You probably already realize by now that having a presence on Facebook, Twitter, LinkedIn, Google+, Instagram, and Pinterest is what most social media experts guide you towards. And there is nothing wrong with any of those sites. But what if you could divert a fraction of your efforts to smaller, more niche sites where the user base is smaller but much richer because they represent your audience.

This show is completely devoted to LinkedIn. It’s been awhile since I’ve given a full update on social media’s most valuable site for professionals, businesses, and marketers. Perhaps you would like to refresh you profile for maximum impact – I’ll give you my best tips on positioning your Professional Headline and writing a compelling Summary. Maybe you don’t have a strategy for connections – finding them and staying engaged. Or maybe you have gotten frustrated with groups – the ones you are in have gone flat or you can’t find the right group to help you achieve your goals.

Welcome back Rick Limpert for the 15th time on The LinkedIn Lady Show. Rick is an Atlanta-based freelance writer and columnist. Maybe you’ve seen him on Yahoo News and Sports, Examiner.com, Sports Illustrated, Fox SportsNet or The Atlanta Journal Constitution. He hosts the popular “Wireless Wednesday” tech segment on 92.9 FM in Atlanta and is a regular on Friday with “Sully” on TalkRadio 640 WGST along with a weekly internet radio show and podcast, “The Tech of Sports” on Modern Life Network.

My favorite shows are the ones where I can share questions that are plaguing my listeners, clients, followers, and audiences. I have some hot ones to share today. After all, if someone else has a question – then you may benefit from the answer.

David Bell Today is an extra special edition of The LinkedIn Lady Show. To say that I’m thrilled to have David Bell as my guest is an understatement. This highly accomplished, award-winning company director, entrepreneur, business coach and motivational speaker will offer some of his best tips and insights about business, his challenges and successes, as well as his newest ventures.

Every business, during its life, hits plateaus. It is usually a sign of capacity, comfort, or creativity. Ask yourself these questions: Are your and your staff (internal or outsourced) at maximum capacity and can no longer handle more work? Are you comfortable with your income or sales and have become complacent? Have you lost the creativity that launched you in the first place and don’t feel driven to change?

Today’s LinkedIn Lady show was inspired by one of my favorite clients. She has a great deal of experience in the areas of leadership and team building. Her career has always been working for someone else with responsibilities including training and human resources. She is launching her own business but realized that marketing herself for herself was completely foreign to her. This is a classic problem for fledgling entrepreneurs.

If you are like many non-technical business owners, the allure of a free website is tempting. You probably know about GoDaddy, WordPress, and you may have seen the ads for Wix. Others include web.com, yola.com, webflow.com. But are they really free and will you end up with something that is going to help or hurt your business?

Today the gloves come off on The LinkedIn Lady Show. Over the last 24 hours, I have been paying close attention to what others are doing with their digital marketing – LinkedIn, Facebook and email communications. Usually I delete or ignore the ridiculous, but it’s time to call out really bad examples to share with you so I can steer you in the right direction.

It’s time for me to dip into my Mail Bag for today’s LinkedIn Lady Show. Recent questions received from my clients, my audiences and my Inbox remind me that so many people and businesses are still struggling with the basics. I will be providing answers to the questions you probably have and promise to give simple and practical solutions.