The Intentional Advantage

Make Time with John Zeratsky


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Have you ever thought about choosing your goal for the day from the very get-go when you wake up? Think about this for a second, what if you started your day by planning what you want to be the highlight, and then worked backward to make sure it happened? That’s one of the things that today’s guest, John Zeratsky, shared in this episode. John is the co-author of Make Time: How to Focus on What Matters Every Day. He shares his wisdom on not living our life by default, and how things, like the busy bandwagon and infinity pulls, are tugging away at our attention. He explores what he’s learned over the years about productivity optimization, and how he uses the four-step structure of Highlights, Laser, Energy, and Reflect to help build his day. 

What’s In This Episode:

The negative consequences of the busy bandwagon

John’s four-step structure of Highlights, Laser, Energy and Reflect

Three strategies for selecting a highlight to concentrate on

...more
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The Intentional AdvantageBy Tanya Dalton

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