Life in Digital

Retail media has become a go-to channel within the advertising industry over the last five years. But with larger retailers levelling out in terms of capabilities, where do we go from here? In our latest Life in Digital episode, we spoke to Alice Anson, Digital Media Director of Nectar360, a loyalty insights and media services agency, and owners and operators of Nectar, the UK’s largest loyalty programme.

Alice Anson: linkedin.com/in/alice-anson

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more.

Catch up on all previous episodes via our website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

In our latest episode, we spoke to Nick Morgan, CEO and Founder of Vudoo, the content transaction company and in-stream checkout pioneer.

Vudoo operates in the commerce media space. Its in-stream checkout technology facilitates purchases within content, meaning shoppers can buy items seamlessly at the moment of inspiration and media owners can retain audience engagement.

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

Catch up on all previous episodes via our new website: https://www.spheredigitalrecruitment.com/category/podcasts/

Want to learn more about how you can become a more responsible marketer and start to move the needle on sustainability in advertising? Listen to Hannah Mirza, Founder of the Responsible Marketing Agency, who reveals how to make your marketing more environmentally-friendly. 

Hannah Mirza: https://www.linkedin.com/in/hannahevershed/

Responsible Marketing Agency: www.responsiblem.com

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more.

Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

Where AI is concerned, marketers and creators are understandably cautious about how fast technology is moving. But at the same time, they could be missing out on some big wins when it comes to time and efficiency. 

In our latest episode of Life in Digital, Automated Creative Global Head of Creative Strategy Amy Wright discusses how AI is empowering marketers to improve the performance of campaigns in-flight, among other applications. She also charts her history of embracing disruptive technology and details the rise of intelligent platforms in a working context.

Automated Creative: https://automatedcreative.net/

Join our host, Ed Steer, as he sits down with Paul Gibbins, Digital Sales Director (UK and South) at RTL AdConnect.

RTL AdConnect is the global hub for leading premium media brands. With International Advertising Solutions, a global Total Video Inventory, they are the key to unlocking a total media: offer.

Tune in to hear all about RTL Adconnect and unlocking brandsafe broadcast!

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

www.spheredigitalrecruitment.com

Sustainability has moved from a discussion point to a necessity in a very short time. Brands are under pressure from all sides to up their green credentials – whether regulators, investors, employees, or consumers.

In this week’s episode, we speak to Vincent Villaret, CEO and Co-Founder of IMPACT+, a company that helps advertisers measure, reduce, and certify the impact of their digital campaigns. Vincent reveals why emissions reductions are good for business and how to instigate change at the pace that’s required, even if it seems small. In fact, IMPACT+ has launched their ESP (Environmental Sustainability Platform) to help businesses accelerate their environmental goals without hindering marketing performance.

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

www.spheredigitalrecruitment.com

Today’s episode features Jeff Ragovin, President at Fyllo.

The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Look no further than The Digital Voice. Visit www.thedigitalvoice.co.uk to find out more.

Catch up on all previous episodes via our new website! ⁠⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/⁠⁠

⁠⁠www.spheredigitalrecruitment.com⁠⁠

Today’s episode features Sarah Lawson Johnston, Chief Revenue Officer at Covatic, a trailblazer in helping media companies deliver addressable advertising while protecting personal data.

Sarah was part of the early Covatic team that, as far back as 2017, bet on privacy becoming a make-or-break issue in online advertising. Its prescience paid off: Covatic counts Bauer and Comcast among its clients and completed a US$5 million Series A fundraising in May. She was made Chief Revenue Officer of the company in 2023.

As the advertising industry scrambles to get to grips with the death of third-party cookies and increasing legislation, Sarah gives us her on-the-ground take on the state of digital privacy.

You can find the full episode and more on our Life in Digital podcast. Visit Covatic to learn more about how you can protect user privacy while maximising addressable reach.

James Brown: https://www.linkedin.com/in/james-brown-1095a35/

Earn It: https://youearnit.com/

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

www.spheredigitalrecruitment.com

Rohan Castelino: https://www.linkedin.com/in/rohancastelino/

IRIS.TV: https://www.iris.tv/

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation.

The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Look no further than The Digital Voice. Visit www.thedigitalvoice.co.uk to find out more.

Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

www.spheredigitalrecruitment.com