Making the Maven

Keith Norris is the Founder and Owner of the Paleo F(x), a conference that not only focuses on the Paleo diet, but also on your physical health as well. The conference has been running consecutively for 8 years and it has grown substantially since its first event. On the show, Keith discusses the importance of setting a vision and being okay with the fact that it will change, and how he and his wife were able to prevail through hardship and achieve their dreams when it was so easy to make the excuse not to.

Key Insights & Aha Moments:

*Check out Keith's event, Paleo F(x), which will be going down April 27-29th!

*How did Keith get started in this space?

*Keith and his wife both left corporate around the same time and they set clear intentions for what they wanted their life to look like in the future.

*There were so many things happening around Keith and his wife's life where they could have easily made an excuse not to pursue their passion but they stuck with it and kept pushing forward.

*How did Keith find the strength to keep going on when his daughter passed away?

*Keith knew he wasn't crazy. He was passionate.

*You can't surf on a flat sea.

*It's important to have vision but keep in mind that your vision is going to change over time, too.

*There are no easy decisions in entrepreneurship.

*How much of a role does gratitude play in Keith's life?

*Did Keith experience any bumps along the way when he launched Paleo F(x)?

*What kind of topics does the Paleo F(x) conference cover?

Mentioned in This Episode:

MichelleMcGlade.com

Paleofx.com

While I was on vacation, some fears were coming up inside me that I simply could not ignore. What's the next step for me and my business? I kind of have an idea, but at the same time, I'm not 100% sure. I believe fear has really been the root cause as to what's been holding me back to get to the next level. Having fears is extremely normal and it happens at all business levels, so what can you do about it?

Key Insights & Aha Moments:

*This episode is all about fear. It's been on my mind a lot lately.

*I just got back from my vacation in Costa Rica!

*Kevin Breeding wrote a post and it really stuck with me while I was on vacation.

*Do you fear you're going to be a failure?

*Do you fear you're going to be successful?

*Are you not fully committed to your practice?

*I am struggling with all three of these things.

*What's the next step for me? I don't really know.

*What's holding me back from getting to the next level?

*These fears will not go away. You're not alone.

*What's really holding you back is what's inside of you, not what's happening on the outside.

*So, what do you do about this?

*I see that you're not fully committed to your dream. What needs to happen here is you need to begin to change your mindset.

Mentioned in This Episode:

MichelleMcGlade.com

Annmarie Gianni products

Mindsetengine.com

"Building the Entrepreneur's Mindset Up | Kevin Breeding | MTM089"

"Re-Enroll in Your Dream | Gloria Banks | MTM123"

Today's guest is Lisa Carpenter! I know she's such a fan favorite, which is why I've had her on the podcast each year. This is Lisa's third time on the show and you guys just can't get enough of her. Lisa is launching her very first book, so stay tuned to the end for more info! On the show, Lisa talks about some of the struggles she had while writing her book, trying to find her worthiness in her business, and so, so much more.

Key Insights & Aha Moments:

*Lisa has been on the show three times! She's such a fan favorite.

*Lisa has a new book out! Please, please check it out!

*Typically, Lisa tries not to work on Monday mornings or on Fridays.

*Next-level leaders understand that it's about working on themselves that's going to get them results.

*The journey, not the results, is the fun part.

*Why did Lisa decide to write a book?

*Lisa believes you should always ask for help. She definitely couldn't write this book on her own and is so glad she found someone knowledgeable to help her.

*Lisa already had a local following, so when she launched her online business and course, and literally heard crickets, it was discouraging.

*The road to passive income is not passive. These things take time.

*Lisa was constantly searching for her worthiness in her business, but she realized that her business would never fulfill that hole for her.

*How do you want to feel every single day?

*Lisa hated asking for help and she knew she had to challenge herself on this.

*Stop hiding, stop trying to be a perfectionist, and put your work out into the world.

*Have the courage to strip down your personal story, question your beliefs, and allow new information to rise above you. Challenge yourself.

*We are unique and smart individuals, but we are avoiding the things that are making us uncomfortable, and this is why we struggle to grow.

*Have any questions for Lisa? Feel free to reach out to her!

*And don't forget: Be kind to yourself.

