Becker’s Payer Issues Podcast

Mack McGee, Chief Marketing Officer at CareFirst BlueCross BlueShield

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In this episode, Mack McGee, Chief Marketing Officer at CareFirst BlueCross BlueShield, shares how the organization earned top marks for customer experience in Forrester’s 2025 rankings and discusses the importance of trust, personalization, and simplifying healthcare interactions for members.

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Becker’s Payer Issues PodcastBy Becker's Healthcare
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