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Everyone is waking up to how important sustainability is in business, and we can do our part! Being an openly sustainable business and sharing ethical work practices is going to be important to consumers in 2023, so you want to start thinking about how you can adapt. Recent studies are showing that consumers are willing to pay more for sustainable products and support sustainable businesses. This is a newer concept to me as an online business owner myself! When I think about sustainability I think shipping, packaging, reducing packaging, adding products that encourage sustainability, etc… but I found some really great articles about how you can be more sustainable even if you don’t have a product based business! I’ll site them in the show notes so you can learn more! Here’s a stat I found that really stood out to me that I wanted to share before we dive into this deeper-" Environmentally and socially-responsible businesses are on the rise. Consumers are increasingly conscious of where and what they buy, whether online or in a store – so much so, that a recent survey found 88 percent of shoppers want brands to help them live more sustainably." What does that look like for your business? It’s time to brainstorm because a sustainable business will stand out this year!
Products & Packages
Your Digital Footprint
Website Hosting
Inventory Your Home Office
Social Media Sustainability
Social Sustainability
Emerging Ethical Actions
sources: https://sociable.co/business/what-mean-run-ethical-online-business/ https://www.lettersandscience.net/sustainable-online-business/ https://www.fs-poster.com/blog/sustainability-on-social-media
How are you pleading to be more sustainable this year? Let me know! Send me a message at [email protected]
👉 Join Boss Ladies and Babies Headquarters: https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
Business and besties are two of our favorite things… but what happens when they combine? Today we are joined by business besties, Montana and Lisa. They share their story on how they met, how they started their business, and how to make a business plan that ensures your friendship won't be damaged along the way!
Key Points From This Episode:
The process of planning, launching, and running a physical business with a partner
The highs and lows of being in business with your bestie
What life looks like outside of business together
How to build a sense of community around your business
Advice on how to start a business with your bestie
Join us for Galentine's Day Sunday February 12th from 4-7pm!
We’ll be providing light refreshments and fun!
raffle prizes
skincare consultations
skincare samples
mini business consultations
sustainable nutrition information
RSVP and let us know if you are bringing a Galentine
https://special.medspaolympia.com/galentines-night
👉Connect: @velvetskynaesthetics www.medspaolympia.com www.velvetskyn.com
👉Connect With Montana: @missmt.b
👉Connect With Lisa:@lisskrapp
👉 Become a member of Boss Ladies and Babies Headquarters https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
🗣 Want to join the conversation? Follow along on social @bossladiesandbabies and check out all of our resources at www.bossladiesandbabies.com 👉 Are you a Boss Lady with a business? We want to support you! If you’re interested in us promoting your business on our show send us an email! This week’s Boss Lady Spotlight is Raewyn Sangari🤩 There are fantastic ideas in your head. I know there are! But in order to make them reality and really make them give your business the greatest return possible, you need a roadmap that will leave no room for guess work on your way to creation. Get your free roadmap today! www.raewynsangari.com/roadmap
Back with our 2023 business trend! Today we are talking all about video. Video is still going to be where it’s at this year… especially short form video. Yes, I’m talking Reels and TikTok! Now, this doesn’t contradict what I was talking about with social media in one of our earlier trend talks… don’t get me wrong, social media is still going to be PART of your strategy, just not as in the spotlight as it used to be, and video is going to be the star of your social media strategy! And before you hit the panic button… and we’ve talked about this before, no, you don’t have to dance! These short form videos are a fun way to get creative and use trending sounds in your own way. These are also a great way to implement being vulnerable AND storytelling (which, if you haven't yet go back and listen to the earlier episodes on that)! Pair these videos with going LIVE and sharing IG stories and you’ve got yourself a great video strategy! So let’s break down how you can get started and make the most out of how you use video:
Be Real
Short vs Long Form Content
Trending Sounds
Batching
Stories (and highlights)
LIVE
Video doesn't have to be scary! It can be an impactful and fun way to grow your audience and increase your visibility by showing off who you are! How are you feeling about the video trends? Let me know! Send me a message at [email protected]
👉 Join Boss Ladies and Babies Headquarters: https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
Back again with a breakdown of 2023 business trends and today we are talking about podcasting! Podcasting will remain huge in 2023! It really feels like everyone I know has a podcast these days… and we LOVE TO SEE IT! You have a ton of value to offer, so why not jump behind a mic and start recording it! I started this show in 2018 and Podcasting has been one of my favorite business growth tools! It doesn’t take a lot to get started and can get you in front of a ton of new ears! So today I’m going to give you a quick overview on how to start your own show!
