Marketing Bound: For New B2B Marketers

Marketing Bound: For New B2B Marketers

By Laura L. BernhardBusinessEducationMarketing
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Marketing Bound: For New B2B Marketers episodes

  • #34: Creating a New Market, with Marie-Pier Hébert

    Ever had an idea for a market that doesn't exist yet?

    Marie-Pier Hébert started an on-demand babysitting service after working across the globe. No matter where she went, there were never any on-demand babysitting services for guests. So she moved back to Montreal and started Kiid.

    We discuss the different components of building a startup in a new market, including:

    1. How to adapt your target audience
    2. Different pricing models
    3. Understanding the audiences' needs
    4. If you're interested in the beginning phases of a startup, this story is for you. We don't kiid around;)

      Subscribe and share!

      www.noformulapodcast.com

      40 min
    5. #33: The New American Dream, with Marcus Chan

      Marcus Chan is the Founder and President of Venli Consulting. Marcus is a self-taught sales guru. He was promoted 10 times in 10 years, broke sales records, and worked for two fortune 500 companies. After 14 years in Corporate America, he started his own business helping salespeople with revenue growth, leadership development, and strategic planning.   

      In this episode, Marcus reveals the mindset, the perseverance, and the grit it takes to accomplish your goals. He tells us about his structured routine, the characteristics of successful people, and how he has built multiple streams of revenue.   He also redefines the American Dream and even discusses the value of a college degree. 

      Connect with Marcus Chan on LinkedIn. In the meantime, keep listening to hear Marcus' number one piece of advice for new entrepreneurs.  

      www.noformulapodcast.com

      58 min
    6. #33: The New American Dream, with Marcus Chan

      Marcus Chan is the Founder and President of Venli Consulting. Marcus is a self-taught sales guru. He was promoted 10 times in 10 years, broke sales records, and worked for two fortune 500 companies. After 14 years in Corporate America, he started his own business helping salespeople with revenue growth, leadership development, and strategic planning.   

      In this episode, Marcus reveals the mindset, the perseverance, and the grit it takes to accomplish your goals. He tells us about his structured routine, the characteristics of successful people, and how he has built multiple streams of revenue.   He also redefines the American Dream and even discusses the value of a college degree. 

      Connect with Marcus Chan on LinkedIn. In the meantime, keep listening to hear Marcus' number one piece of advice for new entrepreneurs.  

      www.noformulapodcast.com

      58 min
    7. #32: From Admin to CEO, with Mary Grothe

      If you're interested in sales, this episode is for you! Mary Grothe is the founder of SalesBQ - an outsourced revenue operations firm. Serving over 50 companies in the last year, they helped double and even triple revenue for many of their clients. In this episode, we get to hear about Mary Grothe's story from being in an admin role to breaking sales records at a Fortune 1000 company to thriving as a CEO. 

      Mary opens up about the several challenges she had to overcome. They include not knowing what to charge clients, lack of a recruitment process, not knowing when to say no, burnout, shiny object syndrome, and more! Mary explains what she learned from each challenge. So many golden nuggets in this episode! 

      Listen and share!

      www.noformulapodcast.com

      1 hr
    8. #32: From Admin to CEO, with Mary Grothe

      If you're interested in sales, this episode is for you! Mary Grothe is the founder of SalesBQ - an outsourced revenue operations firm. Serving over 50 companies in the last year, they helped double and even triple revenue for many of their clients. In this episode, we get to hear about Mary Grothe's story from being in an admin role to breaking sales records at a Fortune 1000 company to thriving as a CEO. 

      Mary opens up about the several challenges she had to overcome. They include not knowing what to charge clients, lack of a recruitment process, not knowing when to say no, burnout, shiny object syndrome, and more! Mary explains what she learned from each challenge. So many golden nuggets in this episode! 

      Listen and share!

      www.noformulapodcast.com

      1 hr
    9. #31: Embrace Your Difference, with Brandon Burns

      Brandon Burns differentiates himself in the business world with his entertainment side. Although he is the founder of the Enterprise Monkey App, he was also one of the top 30 contestants on Australian Idol and started his own band. In this episode, I have a great chat about sales, differentiators, and goals.  

      Share and subscribe!

      www.noformulapodcast.com

      42 min
    10. #31: Embrace Your Difference, with Brandon Burns

      Brandon Burns differentiates himself in the business world with his entertainment side. Although he is the founder of the Enterprise Monkey App, he was also one of the top 30 contestants on Australian Idol and started his own band. In this episode, I have a great chat about sales, differentiators, and goals.  

      Share and subscribe!

      www.noformulapodcast.com

      42 min
    11. #30: Five Leadership Growth Tips, with Beth Armknecht Miller

      After helping hundreds of people develop their leadership skills, Beth Armknecht Miller shares some of her tips with us! I ask her about her entrepreneurial journey and how Executive Velocity came to be. Then, we dive into Leadership Growth Tips, including how to ask good questions and how to ask for feedback. Beth also gives insight on how to measure leadership growth and how to self-audit your leadership skills.

      Regardless of whether you want to grow as a leader, I personally believe this episode is helpful to anyone in a professional setting. My favorite tip she shares is "being comfortable with silence." 

      Listen & Subscribe!

      www.noformulapodcast.com

      48 min
    12. #30: Five Leadership Growth Tips, with Beth Armknecht Miller

      After helping hundreds of people develop their leadership skills, Beth Armknecht Miller shares some of her tips with us! I ask her about her entrepreneurial journey and how Executive Velocity came to be. Then, we dive into Leadership Growth Tips, including how to ask good questions and how to ask for feedback. Beth also gives insight on how to measure leadership growth and how to self-audit your leadership skills.

      Regardless of whether you want to grow as a leader, I personally believe this episode is helpful to anyone in a professional setting. My favorite tip she shares is "being comfortable with silence." 

      Listen & Subscribe!

      www.noformulapodcast.com

      48 min
    13. #29: Remove Your Distractions, with Trevor Dunbar

      Trevor Dunbar mentors people to experience personal and spiritual growth. His tactic is to schedule wilderness retreats to help them through whatever might be holding them back. Using his 4Ps process, his goal is to send them back to their lives feeling more powerful. 

      In this episode, Trevor recounts how the 2008 recession turned his life upside down. Before the crash, he was a lieutenant in a fire department, owned a landscape and construction business, and had a lot of investments in real estate. After a business partner turned on him, he lost everything. Trevor tells us all about how he rebuilt his life by working for a valet company and the lessons he learned along the way. Some lessons include how to pivot your life, how to remove distractions from reaching your potential and the importance of building relationships. 

      So many great lessons in this episode. Be sure to listen and subscribe!

      www.noformulapodcast.com

      46 min

    About Marketing Bound: For New B2B Marketers

    From the publisher's feed

    Helping new B2B marketers look good at work. Tune in to the Marketing Bound Podcast to develop your marketing skills, navigate the corporate world like a pro, boost your confidence in your role and access the greatest minds in B2B marketing. Join Laura L. Bernhard every week to fast-track your career in B2B. Subscribe today!