Let's Talk Sales

In this episode we talk about how important it is to have a sales process, what some of the components are, and how do use it the best effectiveness. With the help of Bob Graham, this is the first in a series where Brendan talks about each major step in the B2B sales cycle.

Today's guest is fellow sales professional Jeff Bajorek. Today we're talking about a challenge that faces every sales professional.

How do you maintain sales momentum? 

Jeff and I talk about how to prepare for a call, what to say, and how to think about the sales process so that you can keep things progressing forward.

To learn more about Jeff, please check out his website and his podcast.

In this quick episode, we tackle a few questions posed to us by listeners and followers:

If you have a question we should take up on Let's Chat Sales, please send us a note at [email protected] 

Founders needs to be able to sell. The advantages are many. At least 11, in fact.

In this episode, Brendan talks about the many reasons that founders should engage in early-stage sales. Hopefully, each reason should help to motivate creators, builders and tech founders to take an earlier, more engaged interest in learning sales. (And the last reason may be the most compelling of all.)

Let us know if we missed one, or if you disagree with the list.

Andy and Brendan talk about how customers think, what's important, and why having the customer's perceptive in mind is so important to having a successful customer and a successful sale.

Today we’re chatting about "content marketing".

In particular:

- How to create battle-tested content you know helps people at scale.

- The power of building a network of weak connections.

- And signs you're getting positioned as the XYZ guy or gal in people's minds.

Here's the John Critchlow article mentioned in the podcast: https://tomcritchlow.com/2020/12/10/weak-ties-strong-intros/

If you find this episode useful then please share with someone it can help.  The URL is letschatsales.com/13

And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]

Today we’re chatting about writing a book.

In particular:

- How it's great for your personal brand.

- How it can bring you clarity.

- And how business owners and founders shouldn't be intimidated about getting a book written - even if they don't have a degree in English literature.

If you find this episode useful then please share with someone it can help. The URL is letschatsales.com/12

And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]

Today, we're chatting about personal branding.

In particular: 

- Why we shouldn't overlook our personal brand. 

- Why we still want to build non personal brands.

- And a way to use a personal branded domain. 

If you find this episode useful, then please share with someone it can help.

And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]

In this episode we chat about quitting jobs/contracts properly.

In particular:

- Quitting a job to get another job.

- How it's a small world.

- Things to consider before quitting a job to start your own thing.

If you find this episode useful then please share with someone it can help.  And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]

Today we’re chatting about selling at live events such as conferences, trade shows, and workshops.

In particular:

- How relationships are built at the coffee dock or in the queue for lunch.

- The big sin so many people make when introducing themselves and how to avoid it.

- And what Brendan and Andy both get out of presenting live.

If you find this episode useful then please share with someone it can help.  And if you have a suggestion for a future episode please leave it in the comments or email us at [email protected]