In today's episode, we talk to Madi B Webb about how a job at a record label turned into a huge following on TikTok of over 2 million followers and counting. We dive into:

1. The future of influencers as the face of fashion campaigns, like Alix Earle's campaign with Juicy Couture and Ken Eurich's campaign with Louis Vuitton.

2. How to be unapologetic when creating content online

3. Her background at a record label and paying influencers to post trending music

4. The filming of her current reality show

...and much more!

You can follow Madi B Webb here:

Instagram: @madibwebb

TikTok: @madibwebb

Thank you for rating the podcast wherever you listen!

Tune into 'Ahead of the Curve' for weekly episodes on pop culture, entertainment and marketing news.

If you love the podcast, you will love my socials! @CocoMocoe on Instagram, TikTok and YouTube.

Instagram: @cocomocoe

TikTok: @cocomocoe

YouTube: @cocomocoe

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cocomocoe.substack.com