennessey’s book, “Law Firm SEO” explains how search engine optimization works and empowers firms when they look to hire a marketer. The book is written for the layperson, explaining in plain language the principles of SEO. If you don’t want to do it yourself, at least hold the teams you hire accountable. 

Confused by SEO vs. Paid Search? It comes down to understanding marketing spend and outcomes. Learn what potential clients are looking for and how to hook them. 

Plus, insights into website functionality, purposeful content strategies, and brand awareness. Attract more prospects and convert them to clients. 

Special thanks to our sponsors LawClerk, Alert Communications, LawYaw, and Scorpion.

Affirmative action has found its way to the Supreme Court. Last month, SCOTUS agreed to hear two cases brought by the Students for Fair Admissions: Students for Fair Admissions v. President & Fellows of Harvard College and Students for Fair Admissions v. University of North Carolina. These cases were reviewed by SCOTUS and because of their similarities, consolidated.

So what could these cases mean for the future of affirmative action? Host Craig Williams is joined by Rachel F. Moran, a Distinguished Professor of Law at UCI Law, to spotlight affirmative action in higher education. Craig and Rachel discuss the history and origins, the two cases set to go before SCOTUS, and the impact these SCOTUS' decisions could have on college admissions and affirmative action.

Special thanks to our sponsor, Posh Virtual Receptionists.

The overall number of data compromises is up 68% over 2020. Now, more than ever, attorneys must take action to protect themselves and their law firms. John Simek and Sharon Nelson welcome James E. Lee of the Identity Theft Resource Center to discuss the findings of his organization’s 2021 Data Breach Report. James discusses common root causes of data breaches and explains how prevention tactics and data security services can help lawyers avoid and/or deal with a data compromise. 

James E. Lee is the chief operating officer of the Identity Theft Resource Center.

Special thanks to our sponsors CaseFleet, Clio, and PInow.

We’re joined by business owner and author, Tom Lenfestey, where we talk through succession planning and what it looks like to sell your practice. If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, ! Thanks to and for sponsoring this episode.

We’re joined by business owner and author, Tom Lenfestey, where we talk through succession planning and what it looks like to sell your practice.

If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!

Thanks to Postali and Posh Virtual Receptionists for sponsoring this episode.

Legal professionals tend to focus on rules, policies, oaths, etc., but this isn’t enough when it comes to ethical decision-making. JoAnn Hathaway and Molly Ranns welcome Victoria Vuletich to explain the components of ethical wellness and a variety of dynamics that influence problem solving. Victoria offers insights on how ethical wellness and moral resilience affect the outcomes of ethical dilemmas often faced by legal professionals.

Victoria Vuletich is the CEO and founder of Ethics Squared LLC.

Is the complete Microsoft 365 experience worth your while? A lot of lawyers really aren’t aware of all of its capabilities, and the 365 universe just keeps expanding. Dennis and Tom help listeners gain a broader understanding of the possibilities available through this software and its particularly useful applications in legal practice. 

Later, the “Hot or Not?” segment is back as the guys take the temp of Windows 11 and whether you should jump on the upgrade train. 

As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends.

Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions.

Special thanks to our sponsors, Posh Virtual Receptionists, Colonial Surety Company, and ServeNow.

We’re joined by Lawyerist Lab member, Anne Romanello, where we talk through the importance of strategy intensives and how they can help your firm. If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, ! Thanks to and for sponsoring this episode.

We’re joined by Lawyerist Lab member, Anne Romanello, where we talk through the importance of strategy intensives and how they can help your firm.

If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!

Thanks to Posh Virtual Receptionists and Postali for sponsoring this episode.

Taking its lead from Neil Gorsuch's Supreme Court shenanigans, a Fifth Circuit panel told attorneys to go maskless. In Louisiana. The state that just edged past New York in COVID deaths per million. Though at least some of its judges care enough about freedom to respect the judgment of counsel. Joe Rogan is still, unfortunately, in the news and he's basically the poster child for how little people seem to understand about free speech. Meanwhile, the Milbank raises still have a lot of notable holdouts. When is the market going to catch up?

Special thanks to our sponsor, Posh Virtual Receptionists, LLC.