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Marketing Above All
Marketing Above All episodes
- Episode 134: Coronavirus Marketing Impact
We can't seem to go more than five minutes without hearing about this coronavirus. In episode 134 I will give you a few tactics we are using to ensure you don't lose market share during this uncertain time.
10 min - Episode 133: How to run an A/B (Split Test) To Increase Your Sales
An often overlooked tactic is split testing. Essentially you design some type of offer and then look at designing another that is very similar with a small tweak to see which one performs better. In episode 133 I will teach you how to quickly set up split tests for more profits.
11 min - Episode 132: How often should you follow up with your leads?
In episode 132, I answer one of the top questions I get asked every day: how much follow up is enough (or not enough)? Tune in to learn the answer, one that may shock you!
11 min - Episode 131: Your Hidden Marketing Weapons
There are two hidden marketing assets that cost absolutely nothing that will very quickly separate you from the pack. Tune into episode 131 to learn more!
11 min - Episode 130: Marketing In a Recession
The economy over the few weeks has been a bit rocky. Whether or not we are headed to a recession is well above my paygrade. I want you to be prepared regardless. In episode 130, I will give you the #1 mistake business owners make with their marketing in a recession so you can avoid it!
11 min - Episode 129: Making the most out of the off season
A lot of businesses experience seasonality. The off season is actually my favorite season because it's the best time to get your marketing in order before the craziness hits. Tune into episode 129 to learn how to prepare for your busy season well ahead of the curve.
10 min - Episode 128: How many emails should you send?
One of the best assets to your marketing efforts is your email list. The question often comes up around "how many emails should I send?" In episode 128 you will learn the ins and outs of sending emails at the best times and the right frequencies for the best impact to your local business.
11 min - Episode 127: Door Hangers For Near Instant SalesIf you run any type of local business that sells to consumers, door hangers can be a massively effective tactic. In episode 127 I teach you how to design and execute a profitable door hanging strategy for local business growth.11 min
- Episode 126: Your A-List CustomersNot all your customers are created equal. That’s right, you should not be treating your customers totally differently. In episode 126, I will teach you strategies to make sure your a-list customers are not only segregated out, but treated like gold!11 min
- Episode 125: Are you leveraging your data?Your customers and prospects are at the center of their own universes. A few days a year are very important to them: birthdays, anniversaries and the like. These are prime opportunities to build trust and take your relationship up to another level. In episode 125, I will give you a few surefire ways to best capitalize on these events.12 min
About Marketing Above All
From the publisher's feed
The day to day of running and growing a business is no easy task, especially when the odds of success are not in your favor and pretty much stacked against you.
Every day, join Michael Tasner, the king of Local Marketing, bestselling author of Marketing In the Moment and former Chief Marketing Officer of Guerrilla Marketing as he gives you one actionable marketing tip, tool or tactic to grow your local business.
If you have a local business and want to be sure that not only your business stands the test of time but actually grows (and makes a hefty profit), this show is a must listen!