Loretta McNary Live is a premier blog talk radio show created for an empowered, active, and diverse TV, radio, social media and online listening audience. LML uses a progressive live call in format to target an ever expanding market of online listeners wanting an impressive menu of meaningful, insightful, and authentic conversations 

Our guests today are James David Power III and his son Jamey Power.

Formed at James David “Dave” Power III’s kitchen table in 1968, J.D. Power and Associates revolutionized the auto industry. A name synonymous today with improving overall car quality and customer satisfaction, Dave Power helped the auto industry truly understand the value of listening directly to the voice of the customer. His mission would not only change how the auto industry operated; it affected the way nearly every manufacturing and service industry sought out and responded to customer feedback. 

Now in his early eighties, Dave, his close associates, and leaders in the auto industry are reflecting on the impact he’s had on the auto industry and the legacy he will leave behind. Working with son Jamey Power, a former head of the J.D. Power’s office in Detroit and currently managing director of Power Family Enterprises, Dave shares his recollection, providing compelling insights into the auto industry as well as the inspiring creation of one of the world’s most respected, influential, and independent consumer organizations in the new book, POWER: How J.D. Power III Became the Auto Industry’s Adviser, Confessor, and Eyewitness to History (Fenwick Publishing, Sept. 2013).