Julian lead Billboard, as President, far into the digital age, and made the decision to become CEO of Doodles, a future entertainment IP with significant potential! After Doodles raised $54M from the widely regarded 776 fund, lead by Reddit Founder Alexis Ohanian, Julian's previous helpful efforts to the founders culminated in the opportunity to make his mark on what NFTs and culture merging could become! After innovating at Billboard, realizing their charts rankings, which set the tone for best work in industry, could be a new monetizable asset through Blockchain, Julian became immersed in the world of Web3. Julian's imprint on Web3 culture has been nothing short of significant. His efforts at Doodles have lead to arguably one of the most culturally relevant new age entertainment companies with unique experiences like immersive golf, themed around the colorful IP and more. I have attended a Doodles event and witness the enjoyable atmosphere the brand cultivates! Julian's previous abilities to bring established enterprises like Samsung together in avenues they may not have been before like for a partnership to launch a new phone with Billboard and up and coming artists, is exactly why his leadership at Doodles is ideal. Julian shares what inspired him to be a leader, why he is okay with taking risks, how to take traditional media into digital, why NBA Top Shot was a defining point, what it takes to build original IP in Web3 that will last long, and what the long term goals for Doodles is now to become the entertainment stronghold it desires!