Marketing Bound: For New B2B Marketers

Marketing Bound: For New B2B Marketers

By Laura L. BernhardBusinessEducationMarketing
Download on the App Store

Marketing Bound: For New B2B Marketers episodes

  • #60: Most Valuable Lessons from Over 50 Successful Entrepreneurs

    Want to know the secrets to success?

    After interviewing dozens of entrepreneurs, people ask me about the biggest lessons I learned from them. In this episode, I review the top 11 secrets that I think contribute to the success of all entrepreneurs I interviewed. And before you leave, don’t forget to subscribe to The Marketing Bound Podcast.


    Interviews listed in the order they were mentioned:

    Marcus Chan’s Interview: http://bit.ly/MarcusChanOnMB

    Tullio Siragusa’s Interview: http://bit.ly/TullioOnMB

    Eloïse Gagnon’s Interview: http://bit.ly/EloiseGagnonOnMB

    May Houri’s Interview: http://bit.ly/MayHouriOnMB

    Kris Ward’s Interview: https://bit.ly/KrisWardOnMB

    Christine Teh’s Interview: http://bit.ly/ChristineTehOnMB

    Kristin Molenaar’s Interview: http://bit.ly/KristinMolenaarOnMB

    Celia Gercovich’s Interview: http://bit.ly/CeliaGercovichOnMB

    Jeremy Mura’s Interview: https://bit.ly/JeremyMuraOnMB

    Maayon Gordon’s Interview: http://bit.ly/MaayanGordonOnMB

    Richard Moore’s Interview: http://bit.ly/RichardMooreOnMB

    Glenn Lundy’s Interview: http://bit.ly/GlennLundyOnMB

    Lea Turner’s Interview: http://bit.ly/LeaTurnerOnMB

    Alain Guillot’s Interview: http://bit.ly/AlainGuillotOnMB

    Marie-Pier Hebert’s Interview: http://bit.ly/MariePierHebertOnMB

    Chris Carpini’s Interview: http://bit.ly/ChrisCarpiniMB

    Hala Taha’s Interview: http://bit.ly/HalaOnMB


    The Marketing Bound Facebook Group mentioned: https://www.facebook.com/groups/marketingbound

    29 min
  • #59: Top 10 Podcasting Mistakes to AVOID, with Laura L. Bernhard

    Before embarking on the podcasting adventure, I highly recommend listening to the top 10 mistakes I made as a podcaster. Avoiding these mistakes will save you time and generate revenue faster. I also make recommendations on what you need to do instead. 


    Don’t forget to subscribe to The Marketing Bound Podcast for inbound marketing tips every week.

    And join to Marketing Bound Facebook Group if you have any recommendations for the show: https://www.facebook.com/groups/marketingbound

    29 min
  • #58: 15 Reasons to Start a Podcast, with Laura L. Bernhard

    If you’re thinking about starting a podcast, this episode will help you make that decision. I go through 15 reasons every entrepreneur should start a podcast and how a podcast has affected me and my business. I mention a lot of resources that I listed below for your convenience.

    Don’t forget to subscribe to The Marketing Bound Podcast for inbound marketing tips every week.

    And join to Marketing Bound Facebook Group if you have any recommendations for the show: https://www.facebook.com/groups/marketingbound

