Let's Talk, Singapore

The use of social media as a marketing platform in this digital age is vital to reach a wider audience. Twitter, allows for an interactive experience between consumers and brands. These brands can take full advantage of the simplicity and efficiency of this platform by having a clear mission and target audience.

We speak to David Weinberger, Head of Growth Marketing, Metigy whos company is one of the world's leading AI powered Digital Marketing Solution made for SMEs.

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US Defense Secretary Lloyd Austin and his Chinese counterpart, General Wei Fenghe discussed pressing issues at the Shangri-La Dialogue, such as US influence in the Indo-Pacific region. Could the heated nature of this dialogue setback US talks on lifting its tariffs on China? Moreover, last month's massacre at a Texas elementary school has sparked demonstrations in Washington and across the US.

This week on the Washington Report, we speak to Nirmal Ghosh, US Bureau Chief, The Straits Times about these headlines.

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On today's The Breakfast Brief, investors are worried about China's increasing Covid cases and their backtracking from easing of restrictions, the Federal Reserve might make a 75 basis point hike to cool price pressures, and the cost of living in England increasingly becoming a cause for concern, We also await Singapore’s non-oil domestic exports (NODX) which will show how Singapore is coping with supply chain disruptions.

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Adopting a plat based diet not only could help improve a person's eating habits and in turn improve their health, but also contribute to building a sustainable future. Increasingly, people are becoming more aware of these benefits. Green Rebel is Indonesia's first plant-based meat company focusing on delicious Asian flavours. It is growing quickly in the F&B scene because of this increased awareness.

Helga Angelina, CEO & Co-founder, Green Rebel tells us how she has worked with her husband to grow her company and increase her footprint in the region.

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NFTs recently have been getting more traction and is a great way for individual creators to grow by giving them a platform to present what they offer to the market. NFTs seems promising in terms of promoting commerce especially through the use of social media.

Nischint Sanghavi, Regional Crypto Lead, Asia Pacific, Visa talks to us about the initiatives that Visa has taken to help grow NFTs and educate people on how to take advantage of this market.

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