Mike Kim is the New York Times best-selling author of the book, You Are The Brand, and a master on all things personal branding and marketing.
He helps people transform their lives and their businesses every single day.
Even more importantly, he's a great human being, a mentor of mine, and my personal friend. He’s the reason that I’m podcasting today.
Mike is joining us on the show today to continue our business school series and talk about entrepreneurship. More than that, though, he’s going to share ideas that will help you become the best version of you.
For those who are business owners, you’ll leave this episode with strategies on how to grow your business.
For those who aren’t, you’ll still leave with invaluable information from Mike.
Tune in to learn all about how to master marketing, manage your time, and build a life that you love–a rich life.
In this episode, you will hear:
- Where Mike came from and the journey he took to get to where he is today.
- How working in a church taught him marketing skills.
- How Mike reframes marketing.
- The biggest mistakes most people make with marketing.
- The four things that make up your personal brand.
- Why it’s crucial to take time off.
- Foundational marketing elements to start implementing.
- Four roles to hire out.
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Supporting Resources:
You Are The Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business by Mike Kim:
https://www.amazon.com/You-Are-Brand-Profitable-Personally/dp/1631953478/ref=sr_1_1?crid=2FDD7F5V99C1H&keywords=mike+kim+you+are+the+brand&qid=1668809462&sprefix=mike+kim+you+are%2Caps%2C105&sr=8-1
https://marissanehlsen.com
Facebook: https://www.facebook.com/marissa.nehlsen
Instagram: https://www.instagram.com/marissanehlsen/
Standard of Living Budget Worksheet: https://marissanehlsen.com/standard/
Bulletproof Your Business: https://marissanehlsen.com/bulletproofyourbusiness/
The E Myth by Michael E. Gerber: https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280
Get my “15 Ways to Create Cash in Your Business” download: https://15stepstofreedom.com
Join the Live Life Rich Community Facebook group: https://www.facebook.com/groups/liveliferich/
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Episode Credits
If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.