Marketing Ink: Big Ideas for Local Businesses

Leveraging AI for Business Efficiency


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In this episode, the focus is on leveraging Custom GPTs and AI to enhance business efficiency, save time, and improve productivity. The presentation delves into various applications of AI in business, such as creating custom GPTs, delegating tasks, automating processes, and increasing personal productivity. Key topics include training custom GPTs for specific functions like coaching, copywriting, and onboarding; the importance of quality copywriting; setting up and utilizing automation tools like Zapier; and using voice memos for efficient delegation. The episode emphasizes the importance of auditing time and bottlenecks to determine where AI and automation can be most beneficial. TIMESTAMP 00:00 Introduction to Leveraging AI for Business 01:19 Creating Custom GPTs 03:18 Identifying and Addressing Bottlenecks 04:39 Email Marketing and Automation 17:19 Delegation Strategies 19:03 Using Zapier for Automation 23:56 Advanced Automation with Custom GPTs 29:13 Conclusion and Future of AI
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Marketing Ink: Big Ideas for Local BusinessesBy Allie Bloyd

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