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Let's Talk Socials! episodes
- #52: Don't post boring testimonials on Insta - do this instead!
Sick of posting the same old testimonial post on Instagram? In this episode, I show you a number of alternatives that convert much better than your classic Canva testimonial template.
In this episode, you'll discover...- Why testimonials are important to post
- How to get more testimonials from your customers
- 3 engaging ideas to showcase testimonials
- An idea for a post even if you DON'T have a testimonial but want to showcase your work
Since we're talking about reviews in this episode:
✨ If you enjoy “Let’s Talk Socials!”, please leave a (hopefully, 5-star) review! Your support means the world to me & allows me to continue to give you valuable social media tips and invite interesting guests.
You’ll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Statistics & posts mentioned:- Testimonials
- Video testimonials
- Example case study post
Links:- Written version of this episode here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
22 min - #51: Can you sell anything with the right messaging? with Jaz
"How much should I charge for this service?", "Will my client agree to work with me at this price?", "Am I charging enough?" are common questions that Jaz (@yourpricingqueen) hears from her clients on a daily basis. In this episode, she talks about all things pricing with me and what role social media plays in conveying our value.
You'll discover...- Why talking about money is still a taboo
- How we can become more confident in talking about money & our own pricing
- What role imposter syndrome plays
- Important pricing mindset shifts you need to make
- If you can sell anything with the right messaging
- How social media can help you convey the right message about your prices
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Connect with Jaz on Instagram and on her website
- Access Jaz's freebie here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
- Recorded with Riverside - try it yourself!*
*Affiliate link ❤️
50 min - #50: Metrics you should track on Instagram to make better content
I know analysing data is probably not your favourite task (if it is, welcome to the nerdy side of marketing 🤓) but it is an inevitable part of running a successful social media page.
In this episode, you'll discover...- What happens if you don't utilise your insights
- How to use data to create better content
- What metrics you should be tracking if you want to increase your brand awareness, drive more traffic and build stronger relationships
- How you should track them
- Best practices for tracking & analysing data
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode here
- Track your metrics on AirTable
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
20 min - #49: Is Meta Verified worth the money? with Loren Tomlinson
Last month, Meta announced its new subscription called Meta Verified which lets you pay for the popular "blue tick" (or verification badge). In this episode, I chat with Loren Tomlinson, a digital marketer based here in New Zealand who has tested out the subscription for several weeks now.
You'll discover...- What Meta Verified includes
- How the process works
- What to consider when signing up
- Who could benefit from it
- The pros and cons
- And if it's worth signing up
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode on the blog
- Connect with Loren on Instagram or her website
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
- Recorded with Riverside - try it yourself!*
*Affiliate link ❤️
43 min - #48: Don’t make THESE types of reels!
Do you want to grow on Instagram and make more sales? Of course, you do. That's why you should avoid creating these 3 types of reels.
In this episode, you'll discover...- 3 types of reels I don't recommend making
- Why they won't help you grow
- What videos to create instead
- How to identify which reels you need to make
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
19 min - #47: 3 reasons why you aren't making any sales on Instagram
Making sales on Instagram is the main goal for many businesses but why is it so hard? In this episode, I go over 3 common reasons why nobody is buying from you and how to fix them.
In this episode, you'll discover...- What kind of content you need to post for more sales
- Why more promotional content is not always the solution
- How you can talk about your offer more easily
- Examples of content to make more sales
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
18 min - #46: I'm no longer a Social Media Manager...
2023 is a year of change for me & that starts with a new brand identity. In this episode, I chat about that decision, where I'll be going from here, and most importantly, what that means for you.
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
18 min - #45: How to stay motivated & consistent on social media
If one of your New Year's resolutions for 2023 is to be more consistent on social media but you never feel motivated enough, this is the episode for you.
In this episode, you'll discover...- Why you won't always be motivated
- What helps you to post anyways, even when you aren't feeling it
- How you can motivate yourself
- 2 practical tips for more consistency
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
14 min - #44: Is Instagram really dying?
Over the last few years, claims that Instagram is dying have increased steadily and people say that it's not really worth being on the platform anymore, or is it? In this episode, you will learn whether you should keep marketing your business on Instagram or abandon the sinking ship in 2023.
In this episode, you'll discover...- What made Instagram so great pre-2018
- What you should consider when making this decision
- What I personally recommend to my clients
- And what role TikTok plays in all of this.
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
13 min - #43: Honey, you probably don't need a Social Media Manager...
In the last few years, having a Social Media Manager has become somewhat of a shiny object that many business owners chase after. In this episode, you'll learn why you don't necessarily need one to become successful on social media.
In this episode, you'll discover...- Why I believe not every business benefits from a SMM
- 4 reasons why a SMM often doesn't work for a business
- What you need instead
Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Links:- Written version of this episode here
- Connect with me on Instagram or on Facebook
- How I can support you with social media - my website
16 min
About Let's Talk Socials!
From the publisher's feed
Let's Talk Socials is the social media podcast that helps solopreneurs to spice up their socials! The latest social media trends as well as tips & tricks on how to use social media for your…
business presented to you by Hanna - your Social Media Strategist.