Lessons for Tomorrow

In this episode, our host, Tim Ahlenius, is joined by Emily Burton, VP of Partner Enablement at Digital River. They discuss how looking through the lens of the customer can help set up your business for conversions, along with the importance of focusing on personalization in different countries, and altering your marketing to fit the region you're selling to.

Understanding cultural nuances is crucial when it comes to ecommerce success as it can help businesses avoid misunderstandings, build trust with customers, and tailor their marketing strategies to resonate with different cultural values.

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In this episode, our guest host, Wes McChristian is joined by Jonathan Henault, Customer Experience Manager at Kentico. They discuss creating a customer journey map to improve customers' overall experience, the idea of implementing digital maturity in your business's roadmap, and more.

Digital Experience Maturity, also referred as, Customer Experience Maturity is defined as a company's capability in measuring and delivering digital customer experiences across its main touchpoints.

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In this episode, our host, Tim Ahlenius is joined by Piyush Patel, Chief Strategic Business Development Officer at Algolia. They discuss how customers interact with search, how customer expectations are improving the power of search, and recent news of Algolia's acquisition of Search.io.

Algolia's vision is to deliver dynamic experiences that will enable businesses to quickly predict a visitor's intent on their digital property (web, mobile, etc.) in real-time, in a session, in the moment.

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In this episode, our host, Tim Ahlenius, is joined by Caroline Ernst VP of Ecommerce Solutions at AD (Affiliated Distributors), and Brendan Cameron, Strategic Accounts Manager at Americaneagle.com. They dive into the overview of the AD Ecommerce Summit, the evolution mindset, shifting focus toward customers' needs, and planning for 2023.

The first step in the digital transformation mindset is cultural change. Make sure that your transformation is focused on customers' needs from all generations, which are also tied to your business's goals. Understanding your industry is key, but understanding your audience is gold.

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In this episode, our host, Tim Ahlenius, is joined by Joe Campagna, Payments Consultant at Americaneagle.com. They discuss the business and consumer side of payments, new changes to be aware of regarding the process, and how payments have grown over the years with the fruition of BNPL (Buy Now Pay Later).

Heavy users displayed a larger decline in financial health. This holiday season, the consumers' value of transactions rose by 87%. Black Friday/Cyber Monday this year set a new record for consumer spending with $11.3 billion in sales. That's a 5.8% growth year over year from last year's sales.

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Zack Rosen, Co-Founder and CEO of Pantheon, joins our host, Tim Ahlenius to reflect on the web/tech industry this past year. They discuss Zack's hobby project, California YIMBY, that's planning on solving the housing crisis in California, how Pantheon started building digital products for the largest media companies in the U.S., and Zack's predictions for the tech industry in the future.

Zack pioneered the first large-scale Drupal website for the Howard Dean campaign in 2003, which helped revolutionize the business model of politics from offline to the Internet. Pantheon continues to grow rapidly while retaining a focus on its talented and passionate team, loyal customer base, and the guiding mission of furthering the open web.

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In this episode, our guest host and Partner Director, Steven LaGow, talks with Becky Reese, HubSpot Consultant at Americaneagle.com about their experience attending INBOUND, HubSpot's annual conference. They discuss the various tools companies utilize every day, using data to understand your customer's needs, and how companies can reconnect back with their customers.

HubSpot is the all-in-one package for companies to work seamlessly together. The CRM platform offers "Hubs" that include, Marketing, Sales, CMS, Service, and Operations. Each Hub is powerful on its own, but you can customize it to fit your business's needs.

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In this episode, our guest host and Director of Front-End Development and Accessibility at Americaneagle.com, Nick Goodrum, talks with Jennifer Chadwick, Global Senior Accessibility Consultant at Siteimprove. They discuss why every business needs to be compliant, the future regulations of accessibility, and more!

Siteimprove is a software company driven by the desire to show businesses that making the internet a more inclusive place is good for their users, their business outcomes, and the future of the internet. Siteimprove is the go-to solution for businesses and organizations who want to grow with a purpose for their end users.

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In this episode, our guest host, Scrum Master, and WordPress expert, Landon Depasquale, got to talk with Tom Still, Enterprise WordPress Business Development Director at Americaneagle.com, about the early beginnings of traditional WordPress, to its multiple capabilities that can fit into your enterprise tech stack.

When creating a software development project, it's crucial to choose the right technology stack that fits your needs. With WordPress being an open-source platform for everyone, it makes it easy to manage and create content while having a consistent experience across your entire tech stack.

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OroCommerce, a pioneering ecommerce platform made for B2B businesses, redefines the benchmarks for best-in-class customer experience. In this episode, Motti Danino, COO at OroCommerce, and Brendan Cameron from Americaneagle.com talk with our host, Tim Ahlenius, about the B2B commerce industry and focus on the customer's needs to produce a reliable service for every aspect of the B2B market.

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