Choose Your Hosting Platform
Recording and Editing
SOP
Structure Of Your Show
Create An Intro
Segment Ideas
And then just hit record! So, is a podcast in the future for you this year? Let me know at [email protected]
👉 Join Boss Ladies and Babies Headquarters: https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
👉 Join the email list for updates and news: https://view.flodesk.com/pages/624a43f7a1688a461f03130d
👉 Follow along on social for behind the scenes: @bossladiesandbabies
Learning is one of those things that we put so much pressure around when it comes to our kids. As a parent, making sure that your child is a well rounded, smart and successful human can feel really big! Today we are joined by teacher turned work from home mom, Pam Hodges, to share her expertise about how we can make learning for our littles fun, easy, and successful!
Key Points From This Episode:
-The transition from working outside the home to working from home with littles
-The importance of play for all ages
- How to make playing more enjoyable as a parent
-Creating a home that fosters a love of learning
- How to set your child up to succeed with learning
-Using play as a parenting tool
👉Connect With Pam: https://www.instagram.com/littlelearningmoments
https://www.littlelearningmoments.com
👉 Become a member of Boss Ladies and Babies Headquarters https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
🗣 Want to join the conversation? Follow along on social @bossladiesandbabies and check out all of our resources at www.bossladiesandbabies.com 👉 Are you a Boss Lady with a business? We want to support you! If you’re interested in us promoting your business on our show send us an email! This week’s Boss Lady Spotlight is Radtke Virtual Services 🤩 When you want to delegate tasks and elevate your business, look no further than Brittany Radtke of Radtke Virtual Services. Whether it's project management, content creation, social media management, or other services, Brittany strives to help entrepreneurs reach their goals.With her attention to detail and commitment to her clients, she'll take care of the tedious tasks that don't bring you joy so you can focus on growing your business. Delegating tasks doesn’t have to be stressful! Contact Brittany Radtke at radtkevirtualservices.com today and delegate to elevate both yourself and your business!
Ok, this week we are talking about one of my favorite 2023 business trends… Less Focus On Social Media!
Now of course social media isn’t going anywhere, but gone are the days of relying on social media as the meatiest part of your marketing strategy! We started to see this shifting after Instagram ghosted us all last October (2021) and it was a huge eye opener for many business owners about how much we relied on that platform to run our businesses and if it did just up and disappear one day we would be ..well… screwed. In fact, as I'm recording this my own Instagram has been compromised and it could be deleted forever and it is completely out of my control… yes I’m freaking out…. But luckily more and more people are opening an eye to the fact that social isn’t everything! Now, I will admit that social media is always going to be a huge part of my strategy and is a tried and true space for me to find new business, but here are the things I’m using right now while my Instagram is shut down to make sure my business doesn’t just disappear!
Email Marketing
Podcasts
Summits
Networking Events
Membership Communities
Is social media still at the top of your 2023 strategy? Why or why not? Let me know at [email protected]
👉 Join Boss Ladies and Babies Headquarters: https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
👉 Join the email list for updates and news: https://view.flodesk.com/pages/624a43f7a1688a461f03130d
👉 Follow along on social for behind the scenes: @bossladiesandbabies
In this episode we are joined by fun and disco loving wellness coach, Caren Cooper. Caren is a positive and inspiring light in her industry and shares some of her tips on how to have a healthy balance of fun and wellness as we head into the new year! Caren also opens up about her journey with secondary infertility and leaves us with some of her best tips to have a healthy lifestyle and mind.
KEY POINTS FROM THIS EPISODE:
- Shifting your mindset to have more FUN
- The most important steps to live a healthy and balanced life
- The best parts of working as a wellness coach
- Busting common wellness myths
- Why/how to make health a priority as a busy mom
- Secondary infertility
👉Connect With Caren: https://www.facebook.com/caren.s.cooper/.
https://www.linkedin.com/in/carencooper/
https://www.instagram.com/carencooper1123/
👉 Become a member of Boss Ladies and Babies Headquarters https://megangillespie.podia.com/boss-ladies-and-babies-headquarters
🗣 Want to join the conversation? Follow along on social @bossladiesandbabies and check out all of our resources at www.bossladiesandbabies.com 👉 Are you a Boss Lady with a business? We want to support you! If you’re interested in us promoting your business on our show send us an email! This week’s Boss Lady Spotlight is Marissa Pedersen🤩 Struggling to learn SEO, or not even sure what SEO stands for? This "How to Learn SEO in 30 Days or Less" will finally clear up your confusion and get you started on the path to increasing your traffic as well as your income! 15% discount code to any BLAB listeners for SEO course: https://postcardstoseattle.com/seo-course/
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