In this episode, guest host Catherine Espada is joined by Gina Potenza, Senior Partner Program & Strategy Manger at Klayvio, and Nadine Hawel, Senior Email & Mobile Marketing Specialist from Americaeagle.com. They discuss the post-purchase journey, using AI to create more relevant customer interactions, choosing the right channels for each customer, and how brands can bring email, SMS, social, and customer service together to create a truly connected experience.