Location Weekly

Location Weekly

By THE LBMA - Location Based Marketing AssociationBusinessMarketing
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Location Weekly episodes

  • This Week In Location Based Marketing #441

    This week in location based marketing we're discussing Mobivity launching omnichannel offer platform with Subway,  Apple teaming with PlayNetwork for retail music, PayPal to acquire Honey for $4B, Tesco’s One Stop launches AR game, JCPenney opening new store with barbershop and styling, and CVS + Weather Channel team-up on AI flu predictions. 


    So many amazing location based marketing occurred this week so this episode is a must see!

    44 min
  • This Week In Location Based Marketing #440

    This week we're discussing DSW launching the “Do Good Pop Up” for charity,  Pointr bringing way-finding to Washington D.C. airports, Kubient launching Audience Cloud, Yahoo Japan and Line talking merging, Dunkin’ Donuts doubling down on digital with rewards, & Starbucks opening “mobile-only” pick-up store in NYC. 


    So many things happened around location based marketing this week that this episode is a must see!

    39 min
  • This Week In Location Based Marketing #439

    This week we're discussing Quotient Technology to acquire Ubimo, Fortnite and Royal Canadian Legion, Pepsi to pay it forward for the holidays, GroundLevel Insights + Gathr Lab, UPS and CVS team for drone delivery of prescription drugs, and Wirecard buys majority stake in AllScore. 

    On our podcast we bring you the latest location based marketing news in the industry, how that impacts your business, and what your brands can learn from these real life examples. Tune in every Wednesday to make sure you're in the loop on this growing trend! 

    38 min
  • This Week In Location Based Marketing #438
    Featuring: Neura + Salesforce, do it outdoors media partners with BlueBite, NinthDecimal adds Inscape TV data, Eatigo (Thailand) matches restaurant deals with customers, Yoplait using facial detection for free offers with JCDecaux, Walmart launches alcohol pick-up in 2,000 US locations.
    35 min
  • This Week In Location Based Marketing #438 (Video)
    Featuring: Neura + Salesforce, do it outdoors media partners with BlueBite, NinthDecimal adds Inscape TV data, Eatigo (Thailand) matches restaurant deals with customers, Yoplait using facial detection for free offers with JCDecaux, Walmart launches alcohol pick-up in 2,000 US locations.
    35 min
  • This Week In Location Based Marketing #438 (Video)
    Featuring: Neura + Salesforce, do it outdoors media partners with BlueBite, NinthDecimal adds Inscape TV data, Eatigo (Thailand) matches restaurant deals with customers, Yoplait using facial detection for free offers with JCDecaux, Walmart launches alcohol pick-up in 2,000 US locations.
    35 min

About Location Weekly

From the publisher's feed

Weekly podcast on the latest news in the world of location-based marketing by THE LBMA.