This is the fourth episode in a new season of our Main Street NC series. We're visiting communities across the state to hear from local leaders about the issues and challenges they're facing.

A few years ago, the Coharie Indian Tribe launched an effort to clean out debris from the Great Coharie River near their headquarters in Sampson County. That led to a unique recreation and tourism initiative where members of the Coharie Tribe lead visitors on guided kayaking trips down the river. WUNC News' Colin Campbell recently hopped in a kayak to learn more about how the program brings tourists to Sampson County, while creating revenue, jobs and a heightened public profile for the 3,000-member American Indian group. Tribal Administrator Greg Jacobs and Coharie River director Philip Bell also discussed the tribe's history, programs and its hopes to eventually join the Lumbee Indians in obtaining federal recognition.