Legal Talk Network

We’re joined by author and professor, Susan Ashford, where we talk about how you can use small, daily experiments to grow as a leader.

If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!

Thanks to Postali and Posh Virtual Receptionists for sponsoring this episode.

For so many law firms, SEO can feel like the golden ticket or all-encompassing answer to their marketing questions and strategy. But great marketing and online presence goes beyond keyword searches, and in this episode we’re answering why focusing on keywords is the wrong approach to SEO. Joining me for this conversation is Lorraine Ball, who after spending too many years in Corporate America, said goodbye to the bureaucracy, glass ceilings and bad coffee to follow her passion helping small business owners succeed.Today, Lorraine is a successful entrepreneur, author, professional speaker, and host of the marketing podcast, More than a Few Words, brings creative ideas, practical tips, and decades of real-world experience to every conversation. As the founder of the Digital Toolbox Club, she helps business owners use internet marketing to grow.

Even if you and your firm are completely above reproach, you could be sued. Your conduct may be scrutinized and every document you ever sent in a case may be discoverable. Are you prepared for that? This episode offers key insight into basic legal malpractice issues from being sued to handling a malpractice case for your firm. You may think it won’t happen to you, but neither did we.

Dave sits down with Anne Geraghty Helms and Julie Gryce of DLA Piper as well as Ira Lustbader from Children’s Rights to talk about the incredible need for pro bono legal work and how lawyers and their firms can get involved.

Stay Tuned for Latosha Ellis’ tips for Federal Diversity of Jurisdiction over Limited Liability Corporations.

Business hasn’t slowed down during the COVID-19 pandemic, which tore many couples apart, according to family law attorneys Stacy D. Phillips, who practices in Los Angeles, and Bonnie E. Rabin, who practices in New York. However, the COVID-19 crisis has made it easier to work together.

Special thanks to our sponsor, LawPay.

We’re joined by Lawyerist Lab Coach, Ryan McKeen, where we talk why reviews are so important for the growth and success of your business. If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, ! Thanks to and for sponsoring this episode.

There's plenty of conventional wisdom about what makes a good legal brief or court opinion. Judge Robert E. Bacharach of the Denver-based 10th Circuit Court of Appeals says that when judges socialize, their conversations often devolve into discussions about language and pieces of writing they enjoy or revile.

But Bacharach decided he wanted to dive deeper, to see what the science of psycholinguistics could teach lawyers and judges about how written words persuade an audience. The result was his new book, Legal Writing: A Judge's Perspective on the Science and Rhetoric of the Written Word, published by the ABA.

Legal Writing is a slim volume, but it's packed with tips. It considers details as microscopic as a serif on a letter and as macroscopic as how to create an outline for an argument. In this episode of the Modern Law Library podcast, Bacharach chats about his own writing process; shares his top takeaways from the psycholinguists he consulted; and offers his advice for young litigators looking to hone their skills.

Have you heard of a buyer persona? If you’ve done any kind of rebranding for your law firm or practice, you will likely have gone through a buyer persona exercise. I know it may be cumbersome to sit down and figure out who your buyer personas are, but I promise that it’s worth it, and this week’s episode will explain why. I’m joined by Stormie Andrews, creator of The World’s Best Buyer Persona® System and the co-founder of Yokel Local, an award-winning digital marketing agency located in Las Vegas, Nevada. His company is also the first Hubspot Platinum Agency Partner in the state.

Stormie gives listeners actionable tips on:

- How to identify your buyer persona

- How to define desirability and the ways in which it translates to your buyer persona

- Why your buyer persona is a critical part of your marketing strategy

- The 8 parts of the Element of Success Wheel and how they correlate with your buyer persona

Experts discuss legal tech topics like data security, user-centered design, and the digital divide, which were at the forefront of this year’s LSC Innovations in Technology Conference.

We’re joined by author and interpersonal dynamics expert, David Bradford, today where we talk about a new way to approach feedback. If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, ! Thanks to and for sponsoring this episode.