Mentioned in This Episode:

MichelleMcGlade.com

Annmarie Gianni products

Lisacarpenter.ca

Lisacarpenter.ca/booklaunch

Lisa on Facebook

"Let Go of Your Own Personal Flaws | Lisa Carpenter | MTM051"

"Let Entrepreneurship Be Easy for You | Lisa Carpenter | MTM087"

Gloria Mayfield Banks is ranked the Number 1 Elite National Sales Director for Mary Kay Cosmetics and annually leads her international sales team to multimillion-dollar success. She is a motivational speaker, success strategist, and sales trainer. Her interview today will blow you away! Gloria is just beaming with energy and on today's show, she discusses how you can pursue your dreams WITH the support of your friends and family and not feel so alone when doubt starts to sink in.

Key Insights & Aha Moments:

*Gloria found out she was dyslexic in 7th grade and really struggled with reading.

*How does Gloria have so much energy and passion in her life?

*When did Gloria decide to be unapologetic and a go-getter for her life and career, despite all the naysayers?

*One of the benefits of being in network marketing is that you are surrounded by powerful, inspiring, and positive people … that believe in you!

*The biggest struggle for women entrepreneurs is that they're alone.

*The angel of success is right around the corner.

*It's hard for women to convince their families why they're going into business for themselves; because of this, they lose out on their dreams.

*You can get buy-in from your family by setting tangible deadlines that they can understand.

*The definition of success for most people is progress.

*When you feel alone, that can turn into serious doubt and that can lead to a very cloudy vision.

*Confidence needs to be reestablished as you grow.

*You can't sell somebody else your dream.

Mentioned in This Episode:

MichelleMcGlade.com

"5 Steps to a Waitlist Wellness Practice" — Freebie!

Michelle on Facebook

Gloriamayfieldbanks.com

On this week's show, it's just yours truly! Hello! Over the years of running a business, there's something that keeps coming up again and again — there's a process to all of this. Like baking (something I love to do), you don't just go in blind and throw in a bunch of ingredients together and hope it works. No way. You follow a recipe and the same should be true with your business. Today, I want to introduce to you and announce my Hustle & Flow Framework™. It's a recipe for your wellness business. I've made a lot of mistakes over the years and there's no reason why you should go in blind and re-create the same mistakes. This is why I've built a framework to help you get those dream clients the smart way!

Key Insights & Aha Moments:

*I've been podcasting for the last 2.5 years! Wow. Time flies!

*I try not to re-record something. I believe the first time is the real time.

*The cat's out of the bag. I want to announce the Hustle & Flow Framework™!

*After listening to this episode, go to my Facebook page and please, please tell me what your favorite type of cookie is!

*I love, love Annmarie Gianni skin care products.

*I really enjoy to bake, but I don't like to cook. Do you have a preference?

*I love following the recipes. It's relaxing and you don't have to do all the guesswork, which leads to my second point…

*When it comes to your business, you gotta follow a recipe!

*Don't reinvent the wheel.

*The recipe for success is out there, the only catch is you gotta get out there and do it.

*In the Hustle & Flow Framework™, I give you the recipe and help take all that guesswork out!

*I learned the hard way through trial and error and there's no reason why you gotta do the same mistakes too.

*You need to hustle to grow your business, there's no shortcut to that, but you can't consistently hustle without burning out, which is where flow comes in!

*After hundreds and hundreds of client interactions, I know what works and what doesn't.

*Everybody wants to jump directly into the flow and completely skip the hustle part. Doesn't work that way!

*I'm sorry if I sound like a Debbie Downer, but believe me, this is not hard. However, if you're struggling, you might be following only one section of the recipe and that's why things aren't raising for you.

*I'm sick of seeing you fail. Don't overcomplicate it. Just make sure you're following the full recipe!

Mentioned in This Episode:

MichelleMcGlade.com

Stay tuned for the Hustle & Flow Framework™

Michelle on Facebook

Annmarie Gianni products

Dr. Glenn Livingston is a veteran psychologist and was the longtime CEO of a multi-million dollar consulting firm that serviced several Fortune 500 clients in the food industry. Glenn is also the author of Never Binge Again, which has helped thousands of people reprogram themselves on their relationship with food. On the show, Glenn discusses how health practitioners can market themselves authentically and ethically and dives deep into the psychological reasons why we have food addictions.

Key Insights & Aha Moments:

*Glenn is so passionate about his line of work that he self-funded a study with over 40,000 participants and today, he will be sharing his personal journey out of obesity.

*Both Glenn's parents were psychologists! It really helped him become an introspective thinker and it inspired him to become a Ph.D., himself.

*Glenn has experienced some failures along the way, the worst one was when his business failed, he became $700K in debt and had lost $2 million in the business.

