Make Your Mark Podcast

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Discover Wayne's journey from working in the US Senate to becoming a luminary in marketing and real estate. Learn how Wayne's dynamic leadership led Bowe Digital to consecutive 'Best Places to Work in Indiana' awards and his recognition as a 2023 marketing leader by Housing Wire. Plus, get invaluable insights on website design, email marketing, and social media strategies straight from the expert himself!

This episode’s guest, Wayne Stanley, discussed his experiences in building successful businesses through networking, leadership, and culture. He emphasized the importance of valuing his network and named his business after his grandparents. It highlighted the importance of trust, leadership, and culture in building a successful business, by emphasizing work-life integration.

What to expect in this episode:
(0:00:00) - Introduction
(0:02:29) - From Capitol Hill to Marketing Mastery
(0:09:10) - Building Bowe Digital into a Marketing Powerhouse.
(0:16:16) - Leading with Inspiration
(0:19:26) - Navigating the Marketing Landscape.
(0:20:24) - Approach to Client Relationships.
(0:23:58) - Work-Life Integration: The Bowe Digital Way.
(0:26:13) - Connecting with Wayne Stanley.

About Wayne Stanley
Wayne started Bowe Digital to provide marketing services to small businesses that needed innovative marketing content without breaking the budget. Bowe Digital works with businesses of all shapes and sizes on website creation, email marketing, social media, video and much more.

Connect with Wayne Stanley
LinkedIn: https://www.linkedin.com/in/waynemstanley/
Website: https://www.bowedigital.com/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]


FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

How do people start their journey to being a good marketing professional, exploring the emotional challenges and immense potential that come with it?

This episode's guest, Tim Butler, shares with Kay and the audience some valuable insights on how to understand business outside the box and to never stop learning as you go along

Tim emphasizes the importance of experiencing other cultures and life more widely which does not fit the traditional business manuals which will help you understand when it comes to making good business decisions. He also encourages listeners to continue learning from everyone, especially their mistakes and failures. This knowledge will greatly help you get into the top 30 digital agencies in the UK.

What to expect in this episode:
(00:00) - Introduction.
(01:37) - Learning outside the box.
(02:29) - Thinking about the ups and downs often punctuated by key decisions.
(03:47) - How I felt working in the corporate world.
(04:17) - Deciding to start my own business.
(06:14) - The problem with being your own boss.
(10:19) - The Job of a CEO founder.
(11:35) - The decision to hire, when is a good time to do it?
(18:11) - Hiring an HR manager from the public sector or getting a good recruiter?
(20:05) - Digital marketing, and its complexity
(23:27) - Creating a strategy for clients and guiding them until the tactical execution.
(26:06) - The people in the company.
(35:29) - Connect with Tim.

About Tim Butler
A seasoned marketing professional with more than two decades of experience in
sales, marketing, and consulting. He is the founder and CEO of Innovation, a well-regarded marketing consultancy that has assisted clients across various sectors, including manufacturing, technology, healthcare, consumer products, finance, and professional services, comprehensive since its inception in 2014. His proficiency in digital marketing has earned him recognition from Google

Connect with  Tim Butler
LinkedIn:  https://www.linkedin.com/in/timbutler101
Websites: https://www.innovationvisual.com/                     
                   https://www.medicalstockimages.net/
                   https://www.medical-artist.com/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]


FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

How do people start their journey to the world of entrepreneurship, exploring the emotional challenges and immense potential that come with it?

This episode's guest, Mark Stern, shares with Kay and the audience some valuable insights on trusting your gut, overcoming limiting beliefs, and breaking free from the constraints of a corporate job.

Mark emphasizes the importance of understanding your customers’ needs and providing them with clear roadmaps to success. He also encourages listeners to embrace the fun side of entrepreneurship, niche down to find their purpose, and inspire others to join them on the journey. This episode is packed with practical tips and inspirational advice for anyone considering starting their own business.

What to expect in this episode:
(00:00) - Introduction.
(01:05) - From corporate consulting to building his agency.
(07:23) - Trusting your intuition in entrepreneurship.
(10:22) - Our belief systems become our reality.
(13:15) - Entrepreneurship removes limiting factors.
(15:35) - Starting the Custom Box Agency.
(21:30) - Creating a client journey.
(26:00) - Acquisition, service delivery, and retention.
(28:51) - Connect with Mark.

About Mark Stern
Mark Stern is a serial entrepreneur, strategy and innovation consultant, digital marketer, and speaker with over a decade of experience in helping Fortune 500 companies in growth, retention, and much more. He's also the CEO of Custom Box Agency, which uses custom boxes and virtual events to empower entrepreneurs across various industries to grow their businesses.

Connect with Mark Stern
Facebook: https://www.facebook.com/mark.sterno/
Website: https://www.custombox.cc/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/
Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:
- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Imagine using AI to personalize your marketing messages so precisely, it feels like mind-reading! The future may be closer than you think.

