My guest this week is Pete Walter, on time TV producer now a media consultant who recently set up his own marketing services company.

We talk about how Pete set up BuzzRamp and the challenges he faced, and how his subscription model works and differs from traditional marketing agencies.

You can’t dive into the tactics of marketing communications without a strategy.

But many companies do. Sometimes the word strategy and its association with complexity is what puts them off.

So, let’s build a marketing strategy without using the word strategy.

Rodney Hobson, finance journalist and creator of the Detective Paul Amos novels is my guest on the show this week.

We talk about how he got into writing books on finance topics, branched out into crime fiction and has most recently been helping people avoid scams.

We’re going to have to change the paradigm.

That word, paradigm, is what set me off on my career long obsession with keeping marketing simple.

In this solo episode I’m going to tell you exactly why that happened.

My guest on the show this week is Mollie Burdge. People say financial services isn't a career young people aspire to. Mollie doesn't agree.

We talk about how she became an apprentice at financial adviser firm Future Proof and about her experiences along the way to achieving her goal of becoming a financial adviser.

My guest on the show this week is Phil Bray, on time financial adviser who launched a marketing agency for financial advisers

We talk about the lessons he learned from building the Yardstick Agency and the importance of putting together a marketing strategy before diving into communications, something I've been banging a drum about for years.

The key to simple marketing is to assume your customer knows nothing.

And bizarrely enough the latest revamp of TV’s Who Wants to be a Millionaire provided a perfect example of this.

My guest on the show this week is Andrew Wibberley, back on the Marketing and Finance Podcast for the second time.

Like me, Andrew decided to leave big corporate and set up his own business. After several successful years he's decided to accept a role which takes him back into a corporate environment. We reflect upon the lessons Andrew learned from launching his own business, and how he can take those lessons into his new job.

Do you really need to use social media as part of your marketing? Is social media essential? essential? This week it's just me and the mic.

On the show this week is my guest Adam Piplica, intriguingly known as, the Singing Paraplanner.

We talk about how Adam set up The Magical Penny blog, how he's training to be an financial adviser and the Money Life Live event he hosted which aims to keep finance simple.