Let's Talk Sales

Let's Talk Sales

By Brendan McAdams and guestsBusiness
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Let's Talk Sales episodes

  • #48 - Timing and the Economy - Get ready!

    Things are about to get harder. We're seeing some worrisome signs in the economy...and it's a signal that you can't choose your timing, but you can increase your chances of success. If you're prepared.

    And being effective at sales is one of the best investments you can make. In this quick <8 minute chat, Brendan and Bob discuss how you should think about these ominous market forces, and some steps you can take to improve your readiness.

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    8 min
  • #47 - Testimonials, references and social proof

    One of your best sales tools is the feedback you get from your current customers. But are you actively collecting those testimonials?

    Brendan wasn't... and he and Bob discuss the resistance behind this. And what changed. And why you should make this part of your standard sales process. It's a quick 13 minutes with some good suggestions and a couple pithy observations.

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    14 min
  • #46 - Starting a sales call: Making the first 5 minutes count

    The best way to have a great sales call is to start by having a great sales call. At the beginning... in the first five minutes. Because first impressions matter. And establishing credibility and rapport and momentum all matter.

    In this long-ish (12 whole minutes!) episode, Brendan and Bob talk about how to get your sales call started. With actionable tips, examples, and goofy asides. We hope you like it!

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    13 min
  • #45 - The Indy 500 episode: Founders are like race car drivers???

    Brendan is just back from the Indy 500...and it was awesome!

    In this quick ~7 minute chat, Brendan and Bob talk about the parallels between being a race car driver and a startup founder. And there are a few.

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    7 min
  • #44 - Events and conferences - How to strike up a conversation

    Conferences and other in-person events are starting to come back. And with it, the fear of being alone in a crowd or striking up a conversation with a stranger.

    In this quick ~12 minute chat, Brendan and Bob break down how they overcome these jitters and make these intimidating networking events less intimidating. It's simple, actionable advice.

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    13 min
  • #43 - Why is it so hard to find good salespeople?

    It's a fact... Finding a good salesperson is hard. Seemingly impossible sometimes. And it is one of the reasons that founders need to develop some sales horsepower of their own.

    In this quick <9 minute chat, Brendan and Bob talk about why it's hard to find good sales talent, and what you can do about it. And then we just generally ramble on about a few things you can do to make your sales efforts even more effective. 

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    9 min
  • #42 - Better Sales: In Search of Blunt Feedback.

    It's easy to say Yes... but at some point you run the risk of becoming overwhelmed. Do you have people you can turn to and get the blunt, unvarnished but thoughtful feedback you need? And where do you find those people?

    In this quick 10 minute episode, we talk about why you need another perspective or two, and where to find them. 

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    11 min
  • #41 - Talking About Failure. And a Better Way to Think About It.

    Failure can be demoralizing. And discouraging. And cause you to want to go back to your shop and just build new features. But it doesn't have to be that way. And maybe it's all about perspective.

    In this quick <9 minute chat, Brendan and Bob talk about why you need to make MORE mistakes and hear MORE critique and be on the lookout for rejections. And embrace this. Because what doesn't kill you and your solution makes it stronger.

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    9 min
  • #40 - One Solid Way to Find New Sales Opportunities

    One very reliable way to find new B2B sales opportunities is to talk to people down in the trenches. It's down in the inner workings of the business where the difficulties lie, where the inefficiencies are rampant, and where things are held together by baling wire and chewing gum.

    In this quick <9 minute chat, Brendan and Bob talk about why people matter and how to be on the lookout for new deals and new ideas.


    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    9 min
  • #39 - Understanding Your Weaknesses

    We're all quirky. And we all do things differently. The key is to recognize it and then come up with workarounds.

    This is a super short cha (~ 5 min!) t about how it's not about being perfect... It's about being aware and opportunistic.

    To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

    6 min

About Let's Talk Sales

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Let's Talk Sales