In this episode, marketing expert Martin Pietrzak delves into the intricacies of measuring ROI and navigating data fragmentation in contemporary marketing. He discusses the importance of aligning sales and marketing teams for optimal outcomes and leveraging technology to drive innovation in digital marketing. Martin and Kay also explore the era of marketing with AI, examining its implications for employment, personalization strategies, and the utilization of automation.

This episode is packed with actionable insights and is a must-listen for marketing professionals and entrepreneurs looking to dominate the ever-changing marketing landscape and discover the secrets of marketing success in the digital age.


What to expect in this episode:
(00:00) - Introduction.
(01:10) - From corporate to tech startup and marketing.
(10:20) - Discontinuing his previous startup.
(12:48) - The curiosity to do something new.
(14:54) - Internal motivation of an entrepreneur.
(16:35) - Measuring ROI in marketing.
(20:45) - McKenzie’s study on the impact of AI.
(30:10) - How to connect with Martin.


About Martin Pietrzak
Martin Pietrzak is a seasoned entrepreneurial marketing executive and the CEO of Pinch Marketing, a partner for B2B digital marketing and lead generation. He has 20 years of experience in all facets of marketing, specializing in tech, SaaS, and startup fields with hands-on planning and implementing of digital and conventional marketing strategies that exceed revenue targets in corporate and start-up environments.

Connect with Martin Pietrzak
LinkedIn: https://www.linkedin.com/in/martinpietrzak/
Website: https://www.pinch.marketing/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Network marketing is all about the power of persistence and building relationships that lead to compounding results.

Jordan Adler, a high-ticket network marketer, discusses the key elements of building a business through network marketing. From persistence to finding the right recruit and shifting your focus on bad days. Jordan shares with Kay how he starts his day with a ritual and keeps his focus when things are going tough by staying positive, refocusing his energy, and not quitting!

In this age when much of marketing is transactional, Jordan reminds us to do the opposite by building relationships, giving more, and making it personal because growth always happens in the relationship.


What to expect in this episode:
(00:00) - Introduction.
(02:40) - From living in a garage to cracking the network marketing code.
(10:22) - What kept Jordan going and trying.
(14:26) - Everything has to do with You.
(19:37) - Starting your day with rituals.
(23:52) - Work harder when other people stop.
(25:52) - Energy and connecting with people.
(26:38) - How network marketing creates financial freedom.
(31:10) - Networking is building relationships.
(33:00) - All about Promptings.
(38:22) - How to connect with Jordan.


About Jordan Adler
Jordan Adler is ranked one of the top networkers in the world. He is the Author of the #1 Amazon Best-Seller, Beach Money. He has created a seven-figure income in his current network marketing enterprise and has personally inspired thousands of people to achieve remarkable success through network marketing. Despite a rough start with network marketing, including financial struggles and a lack of initial success, Jordan's perseverance led him to become a top earner, building a large network and inspiring others to pursue their dreams.

Connect with Jordan Adler
Instagram: https://www.instagram.com/beachmoneyjordan/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Many people struggle to identify their career path early on. At what point did you realize your true passions?

In this episode of the Make Your Mark podcast, Kay welcomes John Rossman, a distinguished leadership and digital transformation expert, three-time author, and former Amazon executive pivotal to the launch of the Amazon marketplace in 2002. John shares his unexpected journey from studying engineering to his transformative experiences at Amazon and beyond. He delves into his passion for problem-solving and efficiency, recounting his pivotal role in scaling the marketplace business. John's diverse career path, including client collaborations and impactful writing, embodies his mission to enhance experiences, foster better cultures, and achieve superior business outcomes.

What to expect in this episode:
(00:00) - Introduction.
(01:30) - Passion for Problem-Solving.
(05:52) - Evolution of Leadership Skills.
(09:40) - Technological Innovations.
(11:55) - Amazon’s Challenges in the Beginning.
(13:51) - Building Trust Through Commitments.
(16:15) - Understanding inputs and outputs.
(17:45) - Strategic Approach to Technology Integration.
(21:45) - Upcoming Book, "Big Bet Leadership”
(22:20) - Connect with John.

About John Rossman
John Rossman, a distinguished Business Advisor and Leadership Keynote Speaker, stands out as a thought leader in digital and innovation strategies. Leveraging his former executive role at Amazon, where he played a key part in launching and scaling the Amazon Marketplace business, Rossman now advises companies and leaders on achieving greater agility and competitiveness. His insights, encapsulated in three influential books, including "The Amazon Way," and his role as a sought-after Amazon.com analyst featured by the New York Times and CNBC, underscore his impact on the digital landscape.

Connect with John Rossman
Website: https://rossmanpartners.com/
LinkedIn: https://www.linkedin.com/in/john-rossman/
Twitter: @johnerossman
Blog: The-Amazon-Way.com

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Art and culture are powerful forms of human expression. It is what connects us. But as technology increasingly influences our experiences through digital mediums, how will it shape our perception and how will it help us appreciate traditional art in a new way?

