There's been a lot said about how the Jaguar's rebrand and the Type 00 look. But what do they mean? And what do they say about the culture of the company that created them? Joe and Drew dive in to the most talked about launch in a long time.

Links:

Rory Sutherland on the rebrand

Why Jaguar Had To Blow Up Its Brand In Order To Save It

Why Does The New Jaguar Type 00 Look Like A Concrete Shithouse? An Ex-Jaguar Land Rover Designer Explains

Emergency Pod: Jaguar’s Rebrand - Fearless or Foolish?

Emergency Pod: New Jaguar revealed - Worthy or Wasted?

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

Joe and Drew aren't short of opinions. While the boys might be sometimes (often?) wrong, at the very least, an opinion gives us something to discuss, something to weigh the merits of. In this episode of Looking Out, they sincerely wish the automotive industry would have some stronger opinions of its own.

Topics covered include the relaunch of Scout by Volkswagen, the Paris Motorshow, Renault's emerging range of retro EVs, the 5, the 4, and the upcoming Twingo, and the Zeekr Mix.

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

What the hell happened at Tesla's We, Robot event!? Joe and Drew dive in to the design disappointments of that fateful day and reflect on an industry in short supply of inspiration.

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

Hoo boy, it's been a beat!

But: Joe and Drew are back with a dissection of everything that's wrong with the Bugatti Tourbillon's windshield wiper, and the massively missed opportunity that is Apple's second-generation CarPlay.

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

This episode gets personal! 

Join Joe and Drew as they explore the sensory and emotional components of car design through the lens of their beloveds: the Mercedes W140 S-Class and the Porsche 911. 

In this episode, they delve into their stories with these cars and how they came to be so meaningful to them.

They also discuss the importance of strong convictions around what character means to a brand, and how cars are paragons of multi-sensory orchestration.

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

In this episode, we dive in to software-defined vehicles (SDVs) and what they mean for the customer experience. 

We cover why car makers are developing them, including their need to diversify revenue streams in saturated markets, and the ability to deliver over-the-air updates. 

We also talk about some of the pitfalls, like accelerated obsolescence and good ol' enshitification. 

And we talk about the character we loose when everything becomes software-defined.

📨 Subscribe to Looking Out - The Newsletter, the partner to the podcast.
https://automobility.substack.com

🤝 Connect with us on LinkedIn
Drew -  https://www.linkedin.com/in/drewpasmith/
Joe -  https://www.linkedin.com/in/joseph-s-92863a2/

🔗 Links
Sam Saha's superb deep-dive on the software defined vehicle: https://sambuddha.com/share/vehiclesoftware/Saha_DefiningVehicleSoftware_002_SDV.pdf

📸 Follow us on Instagram
https://www.instagram.com/lookingoutpodcast/

⏰ Time stamps
00:00 Pre-roll
03:42 The impending obsolescence of the software-defined vehicle
05:31 Background for the show
11:54 The car as part of a much larger ecosystem
17:18 The questionable wisdom of trying to do it all
19:33 Data as the new oil and the enshitification of the car
23:00 The pros of Ford Pro
46:11 Post-roll

🎧 Listen and subscribe to the podcast
Apple -  https://podcasts.apple.com/au/podcast/looking-out-the-podcast/id1636199763
Spotify - https://open.spotify.com/show/0YschSrj672jQOGt3R5eE5?si=59bde6c819844fc8
Other platforms and streaming - https://podcast.lookingout.io

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

Joe and Drew take a look at the most significant exhibits and announcements coming out of Milan Design Week, and the Beijing Auto Show. And they touch on Tesla. How couldn't they?

📨 Subscribe to Looking Out - The Newsletter, the partner newsletter to this podcast.
https://automobility.substack.com

🤝 Connect with us on LinkedIn
Drew - https://www.linkedin.com/in/drewpasmith/
Joe -  https://www.linkedin.com/in/joseph-s-92863a2/

📸 Follow us on Instagram
https://www.instagram.com/lookingoutpodcast/

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

Five months ago, we recorded our most incendiary episode yet. In The EV Inferno, we wondered whether EV sales were about to fall off a cliff, or whether we’d just hit a bump in the road.

With the benefit of time, the picture’s becoming a little clearer, if no cleaner.

In this episode, we look at how the EV market might be fracturing between the EU, the US, and China, and what that means for legacy OEMs and startups, particularly when it comes to plug-in hybrids.

Of course, we can’t escape the travails at Tesla, and we look at the strengths that old-school car makers are bringing to the EV market as companies like Fisker stumble and fall.

