Location Weekly

Location Weekly is once again here to give you the most recent news on location based marketing! 

Home Depot pilots kiosks from Slyce to locate products in store, Google updating Maps with tips, transit and AR, Air Canada enabling customers to use PayPal, NextNav raising $120M for 3D geolocation services in U.S., Korea’s Lotte going hi-tech to steal customers from e-Commerce and India’s NavIC might one day replace GPS... 

All on our 451th episode! Check it out and let us know what you think!

In this 450th episode of Location Weekly, cosmetics industry dominate the news with Pinterest adding AR make-up try on feature and L’Oreal getting personalized with Perso app. And of course, more interesting news follow such as Atari blending gaming and hotels, Zenreach promoting “walk-through” metric for industry, Havas partnering with Moving Walls for OOH measurement and Google partnering with Coconut Software for financial service reservations feature. So listen to the show and please let us know about your thoughts!

What a week for location based marketing! Location Weekly is again filled with very interesting news from the industry and from our members! This week, we are talking about X-Mode acquiring the assets of Location Sciences, Placer.ai raising $12M and aims to grow its U.S. operations and Stasher getting $2.5M to help travellers stow their luggage, MGI acquires Verve wireless, Kroger is launching a new lab for digital grocery innovation and H&M is launching a pay later feature with Klarna in the U.S. So go ahead, listen to Location Weekly on your favourite platform and let us know what you think!

New chapter announcements, an exclusive interview from NRF and some important birthday celebrations… Location Weekly is once more, full of interesting news.

Kicking off the new year with exciting news from various industries.

This week, our podcast starts with a new app for location based tool rental Leveld, Canada Goose creating store experience with snow and ice and JP Morgan Chase offering DashPass to premium cardholder members.

We continue with a groundbreaking step from the longest running musical of broadway, the famous Phantom of The Opera becoming the 1st in the industry to leverage Alexa, Earth Fare going with Mood Media for upgraded digital signage and Sprint & Wirecard teaming-up on IoT payments.

Well, a busy week for location based marketing is never a surprise and Location Weekly is once again here to update you on all that is going on. Click the link in bio and do not forget to let us know what you think after you listen!

#locationweekly #locationbasedmarketing #podcast #location #locationdata #marketing #digitalmarketing #customerexperience #POS #digitalsignage #IoTpayment #PhantomofTheOpera #broadway #musical

Are you curious about the future?

2019 was a highly interesting year for location based marketing but 2020 is going to be even more thrilling!

This week, we are talking about our expectations and predictions on location based marketing. We know you will not miss this episode but also please let us know about your thoughts after you watch the show!

Location Weekly Episode #445 is ready for you to keep yourselves up to date over the holidays. Starting with a very interesting discussion on the New York Times article "One Nation, Tracked". We are also talking about Uber Works launching in Miami, the team-up of Amazon, Apple and Google to make smart homes interoperable, and Goodwill reaching 1.4M mobile devices with location-data via Teemo.

So many new discussions rising around location based marketing and so many moves from the world’s biggest companies. Subscribe to Location Weekly to always be one step ahead of the game.

Location Weekly has a new episode up and ready for you to tune in! This week we're discussing DeliveryHero buying Woowa Brothers for $4B, Mad Systems being granted a patent for location-based facial recognition platform, Lyft entering the car rental market for $35/day, Walmart teaming with Digimarc to make its print toy catalogue shoppable, Google focusing on local and PlaceIQ & FourthWall Media partnering to link TV ads with in-store visits.   

Once again, there is a lot going on with location based marketing! With Location Weekly, you can follow the hottest trends In location- based marketing news. Check out Location Weekly Episode #444 and stay updated!

THE LBMA PODCAST GETTING READY FOR 2020!  Your favourite podcast show, This Week In Location Based Marketing is getting ready for the new decade with its new name and design!  

LOCATION WEEKLY is now the new name of THE LBMA podcast. And it is still full of all the exciting news from the location marketing world.  

In this week's episode we're discussing the New York Times location-based air pollution AR visualization, Bandit taking us to mobile order ahead only for coffee, Dentsu Aegis Network India launching hyperlocal insights tools for OOH, Mood Media combining divisions to crate Technomedia, Chick-fil-A wanting people to spend time together this holiday season, and the Salvation Army unveiling donations via Apple Pay & Google Pay.  

So much happened this week revolving around location, that you'll want to know all about it from the experts. Tune in now to listen to Location Weekly, Episode 443 to get all the details and insights.

A new episode has arrived and we've got the latest location based news for you! This week we're discussing 7Eleven launching mobile voice ordering, Adidas testing AR Instagram in London, Amex launching mobile restaurant booking app, Augemented Reality wine labeling with Winerytale app, Toys R’ Us first in Canada to use Snapchats Portal Lens, and Factual introducing predictive & loyalty audiences. 

This week is an awesome episode so you'll definitely want to listen in and be caught up on all things location based marketing!