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In Episode 7 of this season’s Digital and Dirt Podcast, Ian welcomes Leili Riegel, Senior Associate Brand Manager for Innovation and Strategy at Nestle. During the episode, Leili discusses her career in brand management and details how empathy, consumer insights, and holistic health shapes and impacts marketing strategies and product development at Nestle.

Podcast Breakdown:

00:00 - 09:12 Introducing Leili Riegel 

09:20 - 19:22 Evolution of PR

19:29 - 27:38 Leili’s Next Steps

27:46 - 38:04 How Nestle Evolves With Consumers