    ___________


    Previous Guests Mentioned in this Episode

    Samantha Kris’ Interview: https://bit.ly/SamanthaKrisOnMB 

    Samantha Kris’ Bossing Up Book: https://amzn.to/36QBjzM  

    Mark Metry’s Interview: https://bit.ly/MarkMetryonMB

    Mark Metry’s Screw Being Shy Book: https://bit.ly/ScrewBeingShy 

    Kris Ward’s Interview: https://bit.ly/KrisWardOnMB

    Kris Ward’s book: https://amzn.to/37PG0Ji 

    Jeremy Mura’s Interview: https://bit.ly/JeremyMuraOnMB

    Jeremy Mura’s Instagram: https://www.instagram.com/thejeremymura/

    Jas Takhar’s Interview: https://bit.ly/JasTakharOnMB

    Jas Tahkar’s website: https://bit.ly/JasTakharsWebsite


    Webinar Mentioned

    5 Mistakes You Are Making Social Media + How to Fix It Webinar: https://bit.ly/SocialMediaMistakesWebinar


    Software Mentioned

    Audacity: https://www.audacityteam.org/

    Camtasia: https://bit.ly/CamtasiaMB

    Otter.ai: https://bit.ly/OtterAIMB

    Headliner: https://bit.ly/HeadlinerMB

    Canva: https://bit.ly/CanvaMB

    21 min
  • #57: Reasons Entrepreneurs CANNOT Ignore Inbound Marketing and a BIG Announcement

    This week, I take on my first full solo episode where I discuss how the No Formula Podcast is becoming the Marketing Bound Podcast. I explain the new purpose of the podcast and what that means for you as an entrepreneur. I also include information about inbound marketing that you don't want to miss. 

    Here is a breakdown of the topics I review:

    1. Why the No Formula Podcast is changing
    2. Defining Inbound Marketing
    3. Why entrepreneurs should care about Inbound Marketing
    4. My vision for the Marketing Bound Podcast
    5. What will happen to the episodes of The No Formula Podcast
    6. How I came up with the name for The Marketing Bound Podcast
    7. How this podcast benefits you as an entrepreneur
    8. Definitely share this episode with fellow entrepreneurs and don't forget to subscribe!

      ---------

      Join the Marketing Bound Facebook Group here: facebook.com/groups/marketingbound

      ---------

      Here are the references mentioned in the episode:

      • https://www.hubspot.com/inbound-marketing
      • https://en.wikipedia.org/wiki/Inbound_marketing
      • https://www.optimizely.com/optimization-glossary/inbound-marketing/
      • 19 min
      • #56: Accelerate Business Growth by Optimizing Systems, with Kris Ward

        As a marketing strategist for 12 years and the author of Win the Hour, Win the Day, Kris Ward helps entrepreneurs get things done as opposed to just keeping busy. The book reveals her top strategies on how to make sure your business is supporting your life and not the other way around.

        Kris knows first hand what it’s like to be consumed by tasks and always feeling overwhelmed. So in this episode, we discuss how she changed that. We tells us how to make your processes more efficient and the importance of establishing a routine when discipline doesn’t work.

        Visit winthehourwintheday.com/outsourcing-playbook for Kris’ new course on how entrepreneurs can outsource work. In the meantime, keep listening to find out why Kris doesn’t think anyone should have a To-Do list.

        51 min
      • #56: Accelerate Business Growth by Optimizing Systems, with Kris Ward

        As a marketing strategist for 12 years and the author of Win the Hour, Win the Day, Kris Ward helps entrepreneurs get things done as opposed to just keeping busy. The book reveals her top strategies on how to make sure your business is supporting your life and not the other way around.

        Kris knows first hand what it’s like to be consumed by tasks and always feeling overwhelmed. So in this episode, we discuss how she changed that. We tells us how to make your processes more efficient and the importance of establishing a routine when discipline doesn’t work.

        Visit winthehourwintheday.com/outsourcing-playbook for Kris’ new course on how entrepreneurs can outsource work. In the meantime, keep listening to find out why Kris doesn’t think anyone should have a To-Do list.

        51 min
      • #55: The Secrets to Overcoming Rejection and Building a Profitable Podcast, with Hala Taha

        Hala Taha is the host of the Young and Profiting podcast. With over 1 million downloads across all platforms, YAP is a top 10 Self-Improvement and How-to podcast on Apple Podcasts. In this episode, Hala tells us about her experience in Radio, as a blogger managing 50 people, and her experience in the corporate world as a marketing expert.