The conversational and visual web is rapidly changing and is now shaping the way we consume social media and art. In this episode, Hussein Hallak walks us through the digital transformation of arts and his aim to bridge the gap between traditional and digital experiences. Through his expertise, he built a platform, where finally, arts and culture intersect with technology. By creating a space not just for artists but also a platform for viewers that allowed for curated digital spaces of art, Hussein offers an immersive artistic experience through the use of technology.

What to expect in this episode:
(00:00) - Introduction.
(02:25) - Beginning of Hussein's journey in the art world.
(07:57) - The birth of a digital platform for art and artists.
(12:02) - Podcasting and Art: creating a space for artists.
(16:08) - Intersection of arts and culture with the enabling technology.
(17:55) - Conversational and visual web.
(19:45) - The evolution is happening now.
(24:15) - How to connect with Hussein Hallak.
(25:43) - The future is for those who try the most.

About Hussein Hallak
Hussein Hallak is a seasoned entrepreneur and visionary with a career spanning over 25 years. He is the founder of Next Decentrum which launched the product Momentable.Art, an art and culture discovery platform. A published author and a sought-after speaker, Hussein was previously an evangelist and General Manager at Launch Academy where he has mentored and trained hundreds of entrepreneurs helping him become a premium tech incubator and a force to be reckoned with in the tech industry.

Connect with Hussein Hallak
Website: https://www.momentable.art/
LinkedIn: https://www.linkedin.com/in/husseinhallak/
Email: [email protected]

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Understanding consumer psychology will help businesses and business owners craft their First Time Offer and shift from a mindset of selling to serving.

In this episode, our special guest Craig Andrews, founder of the marketing agency Allies For Me, highlights the significance of trust and empathy in business relationships and introduces the concept of first-time offers to solve customer problems emphasizing the importance of creative fulfillment and understanding consumer psychology.

Craig shares his journey from engineering to marketing and talks about the concept of system one thinking in marketing strategies and turning strangers into high-paying customers using a proven method resembling the stages of courtship.

What to expect in this episode:
(00:00) - Introduction.
(02:55) - Craig's journey from the Marines to design engineering and marketing.
(11:05) - Discovering the psychology of marketing.
(13:49) - Tapping the right part of the brain for decision-making.
(17:28) - Craig recounts having COVID-19 and being in a coma.
(29:05) - Crafting the First Time Offer.
(31:29) - Choosing between free or paid product.
(33:16) - Shift of mindset from selling to serving.
(37:47) - How to connect with Craig

About Craig Andrews
Craig Andrews is Principal Ally and visionary behind the success of allies4me where he helps high-ticket B2B service businesses close more deals faster at higher prices using FTO or first-time offers. He is a podcast host and a multi-best-selling author. Over the last 25 years, his experience has spanned search engine optimization, internet marketing software, biomedical, and semiconductors.

Connect with Craig Andrews
Website: https://allies4me.com/
LinkedIn: https://www.linkedin.com/in/craig-andrews/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Make your mark through the power of Public Relations. Adrienne Greenwood, a public relations expert, guides us through the complex and often misunderstood work of public relations and the journey of building brand perception and narratives.

In this episode, she answers the frequently asked questions, emphasizes and shares the importance of a consultative approach that builds trust and credibility, crafting a unique brand story, and utilizing various PR tactics to reach your target audience.

If you're an ambitious leader looking to find your zone of genius, amplify your voice and influence, get more media coverage, elevate your brand, and make a lasting impact, you're in for a treat! Listen in and unlock your hidden potential through public relations.

What to expect in this episode:
(00:00) - Introduction.
(02:51) - Adrienne's journey to becoming a PR expert and building her business.
(10:00) - The Hero's Journey: Understanding client archetypes and their zone of genius.
(18:00) - An insider look into the PR process.
(24:40) - Amplifying your Podcast through PR.
(30:55) - Three-pronged approach to podcast launch.
(31:52) - Importance of connections in PR.
(33:28) - How do you know if you're ready for PR?
(36:14) - How to connect with Adrienne.
(36:50) - Why hiring a publicist is important.

About Adrienne Greenwood
Adrienne Greenwood Haus is a publicity expert and business strategist. She is a published author, a contributing journalist at The Grit Daily, Women on Business, and an editor-in-chief at Disrupt.ink. She converges thought leadership, book publishing, and brand influence, and is dedicated to guiding ambitious business leaders and industry experts to leverage and monetize their knowledge through the journey of authorship and brand elevation using a tailored and strategic focus on content marketing, public relations, and digital storytelling.

Connect with Adrienne Greenwood
Website: https://adriennegreenwood.com/
LinkedIn: linkedin.com/in/adriennegreenwoodhaus

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar the Host:

- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com