Marketing Bound: For New B2B Marketers

Marketing Bound: For New B2B Marketers

By Laura L. BernhardBusinessEducationMarketing
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Marketing Bound: For New B2B Marketers episodes

  • #9: Reach Millions, with Digital Expert, Ryan Sprance

    Are you trying to grow an audience? Digital Expert, Influencer and Founder, Ryan Sprance shares his story of how he built audiences of hundreds of thousands of people. It started out as a side hustle, but when his employer found out, he got fired. Now, Ryan reaches 5 million people every single month.

    He Founded thestylishman.com, and Kaihatsu Media. He is a Founding partner of Awestruck and contributes to Forbes Magazine. We talk about it all in this episode.

    Listen now to hear about his conversation with Tim Cook, how Gary Vaynerchuck influenced his choices and about some of his failed projects.


    Subscribe to The No Formula Podcast!

    www.noformulapodcast.com

    1 hr 25 min
  • #8: Importance of Self-Leadership, with Eloïse Gagnon

    You have all the wisdom you need within you, according to this week's guest, Eloïse Gagnon. After practicing Tax Law for 15 years, she made the decision to change career paths and started coaching. Eloïse admits that it took over 2000 attempts to realize that her value proposition and goals were not clear enough to land any clients. With perseverance, she redefined her mission statement and narrowed her target audience. It was only then that things started to pick up.

    Eloïse also tells us about the daily habits she put in place for optimal success. She discusses the importance of being intentional and having gratitude, the role of self-leadership, and several other tips to guide your decision-making process. If you need inspiration or a push in the right direction, you’ll want to listen to this episode.

    Subscribe to The No Formula Podcast!

    Visit www.noformulapodcast.com

    1 hr 4 min
  • #8: Importance of Self-Leadership, with Eloïse Gagnon

    You have all the wisdom you need within you, according to this week's guest, Eloïse Gagnon. After practicing Tax Law for 15 years, she made the decision to change career paths and started coaching. Eloïse admits that it took over 2000 attempts to realize that her value proposition and goals were not clear enough to land any clients. With perseverance, she redefined her mission statement and narrowed her target audience. It was only then that things started to pick up.

    Eloïse also tells us about the daily habits she put in place for optimal success. She discusses the importance of being intentional and having gratitude, the role of self-leadership, and several other tips to guide your decision-making process. If you need inspiration or a push in the right direction, you’ll want to listen to this episode.

    Subscribe to The No Formula Podcast!

    Visit www.noformulapodcast.com

    1 hr 4 min
  • #7: It's Not All Sunshine & Rainbows, with Chris Carpini

    Ever feel like you're trying to accomplish someone else’s goals? Meet Chris Carpini, Co-Founder of the Emerging Markets Program. After entering an accelerator program right after university, the pressure to grow the company was intense. Unfortunately, this pressure negatively affected how they were making decisions.

    On top of that, the other co-founder wanted to leave the business and the government’s no-fly list affected the international-based business that almost led them to bankruptcy. Chris gets candid about the challenges he faced and opens up about what he’s learned along the way.

    You don’t want to miss this episode.

    Subscribe to The No Formula Podcast!

    Visit www.noformulapodcast.com

    55 min
  • #7: It's Not All Sunshine & Rainbows, with Chris Carpini

    Ever feel like you're trying to accomplish someone else’s goals? Meet Chris Carpini, Co-Founder of the Emerging Markets Program. After entering an accelerator program right after university, the pressure to grow the company was intense. Unfortunately, this pressure negatively affected how they were making decisions.

    On top of that, the other co-founder wanted to leave the business and the government’s no-fly list affected the international-based business that almost led them to bankruptcy. Chris gets candid about the challenges he faced and opens up about what he’s learned along the way.

    You don’t want to miss this episode.

    Subscribe to The No Formula Podcast!