        She recounts several times she was rejected but how that led to her success today. Her story of perseverance left me speechless more than once. You don’t want to miss how she needed to build a thick skin. Plus, she reveals actionable podcasting tips on how to grow a successful podcast.

        Listen to YAP on Apple Podcasts. In the meantime, keep listening to hear how Hala hung out with Jennifer Lopez and Drake and how she almost got her own show on MTV.

        Find YAP here: https://youngandprofiting.com/

        52 min
      • #55: The Secrets to Overcoming Rejection and Building a Profitable Podcast, with Hala Taha

        Hala Taha is the host of the Young and Profiting podcast. With over 1 million downloads across all platforms, YAP is a top 10 Self-Improvement and How-to podcast on Apple Podcasts. In this episode, Hala tells us about her experience in Radio, as a blogger managing 50 people, and her experience in the corporate world as a marketing expert.

        She recounts several times she was rejected but how that led to her success today. Her story of perseverance left me speechless more than once. You don’t want to miss how she needed to build a thick skin. Plus, she reveals actionable podcasting tips on how to grow a successful podcast.

        Listen to YAP on Apple Podcasts. In the meantime, keep listening to hear how Hala hung out with Jennifer Lopez and Drake and how she almost got her own show on MTV.

        Find YAP here: https://youngandprofiting.com/

        52 min
      • #54: The Results of Giving Away Free Content, with DojoLIVE host, Tullio Siragusa

        I met Tullio Siragusa through LinkedIn and I was on his podcast, The Rant and Grow Podcast. As a Certified Life Coach, the whole premise is about guests opening up and Tullio helping them through any blockers in their life.

        Tullio is also the Chief Strategy Officer at Encora where he focuses on scaling businesses as opposed to building them. And you’re thinking, well Laura, don’t you interview entrepreneurs. Well, Tullio was an entrepreneur. He started many ventures. However, he realized he had intrapreneurial skills. In this episode, we talk all about entrepreneurship, his experiences, and what he learned along the way.

        Tullio is also the co-host and producer of DojoLIVE – a daily show about innovators in the tech industry. We talk about creating content and building a community. This episode is super valuable for entrepreneurs as Tullio discusses his biggest mistake as an entrepreneur, how DojoLIVE reaches 145000 people and how he manages all his projects.

        Checkout DojoLIVE after listening to this episode. In the meantime, you don’t want to miss how you can save time by following Tullio’s productivity strategy called "mini week in a day."


        Share and subscribe!

        48 min
      • #54: The Results of Giving Away Free Content, with DojoLIVE host, Tullio Siragusa

        I met Tullio Siragusa through LinkedIn and I was on his podcast, The Rant and Grow Podcast. As a Certified Life Coach, the whole premise is about guests opening up and Tullio helping them through any blockers in their life.

        Tullio is also the Chief Strategy Officer at Encora where he focuses on scaling businesses as opposed to building them. And you’re thinking, well Laura, don’t you interview entrepreneurs. Well, Tullio was an entrepreneur. He started many ventures. However, he realized he had intrapreneurial skills. In this episode, we talk all about entrepreneurship, his experiences, and what he learned along the way.

        Tullio is also the co-host and producer of DojoLIVE – a daily show about innovators in the tech industry. We talk about creating content and building a community. This episode is super valuable for entrepreneurs as Tullio discusses his biggest mistake as an entrepreneur, how DojoLIVE reaches 145000 people and how he manages all his projects.

        Checkout DojoLIVE after listening to this episode. In the meantime, you don’t want to miss how you can save time by following Tullio’s productivity strategy called "mini week in a day."


        Share and subscribe!

        48 min

      About Marketing Bound: For New B2B Marketers

      From the publisher's feed

      Helping new B2B marketers look good at work. Tune in to the Marketing Bound Podcast to develop your marketing skills, navigate the corporate world like a pro, boost your confidence in your role and access the greatest minds in B2B marketing. Join Laura L. Bernhard every week to fast-track your career in B2B. Subscribe today!