Lee Hnetinka believed in the idea of having products delivered to customers in minutes, so he built the company and the platform to make it happen. That company is FastAF and since launching, Lee has been able to get some major brands onto the marketplace that offers one of the biggest differentiators in the game: speed. How? Find out on this episode. 

Tune in to learn:

• Why curation and personalization mean the same thing and how to create a personalized platform (11:20)
• Unlocking the key to customer acquisition (17:30)
• How to bring people back to events (23:30)

Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce 

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