Let's Talk Socials!

Let's Talk Socials!

By Hanna RauchBusinessMarketing
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Let's Talk Socials! episodes

  • #32: What I've learned from being on TikTok so far - 4k followers & 300k+ view videos

    TikTok has now more Monthly Active Users than Twitter or Pinterest and is becoming increasingly popular for businesses as well. I have started posting consistently about half a year ago and have already seen crazy numbers: 300k+ views on videos, 1k followers in a single day and more.


    In this episode, you'll discover...

    • Just how popular TikTok already is
    • Reasons why you should consider joining
    • What my journey on TikTok has looked like so far
    • My strategy and learnings from the last 6 months
    • 3 questions you can ask yourself to see if TikTok would be a good addition to your marketing mix

    • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


      Links:

      • Follow me on TikTok
      • Connect with me on Instagram or on Facebook 
      • How I can support you with social media - my website
      • 25 min
      • #31: THIS is why your Reels aren't working

        In 2022, Reels made up already 20% of the time that people spend on Instagram and it has become pretty clear that they are here to stay. A lot of business owners, however, dread filming their first Reel or haven't seen great results. YET. 


        In this episode, you'll discover...

        • Why Reels should be on your priority list
        • 3 mistakes that cost you views
        • How to improve your Reels or get started with your first one
        • A few ideas for your next Reels (I promise they don't take a lot of time or editing skills to create)

        • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


          Links:

          • Written version of this episode here
          • Connect with me on Instagram or on Facebook 
          • How I can support you with social media - my website
          • 17 min
          • #30: The 4 buyer types and what kind of content you need to make for each one of them

            In marketing, we distinguish between 4 buyer types that all need to hear a different message to make a purchase decision. In this episode, I break them down & explain what content you need to make to speak to each one of them. 


            In this episode, you'll discover...

            • Why you should learn about the different buyer types
            • The 4 buyer types we distinguish in marketing
            • What kind of content works for each one of them
            • Content ideas for you depending on each type
            • How you can use the buyer types to your advantage

            • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


              Links:

              • Written version of this episode here
              • Connect with me on Instagram or on Facebook 
              • How I can support you with social media - my website
              • 17 min
              • #29: Stop the content burnout & start repurposing!

                Creating engaging content week after week, month after month is exhausting and content burnout is VERY real. That's why you should try repurposing your content as much as possible!


                In this episode, you'll discover...

                • Why repurposing is a great method of content creation
                • A step-by-step guide on how to start repurposing
                • My hot tips on making the most of the content you already have

                • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                  Links:

                  • Written version of this episode here
                  • Connect with me on Instagram or on Facebook 
                  • How I can support you with social media - my website
                  • 20 min
                  • #28: How do I get more followers? And other burning listener questions - Q&A episode

                    In this special episode, I am answering 5 of your burning questions about social media marketing. Make sure to follow me on Instagram so you can submit yours next time and have it answered without the investment of a 1:1 coaching sessions.


                    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                    Links:

                    • Connect with me on Instagram or on Facebook 
                    • How I can support you with social media - my website 
                    • 32 min
                    • #27: THIS is why you aren't converting your followers into clients

                      Not converting as many followers into clients as you'd like? Don't worry, it's one of the most common social media problems entrepreneurs are facing. 


                      In this episode, you'll discover...

                      • Why you shouldn't listen to just ANY advice
                      • 3 potential reasons why you aren't converting as easily
                      • Tips on how to fix these problems
                      • Content ideas that will help you get more clients

                      • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                        Links:

                        • Written version of this episode here
                        • Connect with me on Instagram or on Facebook 
                        • How I can support you with social media - my website
                        • 21 min
                        • #26: Watch out for these RED FLAGS when hiring your first SMM

                          Nowadays, everyone and their dog can call themselves a Social Media Manager. If you are ready to make this hire, here's what you should look for so you get the right support (and RESULTS) for your business.


                          In this episode, you'll discover...

                          • Why I don't believe that everyone can be a SMM
                          • Red flags you need to watch out for before you hire
                          • What really matters in an entrepreneur-SMM relationship

                          • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                            Links:

                            • Connect with me on Instagram or on Facebook 
                            • How I can support you with social media - my website
                            • 24 min
                            • #25: Is now the right time to hire a SMM?

                              FACT: Not every business that approaches me for Social Media Management is ready to make that hire. Is now the right time for you to start looking for a SMM? Find out in this episode!


                              In this episode, you'll discover...

                              • Why not every business is ready to hire a SMM
                              • The 4 signs that can help you decide whether now is the right time
                              • Action steps you can take to prepare for your first SMM hire

                              • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                                Links:

                                • Connect with me on Instagram or on Facebook 
                                • How I can support you with social media - my website
                                • 28 min
                                • #24: I am breaking up with social media and so should you

                                  Our phones demand so much of our attention each day and, if we're honest, we're probably spending way too much time scrolling on social media. That's why I have decided to break up with my phone and reduce my screen time drastically.


                                  In this episode, you'll discover...

                                  • Why I want to use my phone less
                                  • What negative effects our phones & social media can have on us
                                  • What has helped me to break up with my phone
                                  • How you can reduce your phone time as well

                                  • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                                    Links:

                                    • Written version of this episode here
                                    • Get "How to Break Up With Your Phone" by Catherine Price here
                                    • Connect with me on Instagram or on Facebook 
                                    • How I can support you with social media - my website
                                    • 32 min
                                    • #23: 4 lessons from my first year in business

                                      My business turns 1 in April 2022 and it's the perfect opportunity to reflect on the past 12 months as a business owner. 


                                      In this episode, you'll discover...

                                      • What mindset shifts helped me move forward in my business
                                      • The mistakes I made in my business in the first year
                                      • The lessons I learned 
                                      • How you can avoid making my mistakes

                                      • Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


                                        Links:

                                        • Written version of this episode here
                                        • Connect with me on Instagram or on Facebook 
                                        • How I can support you with social media - my website
                                        • 20 min

                                        About Let's Talk Socials!

                                        From the publisher's feed

                                        Let's Talk Socials is the social media podcast that helps solopreneurs to spice up their socials! The latest social media trends as well as tips & tricks on how to use social media for your…