In this week's episode of Elevate Eldercare, AgingIN CEO Susan Ryan sits down with Beverly Gianna, who recently became a long-term care ombudsman after a three-decade career with the New Orleans Convention and Visitors Bureau, now known as New Orleans & Company.

Having earned at least three master's degrees—one from the USC Leonard Davis School of Gerontology— Beverly has become a passionate advocate for nursing home residents. Her fascinating story takes listeners through personal caregiving experiences and a deepening interest in aging, ultimately leading her to ombudsman work.

In today's episode, she champions the rights, dignity, and voices of residents—ensuring they are heard, respected, and empowered. Among the many valuable lessons Beverly has learned along her journey: listening is one of the most powerful tools in advocacy. As she notes, advocacy starts with listening—helping residents articulate their needs, preferences, and goals.