📨 Subscribe to Looking Out - The Newsletter, the partner newsletter to this podcast.
https://automobility.substack.com

🤝 Connect with us on LinkedIn
Drew -   https://www.linkedin.com/in/drewpasmith/
Joe - https://www.linkedin.com/in/joseph-simpson-92863a2/

📸 Follow us on Instagram
https://www.instagram.com/lookingoutpodcast/

⏰ Time stamps
00:00 Pre-roll
00:55 Intro
04:11 The U.S. Market View
08:10 Tesla cancels the $25k czar
19:03 The return of the hybridc
24:17 OEMs are failing to effectively educate consumers
32:14 Is China running a different race?
33:30 The risk to consumers of EV startups failing
39:49 We were wrong about BMW's EV strategy 
52:01 Outro
52:13 Post-roll

🎧 Listen and subscribe to the podcast
Apple - https://podcasts.apple.com/au/podcast/looking-out-the-podcast/id1636199763
Spotify - https://open.spotify.com/show/0YschSrj672jQOGt3R5eE5?si=a65818eba9de47c1
Other platforms and streaming - https://podcast.lookingout.io

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

Sibilio. Bravo. Stratos. Magnum. And Shamal. Joe and Drew celebrate Gandini’s life and his greatest hits.

We also cover the BMW Vision Neue Klasse X, Euro NCAP’s physical button mandate, and a conversation about great gas station meals leads to us pondering the future of the road stop.

📨 Subscribe to Looking Out - The Newsletter, the partner to the podcast.
https://automobility.substack.com

🤝 Connect with us on LinkedIn
Drew - https://www.linkedin.com/in/drewpasmith/
Joe - https://www.linkedin.com/in/joseph-s-92863a2/

📸 Follow us on Instagram
https://www.instagram.com/lookingoutpodcast/

⏰ Time stamps
00:00 Pre-roll 
00:30 Intro
01:39 Joe's apology
02:59 The death of Marcello Gandini, and Gandini's Top Trumps
19:53 BMW's Neue Klasse X
29:28 Euro NCAP's knob incentive
41:59 Our favourite gas station meals (and the future of the gas station)_
52:08 Outro

🎧 Listen and subscribe to the podcast
Apple -  https://podcasts.apple.com/au/podcast/looking-out-the-podcast/id1636199763
Spotify - https://open.spotify.com/show/0YschSrj672jQOGt3R5eE5?si=b1fb76f852244649
Other platforms and streaming - https://podcast.lookingout.io

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com

The death of the desirable hatchback has been exaggerated. In the space of two weeks, we've been gifted the new Renault R5 and the Rivian R3 and R3X. We discuss their design, and what they mean for their respective manufacturers.

Meanwhile, the death of the Apple Car is now (almost definitely) certain and we explore why Apple finally caved.

And we also discuss what's happening to design in the C-Suite, and whether maybe our time at the big table is up, and whether that's actually a bad thing.

📨 Subscribe to Looking Out - The Newsletter, the partner to the podcast.
https://automobility.substack.com

🤝 Connect with us on LinkedIn
Drew - https://www.linkedin.com/in/drewpasmith/
Joe - https://www.linkedin.com/in/joseph-s-92863a2/

🔗 Links
 @apolaine interviews Peter Merholz about the state of the design nation: https://www.youtube.com/live/XLQ3hnbdKcM?si=G-SsdVC4fv7XqAPk

Robert Fabricant - The big design freak-out: A generation of design leaders grapple with their future: https://www.fastcompany.com/91027996/the-big-design-freak-out-a-generation-of-design-leaders-grapple-with-their-future

📸 Follow us on Instagram
https://www.instagram.com/lookingoutpodcast/

⏰ Time stamps
00:00 Pre-roll
01:58 How do we stay positive?
09:20 The Death of Project Titan
27:53 Rivian's new products!
40:13 The Reanult R5
49:48 The big design freak-out
01:01:52 The need for a new Baccara
01:04:45 Outro

🎧 Listen and subscribe to the podcast
Apple -  https://podcasts.apple.com/au/podcast/looking-out-the-podcast/id1636199763
Spotify - https://open.spotify.com/show/0YschSrj672jQOGt3R5eE5
Other platforms and streaming - https://podcast.lookingout.io

That's it for this episode! Thanks for listening.

If you like what you hear, please leave a review for us on your favourite podcasting platform. It helps other folk like you find us!

And you can sign up for Looking Out - The Newsletter, the sidekick to our podcast, here: automobility.substack.com