Let's Talk, Singapore

Word of Mouth Marketing (WOMM) is an organic way of spreading information which utilizes components of viral marketing, though unlike viral marketing, it spreads by more natural channels. Evangeline Leong, Founder, Kobe Global Technologies shares how her company is connecting brands and influencers through the use of patented AI technology, and some of the strategic measures a brand or business can take to boost word-of-mouth marketing for businesses. 

See omnystudio.com/listener for privacy information.

Nirmal Ghosh, US Bureau Chief, The Straits Times joins us this morning to discuss the US's informal push for Turkey to send its Russian-made S-400 missile defense systems to Ukraine, the call for a diplomatic resolution to the war in Ukraine by US President Joe Biden and Chinese President Xi Jinping, Texas wildfires which forced evacuations and wiped out 86 homes, and more. 

Follow The Straits Times' Asian Insider Podcast channel - co-produced with Money FM 89.3 - like us and rate us:

Channel: https://str.sg/JWa7

Apple Podcasts: https://str.sg/JWa8

Google Podcasts: https://str.sg/Ju4h 

Spotify: https://str.sg/JWaX

Website: http://str.sg/stpodcasts

Feedback to: [email protected]

Asian Insider newsletter.

Asian Insider videos: https://str.sg/JoVb

SPH Awedio app: https://www.awedio.sg/

See omnystudio.com/listener for privacy information.

In this morning's The Breakfast Brief, we discuss the sustainability of last week's powerful rally in technology and growth stocks which helped drive the stock market higher in its best week of the year, a preview of Nike's earnings with supply and demand trends in focus, Pinduoduo quarterly results against a backdrop of sluggish economic growth in China, and more. 

See omnystudio.com/listener for privacy information.

Kyle Rodda, Market Analyst, IG, reviews the rate decision by the Bank of Japan, and shares his outlook for commodity prices including oil and nickel.

See omnystudio.com/listener for privacy information.

Artisanal gelato in Italy generally contains 6-10 percent butterfat, which is lower than other styles of frozen dessert. It typically contains 70 percent less air and more flavouring than other kinds of frozen desserts, giving it a density and richness that distinguishes it from other ice creams. Marco Alfero, Founder, Alfero Gelato shares an overview of the gelato industry in the region when compared to Italy, and how Alfero Gelato has been able to keep up and manage new competition in this saturated market.

See omnystudio.com/listener for privacy information.