*What do practitioners need to be thinking about from a marketing perspective?

*You don't have to lie to your client in order to be effective at marketing. In fact, that's not even considered ethical marketing. There is a way for you to promote yourself truthfully and authentically.

*If you feel icky about marketing, then take a step back and ask yourself, what you believe about your product. Do you believe people out there are suffering and you have the solution? If yes, then market with pride. Go all out! Embrace it!

*How can local practitioners best market themselves ethically?

*What was Glenn's journey from having their own practice to marketing consultant to writing the book Never Binge Again?

*Addiction targets the lizard brain, and our lizard brains are not prepared for food addiction.

*Is binge eating common among men?

*Practitioners can get certified in Glenn's methodology to further help their clients who are struggling with weight and eating issues.

*Never Binge Again isn't a diet plan, it's a way to structure your brain so you can regain control and combat impulse!

Mentioned in This Episode:

MichelleMcGlade.com

Online Marketing Secrets of the Top Wellness Practitioners

Target Your Market Like a Boss

Neverbingeagain.com

Dr. Deanna Minich is an internationally-recognized teacher, author, scientist, speaker, and artist. She has more than 20 years of diverse, well-rounded experience in the fields of nutrition and functional medicine, including clinical practice, research, product formulation, writing, and education. On today's show, Deanna shares how she helps her patients change bad health habits into good ones, how medicine and healing are an art, and so much more!

Key Insights & Aha Moments:

*Are you struggling with your online marketing? Struggling to get clients? I have a webinar coming up for you!

*Deanna's mother was a health nut and Deanna would rebel against that, which ended up causing some emotional eating issues for her while growing up.

*Deanna had to discover herself and through that, she found out what being healthy really meant.

*Shoutout to Dr. Jeffrey Bland for being Deanna's awesome mentor.

*For health practitioners, how important of a role is science for them?

*There is an art to medicine and there's an art to healing. It should really be called the healing arts. It's not a 'private practice.' People aren't 'practice'!

*It's important to have a 3-pronged approach. To be centered in the heart, grounded in the gut, and strong in the mind.

*Where are health practitioners weakest in this 3-pronged approach?

*When Deanna thinks of leaky gut, she thinks about leaky boundaries. Everything is connected.

*Whenever we have a personal crisis, we don't want ourselves to suffer, but we also don't want anybody else to experience what we've gone through, either.

*Why do people make such bad choices when it comes to food? Deanna still doesn't completely understand why.

*Deanna is helping her clients bridge the gap between what's the most important thing in their life to their health.

*At the end of the day, we have to meet with people where they're at. You can't force them out of their routine overnight.

*Get your clients to focus on one and only one thing at a time. If they try to change too much at once, they'll lose focus.

*Deanna has a 16-week course on how to align foods with supplements available right now!

Mentioned in This Episode:

MichelleMcGlade.com

Target Your Market Like a Boss

Deannaminich.com

Deannaminich.com/rainbow-foods-and-supplements

Jeffreybland.com

Behaviormodel.org

On this week's show, I wanted to bring on a fellow coaching student of mine. I am so proud of Sonia Solomonson's success. Sonia literally went from unfulfilled employee to business owner with 20 appointments on opening day. The crazy part is, she's only been in business for two months! This stuff really works when you do the work and I want you to use Sonia as inspiration to stop being unfulfilled/complacent and start taking actions to fulfill your life's purpose.

Key Insights & Aha Moments:

*If you're sick of hearing me tell you owning your own practice is possible, then you must, must listen to what Sonia has to say. She is crushing it and so can you!

*I have a new training out for you guys. Link in the show notes!

*Where was Sonia in her career before she started her business?

*Sonia became complacent with working for somebody else, yet she was very unfulfilled.

*After talking to friends and family, Sonia realized that she's still young and the decisions she makes now are going to set her on a certain path for her future. If she's not happy now, what will she be, 5 years from now?

*Where is Sonia today and what does her business look like?

*On Sonia's opening day, she had 20 appointments!

*Things really opened up for Sonia when she specialized. Everyone BUT the acupuncture community told her to do that from day one.

*Are you thinking about hiring Michelle as a coach? Sonia says you gotta stop thinking and start doing it.

*At only two months in her business, Sonia has experienced rapid growth. She knows she wouldn't even be nearly as far a year into the business if she tried to do this on her own.

*Sonia feels like she's finally coming out of her shell.

*Sonia has never hired a coach before, but being able to have accountability weekly was amazing.

