All throughout school, college, and the business world, we're taught that we can’t be successful without strict processes and procedures that we repeat like robots. 

Now, don’t get me wrong. Consistency is good and helps us all gain traction in our businesses. It helps us show up and connect with our ideal clients. Processes and procedures help us scale and bring on new team members. But it doesn’t have to be done perfectly.

In this episode, I explain why the best thing for your business is to ditch the deadlines and procedure and instead embrace what YOU think is the best way to do things.People will be attracted to you when you are in an energy of love and service, not in an energy of  “I'm doing this because I have to.” 

Today, I'm talking about the one thing that no matter how slow you grow, or how many new skills you need to learn, or how many times you doubt yourself, if you keep this one thing in mind and going you won’t fail. 

It’s staying focused on providing your clients with the best experience possible. I call it client-focused scaling, and it's the number one thing that will make or break you. 

When companies experience fast growth, they often shift focus on handling the growth (i.e., processes and procedures) and not their customers. The client experience tends to fall by the wayside, and if not addressed, people begin to leave in droves. Even worse, they spread negative word of mouth. 

So it’s important to properly manage your growth. Make sure you're not overpromising  or selling a service or outcome that your growth doesn’t really support any longer. Make sure you check in with yourself and your business often. Analyze as many client relationships and experiences as possible. Ask for consistent feedback. 

If you approach scaling this way, then you guarantee your success. 

The other I was debating with myself about my own social media accounts. 

It’s kind of ironic, because at this point in my business, I run successful social media accounts for multiple online clients, yet I don’t really put any content on my business feed. I share this podcast, and that’s about it. 

Are you at the same point? So many of the clients we serve at LevelUp Co. are looking to move into scaling their businesses and know they need social media to do it. Their business model is build on social selling, which is a newer marketing technique that's really effective and low to no cost. 

In today's episode, I share my professional recommendations for where your social media content should be to optimize the value you offer to potential clients. Whether you're just launching or ready to scale, these tips will help you reach and land more of your ideal clients.

When it comes to network marketing on social platforms, it can feel like it's a jungle out there. One post from a potential client gets hundreds of comments from other online service providers, so how are you and your business going to stand out? Well, spoiler alert: not by dropping your scheduling link and peacing out.

One thing I've learned in my time as an online business owner is that people buy from people. Potential clients learn a lot about you in how you choose to respond to their inquiries. That's why communication with no value, no insight, and no empathy will sign you no clients. 

Today's episode is about how to: show up as a human for your potential clients, tell them exactly what you can do to solve their specific problem, and connect with them in a way that feels meaningful and makes a positive impact. 

So many of the services LevelUp Co. offers are not the conventional virtual assistant business offerings. My brain naturally tends to think about big picture goals and strategy when it comes to providing value for my clients. I love nothing more than sitting down with each of the clients in my business and offering thought partnership to them as we create plans for their timeline.

But it took me a little while to get comfortable with what I offer. Traditionally, the virtual assistant industry runs on a core concept of task lists and checking boxes, and nothing is wrong with that. I just wanted a different approach. My team and I genuinely care about every one of the clients we work with and do everything we can to ensure their success.

I'm willing to bet you already know what you need to do in your business.  I knew it - I just needed to listen to my intuition. In today's episode, I encourage you to think about how your business might look if you listened to what you already know, and took action from that place.

Many of us got the message that as female entrepreneurs we were expected to be strong, independent, and 100% self-sufficient at all times. In order to be taken seriously, we could only afford to rely on ourselves. If we needed help from anyone else, it meant that we were doing it wrong and that our business wouldn't find the same level of success.

I used to believe that if I needed help from anyone or couldn't "figure things out on my own" that it meant something negative about me and my business. I needed to be able to control all the outcomes, and the only way to do that was by doing everything myself. Now that I've created my own success, I know these were just thoughts, and that they're simply untrue.

In today's episode, I'm asking you to consider the ways that you may be trying to feel independent in your business - at the expense of your freedom. You don't have to do it alone, and you were never meant to. Once you understand that we are better together, you can step into the business success you've always wanted. 

If you've been through business school (and even if you haven't), you've heard the overarching message from society and the business world at large: if you don't want to miss out or get left behind, you have to compete with others in your industry. I don't see it that way. Business is like a community - particularly the female entrepreneurship  industry.

Getting on calls with potential clients, I don't think about competition. I consider the client's needs. First I use a lens of service. My purpose is to help clients solve their problems. Am I the right person for that role? Then I use a lens of matching. Is the potential client a match for my business and are my skills a match for their requirements? I answer these questions honestly, because I know that if we're not a fit - it's not a problem! There's plenty of opportunity out there for us both.

Today, I'm sharing what I believe about competition. Namely that I don't believe in it.  Surprising coming from a woman in business? It shouldn't be. I value an abundance mindset that attunes to the truth: there is enough for everyone, and we are better together. When you leave behind the scarcity mindset of competition, it becomes effortless for clients to find you and the options in your business expand naturally.

Here's a truth bomb for you: there's no wrong way to run your business. In fact, to think there's only one right way to do anything in your business is just mind drama.

Recently, I caught my thoughts starting some mind drama of their own by shoulding all over me: judging me about how I should be growing,  how I should lead my team, and how I should serve my clients. These shoulding thoughts and the energy they created really started to hold me back from confidently running my company. 

Then I was reminded of the gray area we live within as entrepreneurs. Instead of beating myself up for everything I thought I should be doing, I remembered how beautiful it is that different methods work for different people, and that I was free to do what I wanted to do.

Today, I'm sharing the one key question that reminded me to follow my instincts, and how you can do the same to take your business to the next level.

As top-performing female entrepreneurs with high standards, there’s one common behavior I see in my clients, my team, and myself: the urge to be perfect.

Many of us have the thought that our past success came from producing perfect results. Once we have this thought, it starts a perfectionist cycle. We pressure ourselves to never make any mistakes. We spend too much time perfecting non-revenue generating tasks. We see any imperfection as evidence we’ve failed and spiral into analysis paralysis - then wonder why our business growth has flatlined. 

In today’s episode, I’m discussing how you can start to phase out your perfectionist thinking. Your past success was not based on an unattainable standard of perfection, but by providing meaningful results to your clients. Ditching perfectionist thoughts frees you from fear of failure and allows you to show up for your clients in a spirit of service, ready to deliver the value only you can deliver. 

Are you creating exactly what you want in your life and business? If you're not, you know it. You feel discouraged or inadequate, your confidence takes a nosedive, and you start to use all this evidence of your struggle as proof that you're 'doing it wrong.'

But what if I told you that you're not doing it wrong? What if I told you that you have the ability, right now, to create anything? If you struggle with the 'how' of creating results, the idea of creating anything might seem impossible. But creating your ideal result is possible, and I'm explaining exactly how. 

Today, I'm outlining three action steps that will allow you to envision whatever it is you want and make it real in the world. And good news: once you've envisioned yourself exactly where you want to be, you've already taken the first step. All you need is a little practical guidance to make it happen.