Words are a window into a company’s soul.

They reveal whether the company has a true customer focus or whether they’ve succumbed to complexity.

Let's grab a coffee and talk about it some more.

Welcome to episode 228 of the award-winning Marketing and Finance podcast.

My guest this week is Steve Folland, and we talk about using video content to engage your customers.

It’s a terrific way to build trust but many people don’t do it because they think it’s too hard, or they need expensive equipment, or they just don’t think they look good on camera.

We chat about why there are no excuses for not doing video content.

Welcome to episode 227 of the Marketing and Finance Podcast.

My guest this week is John F Kennedy, an adviser from Florida.

As you can imagine, sharing a name with a famous American President makes it difficult for him to rank in search.

We chat about how he's marketed his business, Candorpath, and some of the differences and similarities between UK and US financial services.

Welcome to episode 226 of the Marketing and Finance Podcast.

My guest this week is Louise Graham, an expert in self-discovery and human transformation.

We chat about how important it is to listen to our customers rather than just hear what they say, and how we can bring moments of thoughtfulness and kindness into marketing.

Welcome to episode 225 of the Marketing and Finance Podcast.

This week my guest is Clare Josa and we talk about imposter syndrome.

In a world increasingly recognising the importance of mental health and well-being, it's equally important to acknowledge this condition which can affect even the most confident and successful people.

Let's grab a coffee and talk to Clare about it.

Welcome to episode 224 of the Marketing and Finance Podcast.

What? You don't have a marketing strategy? You don't even have any goals?

Then it's likely your marketing communications tactics won't work.

Let's grab a coffee and talk about it some more.

Welcome to episode 223 of the award-winning Marketing and Finance podcast.

My guest this week is bestselling sales author, Alison Edgar.

We talk about how to make sales engaging to drive business growth and building an entrepreneurial spirit at work.

Welcome to episode 221 of the Marketing and Finance Podcast.

If you're putting together a talk or a presentation, don't repeat don't, go straight to PowerPoint.

There's a much better way. 

Let's grab a coffee and talk about it some more.

Welcome to episode 221 of the award-winning Marketing and Finance podcast.

My guest this week is Nathan Hirsch, founder of Freeeup, an online marketplace for freelancers and VAs.

We talk about how he built Freeeup and how he helps companies find the right freelancers to help them grow their businesses.

Welcome to episode 220 of the Marketing and Finance Podcast.

It's done

And it's off to an editor. My book on how to keep marketing simple is one step closer to publication.

Let's grab a coffee and I'll tell you what it's all about.

Welcome to episode 219 of the award-winning Marketing and Finance podcast.