*Sonia is an amazing inspiration for fellow practitioners everywhere!

*Before Sonia worked with me, Sonia was not jumping out of bed every day to get to her job. She was exhausted when she came home. She wasn't miserable, but she definitely wasn't having fun either.

*It really works when you do the work!

*Your messaging needs to be put in layman terms! Who are you really speaking to? Not your colleagues!

*To be honest, making money is really boring. Showing up every day and doing good work makes life more interesting, engaging, and frankly, worth living!

*All you need to be is clear on where you want to go. You don't need to work out the details of 'how' just yet.

Mentioned in This Episode:

MichelleMcGlade.com

Online Marketing Secrets of the Top Wellness Practitioners

Sonia on LinkedIn

I'm back with another solo episode! It's the new year and we're excited to achieve our goals, but some things that keep coming up with my students are their self-limiting beliefs. Are you saying words like, 'I'm not ready yet,' or 'I'm too busy,' and it's making you stop dead in your tracks? You are sabotaging yourself! Let's help you get unstuck in today's episode so you can put yourself out there and do great, great things!

Key Insights & Aha Moments:

*Are you self-sabotaging yourself?

*I'm posting a live webinar this Wednesday 17th at 12 p.m. EST about the three online marketing secrets! Don't miss it!

*One of the reasons why you're getting stuck is because you keep falling into the same limiting beliefs that are holding you back.

*We naturally want to go into situations that make us feel safe. However, as business owners we need to battle against this.

*You need to constantly be analyzing and adjusting what's comfortable for you as you grow your business.

*How does self-sabotage show up in different people?

*Pay close attention to what kind of words are coming out of your mouth.

*Are you saying words like, 'I'm not ready yet,' or 'I'm too busy'?

*Stop making excuses for yourself! You can do it.

*How do you overcome these barriers you are putting on yourself? Step one: Question the validity of each excuse you're coming up with.

*Do you feel like 2017 didn't go the way you wanted? Do you feel like you just didn't make things happen? This stops now!

*What kinds of things are triggering you to say these self-limiting beliefs? Do they come up when you're faced with new territory or the unknown?

*I'm so, so passionate about this topic because I've been through this too!

*Take time to reflect on your business and see where you can improve.

*It's great to aim high, but set yourself up for a realistic journey so you don't end up discouraged and disappointed with yourself.

Mentioned in This Episode:

MichelleMcGlade.com

Online Marketing Secrets of the Top Wellness Practitioners

Welcome to the new year! In this week's show, you just have yours truly sitting one-on-one to give you a real talk about a lesson I had to relearn in 2017. A couple of years ago when I decided to shut down my brick and mortar business, I was so focused on 'how' I wanted to let my business go that it took me almost a year (and near burn-out) for me to finally let it go. I was so focused on 'how' that I ended up dragging the task on for more than it needed to be. The same thing happened to me again in 2017! Today, I'll be sharing this valuable lesson with you so that you can prevent and stop yourself from going through the exact same thing in your business.

Key Insights & Aha Moments:

*I was so fortunate to meet up with my inner circle mavens for a 2017 year review.

*What kind of lessons have I learned throughout the year?

*On January 17, I have a free webinar for you! Don't miss it.

*I had to relearn a lesson this year. That lesson was to not be so attracted to how things will happen in your business.

*After 3 years of blood, sweat, and tears, I decided it was time to close the brick and mortar business to focus on coaching. It was a tough decision to 'walk away' from it all.

*I wanted to see my business baby live on. I decided that it was best to sell my business. Little did I know the universe was laughing at me!

*I overworked myself for a year trying to sell my business and I was just hitting wall after wall.

*When I stopped pushing on 'how' I wanted my business to end. Guess what, the universe delivered and gave me a different solution.

*One thing people get wrong when they're trying to manifest things is they're still very attached to the how.

*Sometimes, we just don't know how to do things, but that's okay. If you just start taking action without being attached to the 'what' and the 'how,' that's when magic and results start to come.

*In 2017, I made a big marketing push to attract more people into my online community. However, I was struggling to communicate value to new audiences.

*I'm sharing this with you today as I reflect on some of the highlights that happened in 2017.

*At the end of the day, it's all about you getting clear on what you want and then taking action on those goals. Do not get attached to the how or the little details of how it happens.

Mentioned in This Episode:

MichelleMcGlade.com

Wellness Marketing Master Class

Playing the Matrix, by Mike Dooley