Location Weekly

Location Weekly

By THE LBMA - Location Based Marketing AssociationBusinessMarketing
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Location Weekly episodes

  • Location Weekly - Episode 461

    Do you feel the days are just Zooming by? Well, it's Location Weekly day again and our Members At Home Series is at full throttle! This week, we have two amazing guests: Mark Michael from DevHub and Warren Zenna from Zenna Consulting. In addition, we have two great industry news stories for you: Pinterest adding a new ‘Shop’ tabs feature and Burger King encouraging kids to do math for free Whoppers - so cool! 

    45 min
  • Location Weekly - Episode 460

    As we are all trying to make the most out of working from home, Location Weekly is here with a brand new episode! We continue with our second “Members At Home”special episode.  This week we are hosting Rob Woodbridge and Hidetoshi Uchiyama, CEO of Unerry Inc. And if that weren't enough we still have two stories from the industry -Google & Apple are building a Coronavirus tracking system into their OS platforms and PlaceIQ is acquiring Freckle IoT.  We also touch on the ethics of price gouging by home delivery services during COVID.

    52 min
  • Location Weekly - Episode 459

    It is Location Weekly day! Many industries are modifying the way they work and evolving to better serve their communities.  This week we kick off our "Members At Home" series with Gimbal’s CMO/COO Matt Russo, along with a bunch of other great news for you: Uber Eats moving into grocery delivery, Foursquare merging with Factual, Filipino super app SIF expanding services during COVID-19, and the OutStreets app pivoting to monitor store shelf levels during crisis. Tune in and catch up!

    46 min
  • Location Weekly - Episode 458

    It is Wednesday (we checked the calendar, it really is!) and Location Weekly is here! 

    In these unprecedented times, we seek the comfort of good news everyday. And everyday we see another company putting forth their utmost effort to help the community. This week, we will be talking about Unacast releasing “Social Distancing Dashboard” to share how Americans are complying, Inpixon offering LBS tech to help hospitals with COVID-19, McDonalds seperating its Golden Arches in Brazil, Yelp offering $25M in free ads to bars, restaurants. In addition to these amazing news, we will be hosting Geoff Revill, the co-founder and CEO  of our beloved member company Krowdthink to talk about Commuity Krowd to assit the UK Home Office in the crisis.

    Stay tuned and stay healthy!

    36 min
  • Location Weekly - Episode 457

    Companies from all over the world are working hard to help the community in these extraordinary times. And location world is again full of interesting news! Turkish firm Elektral developing vending machine for masks, wipes & disinfectants, UNL raising $2M for smart address system, Wuhan bringing their famous Cherry Blossoms online and Israeli start-up Noveto bringing “smart audio bubbles” to digital signage… This week, Location Weekly also features a special discussion on using Location Data to track the virus. Stay tuned!

    32 min
  • Location Weekly - Episode 456

    Worried about missing out while working at home? What better time to watch our latest industry podcast! With the news of Amazon delivering Covid-19 test kits to residents in Seattle, Wirecard partnering with Klarna, Signify releasing “snap-in” IoT sensors for luminaries, Burberry partnering with Google for AR shopping, Cibo Express bringing Amazon cashier less tech to airports and Wingstop shifting OOH budget to hoodies, Location Weekly is once more full of interesting news!

    36 min
  • Location Weekly - Episode 455

    The world is going through tough times right now, but innovation stops for no one.. In the 455th episode of #LocationWeekly, we talk about Instacart's Doorstep Grocery Delivery amid the Coronavirus scare, Purina creating StreetVet - analyzing dog health by peeing on a billboard as well as Papa Johns having success with AR, 7Eleven opening “Evolution” concept store, TapAd partnering with Gimbal and Pandora launching interactive voice ads. Well, take care of yourself, wash your hands frequently and let us know about your thoughts after you watch the podcast!

    29 min
  • Location Weekly - Episode 454

    We all love Wednesdays not only because it is already half way to the weekend but also it's #LocationWeekly day! This Wednesday, you can hear all about FCC proposing hefty fines on mobile operators for selling location data, Apple turning your photo into a car key, Adidas tapping WhatsApp to reach consumers, KFC Canada integrating Google Maps & Assistant, Uber offering car-top signage for new driver revenue and JCDecaux leveraging facial recognition for Yoplait in Australia. All you have to do is to listen to Location Weekly - Episode 454! And, please share your thoughts with us after you do. 

    34 min
  • Location Weekly - Episode 453

    It is #LocationWeekly day! New episode comes with many astonishing news! Pearl Jam releasing new single via AR over the Moon, Outfront’s Valentine’s campaign that blends Instagram AR and OOH, Puma bringing hologram ads to car tops at NBA All-Star game, Uber letting seniors use their phones, Dwise partnering with Digital Element for ad targeting and IKEA letting customers use their time as currency. So go ahead and listen to Location Weekly Episode 453 and give us your feedback afterwards!

    28 min
  • Location Weekly - Episode 452

    The location world is again full of intriguing news from various industries and it can all be found on Location Weekly Episode 452! Foursquare partnering with Vistar Media, Al Arabia Outdoor using Streach to measure OOH in Saudi Arabia, Walmart shutting down their Jetblack text service, Panera reaching 9.3M with AR campaign, Unilever is piloting drones for ice cream delivery and Yelp launching new Store Visits product...  Listen to the podcast and share your thoughts with us!

    35 min

About Location Weekly

From the publisher's feed

Weekly podcast on the latest news in the world of location-based marketing by THE LBMA.