    Visit www.noformulapodcast.com

    55 min
  • #6: Build a Million-Dollar Company, with Laura Roeder

    How do you make a million dollars in revenue in one year? Laura Roeder, Founder of social media management tool, Edgar, did just that. After many years of managing social media for clients, she realized a gap in the market and launched Edgar. By combining her marketing skills and her email list, Edgar grew very quickly. 

    We spoke about:

    1. Laura's journey to creating meetedgar.com
    2. Managing a remote team
    3. SaaS companies
    4. Why you shouldn't "be nice" in business
    5. What she thinks is the biggest mistake entrepreneurs make
    6. Subscribe to The No Formula Podcast!

      Visit www.noformulapodcast.com

      50 min
    7. #6: Build a Million-Dollar Company, with Laura Roeder

      How do you make a million dollars in revenue in one year? Laura Roeder, Founder of social media management tool, Edgar, did just that. After many years of managing social media for clients, she realized a gap in the market and launched Edgar. By combining her marketing skills and her email list, Edgar grew very quickly. 

      We spoke about:

      1. Laura's journey to creating meetedgar.com
      2. Managing a remote team
      3. SaaS companies
      4. Why you shouldn't "be nice" in business
      5. What she thinks is the biggest mistake entrepreneurs make
      6. Subscribe to The No Formula Podcast!

        Visit www.noformulapodcast.com

        50 min
      7. #5: Follow Your Mission, with Paul Simard

        As an entrepreneur, has a career change ever crossed your mind? It’s possible you may want to consider intrapreneurship. It’s a concept where individuals exhibit entrepreneurial skills in a job where they work for a company.

        For Paul Simard, he knew his entrepreneurial skills would elicit a positive impact by working for the UN Refugee Agency in Canada. Yes. He put his business on hold to further his mission of bringing people together. His journey led him to utilize his entrepreneurial skills. In other words, intrapreneurship. Contradiction to popular belief, he also addresses how the younger generation should not hyper specialize in any single domain.  If people want to specialize in anything, he thinks it should be learning. Listen to his journey and how he used reverse interviews to guide his path.


        Subscribe to The No Formula Podcast!


        Website: https://www.noformulapodcast.com/

        45 min
      8. #5: Follow Your Mission, with Paul Simard

        As an entrepreneur, has a career change ever crossed your mind? It’s possible you may want to consider intrapreneurship. It’s a concept where individuals exhibit entrepreneurial skills in a job where they work for a company.

        For Paul Simard, he knew his entrepreneurial skills would elicit a positive impact by working for the UN Refugee Agency in Canada. Yes. He put his business on hold to further his mission of bringing people together. His journey led him to utilize his entrepreneurial skills. In other words, intrapreneurship. Contradiction to popular belief, he also addresses how the younger generation should not hyper specialize in any single domain.  If people want to specialize in anything, he thinks it should be learning. Listen to his journey and how he used reverse interviews to guide his path.


        Subscribe to The No Formula Podcast!


        Website: https://www.noformulapodcast.com/

        45 min
      9. #4: Five Myths of Entrepreneurship Debunked, with Samantha Kris

        Samantha Kris recently earned the title of Best-Selling author for her book Bossing Up. As a guideline to how she changed her life and became a Success Coach, she reveals personal events and wisdom that got her through her toughest challenges. My favorite part of the book is her perception of Imbalance. Yes, the opposite of work-life balance! She also debunks five myths about entrepreneurship. For example, how entrepreneurs are scared to put their ideas out in the world because they think they need to get it right the first time. Oh, also, I ask her about her experiences bungee jumping, swimming with sharks and sky diving because I just had to know more about that!


        Subscribe to The No Formula Podcast today!

        1 hr 1 min

      About Marketing Bound: For New B2B Marketers

      From the publisher's feed

      Helping new B2B marketers look good at work. Tune in to the Marketing Bound Podcast to develop your marketing skills, navigate the corporate world like a pro, boost your confidence in your role and access the greatest minds in B2B marketing. Join Laura L. Bernhard every week to fast-track your career in B2B. Subscribe today!